What We Know about the Strategic Management of Technology

1990 ◽  
Vol 32 (3) ◽  
pp. 17-26 ◽  
Author(s):  
Keith Pavitt
Keyword(s):  
Strategic Management ◽  
Management Of Technology

scholarly journals Strategic management of technology in phytopharmacy

2003 ◽  
Vol 57 (5) ◽  
pp. 219-226
Author(s):  
Sretenka Dugalic
Keyword(s):  
Strategic Management ◽  
Service Industry ◽  
Food Service ◽  
Marketing Concept ◽  
Management Of Technology

The paper deals with the: 1. Meaning, characteristics and developing possibilities of phytotherapy; 2. Dimensions of markets and technologies in managing phytotherapic assortment. By observing the final results, which were obtained by means of representative sources and other research of phytotherapeutics products, it can be expected applicable to a broader range in practice with input to marketing ideas. The models, presented here, are meant to be innovative applications in the medical marketing concept, by the results of broad spending in the food service industry (domain of dietetics) in the manufacture of food for children, in the manufacture of 'medical cosmetics' and cosmetic-druggist assortments (products for hygiene, shampoos soaps, creams and buble baths).

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