Assessing the Impact of Country of Origin on Product Evaluations: A New Methodological Perspective

1985 ◽  
Vol 22 (4) ◽  
pp. 388 ◽  
Author(s):  
Johny K. Johansson ◽  
Susan P. Douglas ◽  
Ikujiro Nonaka
1985 ◽  
Vol 22 (4) ◽  
pp. 388-396 ◽  
Author(s):  
Johny K. Johansson ◽  
Susan P. Douglas ◽  
Ikujiro Nonaka

A new methodological approach for examining the impact of country of origin on product evaluations is proposed. It takes the form of a multiattribute attitudinal model analyzed by means of a system of simultaneous equations. This approach makes possible examination of the impact of other attributes as well as country of origin on evaluations, and takes into consideration the effect of familiarity and knowledge about the product class. Differences between respondents of two different national origins are also investigated because previous research indicates differences in country stereotyping by nationality.


Author(s):  
Peeter W. J. Verlegh

The impact of product origin on consumer product evaluations is well-documented, and several types of influence have been described in the literature. In this paper, the author will first describe some of the practical and scientific support for this effect, and then focus on the psychology behind the country-of-ori­gin effect. Drawing from recent studies, this paper will review cognitive, affective and normative country­-of-origin effects, and discuss the mechanisms behind the. Special attention will be paid to the general pref­erence for domestic products over foreign alternatives, and to the interaction between country of origin and other marketing variables, such as advertising.


Author(s):  
N Fetherstone ◽  
N McHugh ◽  
T M Boland ◽  
F M McGovern

Abstract The objective of this study was to investigate the impact of the ewe’s maternal genetic merit and country of origin (New Zealand or Ireland) on ewe reproductive, lambing and productivity traits. The study was performed over a four year period (2016 to 2019) and consisted of three genetic groups: high maternal genetic merit New Zealand (NZ), high maternal genetic merit Irish (High Irish) and low maternal genetic merit Irish (Low Irish) ewes. Each group contained 30 Suffolk and 30 Texel ewes, selected based on the respective national maternal genetic indexes; i.e. either the New Zealand Maternal Worth (New Zealand group) or the €uro-star Replacement index (Irish groups). The impact of maternal genetic merit on reproductive traits such as litter size; lambing traits such as gestation length, birth weight, lambing difficulty, mothering ability, and productivity traits such as the number of lambs born and weaned were analyzed using linear mixed models. For binary traits, the impact of maternal genetic merit on reproductive traits such as conception to first AI service; lambing traits such as dystocia, perinatal lamb mortality and productivity traits such as ewe survival were analyzed using logistic regression. New Zealand ewes outperformed Low Irish ewes for conception to first AI (P<0.05) and litter size (P=0.05). Irish ewes were more likely to suffer from dystocia (6.84 (High Irish) and 8.25 (Low Irish) times) compared to NZ ewes (P<0.001); birth weight and perinatal mortality did not differ between groups (P>0.05). Lambs born from NZ ewes were 4.67 (95% CI: 1.89 to 11.55; P<0.001) and 6.54 (95% CI: 2.56 to 16.71; P<0.001) times more likely to stand up and suckle unassisted relative to lambs born from High or Low Irish ewes, respectively. New Zealand and High Irish ewes had a greater number of lambs born and weaned throughout the duration of the study compared to their Low Irish counterparts (P<0.001). New Zealand ewes tended to be more likely to survive from one year to the next compared to Low Irish ewes (P=0.07). Irish ewes of high maternal genetic merit outperformed their Low counterparts in total number of lambs born and weaned per ewe, but performance did not differ across other traits investigated. This highlights the importance of continuous development of the Irish maternal sheep index to ensure favourable improvements in reproductive, lambing and productivity traits at farm level. Overall, results demonstrate the suitability of NZ genetics in an Irish production system.


2021 ◽  
pp. 004728752098890
Author(s):  
Marilyn Giroux ◽  
Drew Franklin ◽  
Jungkeun Kim ◽  
Jooyoung Park ◽  
Kyuseop Kwak

When making travel decisions, consumers are frequently exposed to a multitude of options, including differing price levels for the same product or service across a range of online travel agencies. The current research investigates how the magnitude of price dispersion in online pricing can influence travelers’ product evaluations and purchase intentions. Specifically, we predict that travelers will prefer a hotel with no price dispersion to a hotel with different prices listed when the price difference is small, or narrow. However, when the price difference is more pronounced, or wide, travelers will prefer a hotel with price differences compared to a hotel with no price dispersion. Four experiments demonstrate that this effect is consistent across different contexts and categories. Additionally, based on life history theory, we argue that the relative preference for the same versus different price dispersion will be moderated by the travelers’ childhood socioeconomic status (SES).


2017 ◽  
Vol 29 (3) ◽  
pp. 343-353
Author(s):  
Erwin KRAUSKOPF ◽  
Fernanda GARCIA ◽  
Robert FUNK

Abstract The purpose of this study was to investigate the association between language and total number of citations found among documents in journals written in English and other languages. We selected all the journals clustered together in the Journal Citation Reports 2014 under the subject category “Veterinary Sciences” and downloaded all the data registered between 1994-2013 by Web of Science for the journals that stated publishing documents in languages other than English. We classified each of these journals by quartile and extracted information regarding their impact factor, language(s) stated, country of origin, total number of documents published, total number of reviews published, percentage of documents published in English and the quartile in which each journal ranked. Of the 48,118 documents published by the 28 journals analyzed, 55.8% were published in English. Interestingly, although most of the journals state being multi-language, most documents published in quartile 1 journals were in English (an average of 99.2%), while the percentage was 93.1% in quartile 2 journals, 62.1% in quartile 3 journals and 27.4% in quartile 4 journals. We also confirmed that citation distribution in these journals was highly skewed. The results of this study suggest that journals should consider adopting English as the main language as this will increase citation counts and the impact factor of the journal.


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