scholarly journals Social Media Use in Algerian Universities: University of Constantine 2 Case Study

2015 ◽  
Vol 3 (SE) ◽  
Author(s):  
Behdja Boumarafi
Keyword(s):  
Social Media ◽  
Media Use ◽  
Social Media Use

Exploring Adolescent Social Media Use in a High School: Tweeting Teens in a Bell Schedule World

2019 ◽  
Vol 121 (14) ◽  
pp. 1-30 ◽  
Author(s):  
Stacey A. Rutledge ◽  
Vanessa P. Dennen ◽  
Lauren M. Bagdy
Keyword(s):  
High School ◽  
Social Media ◽  
High School Students ◽  
Informal Learning ◽  
Media Use ◽  
Community Building ◽  
Intentional Community ◽  
School Students ◽  
Social Media Use

This multilevel exploratory case study examined the intersection of adolescent social media use and administrators’ and teachers’ work in one Florida high school. Through a survey and activities with 48 high school students and interviews with 37 students and 18 administrators and teachers in a Florida high school, we explored the different ways that students and adults used social media both outside and in school. We found that students and adults engaged in active and intentional community building and informal learning across social media sites, however, these activities were largely separate from the formal activities in schools. We discuss the implications of this separation and its potential to energize high schools.

Political Consumerism and Social Networking Usage

2022 ◽  
pp. 753-773
Author(s):  
Ozlen Ozgen ◽  
Veysel Karani Sukuroglu ◽  
Basak Akar
Keyword(s):  
Social Media ◽  
Media Use ◽  
The Internet ◽  
Political Consumerism ◽  
Social Media Use ◽  
Media Usage ◽  
Quota Sampling ◽  
Internet And Social Media

The main purpose of the study is to reveal the relations between the internet and social media usage and the basic motives behind the actions and engagements of political consumers departing from the thoughts and individual experiences of scholars. Therefore, the study first draws a framework of the political consumer, political consumerism, and the effects of political consumerism. Then it investigates the link between the internet and social media use and the aforementioned concepts. In other words, the purpose of the study is to analyze the extent to which internet and social media use and increase the likelihood of engaging in political consumerism through the method of a case study. As a method of sampling, quota sampling method was chosen. The in-depth interviews were performed in a semi-structured form to maintain the coherence and details. The results of this study and similar studies are thought to be beneficial for improving the quality of life for consumers, corporations, and governments related to agenda setting and policy making.

scholarly journals What’s in an @reply? A case study of two-way communication in Target Canada’s Twitter @replies

2021 ◽  
Author(s):  
Annabel Lee
Keyword(s):  
Social Media ◽  
Public Relations ◽  
Media Use ◽  
Small Body ◽  
Relationship Building ◽  
Social Media Use ◽  
Symmetrical Model ◽  
Dialogic Theory ◽  
Reply Function

This paper analyzes the Twitter @replies (responses to a user’s initial tweet) of Target Canada as the organization entered the Canadian retail landscape in the Spring of 2013. The @replies posted by Target Canada are analyzed through two lenses: Grunig’s (1992) two-way symmetrical model of public relations and Kent & Taylor’s (2001) dialogic theory of public relations. Grunig’s model argues that the symmetrical model of communication serves the interests of both organizations and their publics by emphasizing dialogue and mutually beneficial relationships (Grunig & Jaatinen, 1999). Similarly, Kent & Taylor advocate for relational interaction and relationship building between organizations and their audience. This case study will contribute to the small body of literature that focuses on Twitter’s @reply function. As social media use is an increasingly important marketing and branding tool, it is important for organizations to realize the potential that each platform can offer. Through Twitter @replies, organizations can create a balanced dialogue (where both the organization and its public participate in a dialogic exchange) and build open, mutually beneficial relationships.

scholarly journals Impact of Social Media on Power Relations of Korean Health Activism

2014 ◽  
Vol 2 (2) ◽  
pp. 72-83 ◽  
Author(s):  
KyuJin Shim
Keyword(s):  
Social Media ◽  
Media Use ◽  
Internal Communication ◽  
Communication Strategy ◽  
Future Research ◽  
Local Health ◽  
Social Media Use ◽  
Governmental Organization ◽  
Leukemia Patient

This case study explores how the Korea Leukemia Patient Group (KLPG) uses social media in its internal communication strategy and how that empowers its relationship with external counterparts. This study’s findings indicate that the communication strategy of the local health Non-Governmental Organization (NGO) is changing in response to the increased effectiveness and impact of social media. Using social media (e.g., Twitter) the KLPG can quickly and effectively construct an issue-based advocacy group. Consequently, more legitimacy and representativeness through collected support from the general public have further empowered the KLPG. Yet, the sustainability component in the relationships built through social media use was not evidenced in the current findings. The effects of social media use were analyzed based on data from interviews with top-level KLPG executive members and general members, and from documentation and archival materials. Limitations and suggestions for future research are included.

Political Consumerism and Social Networking Usage

2021 ◽  
pp. 334-354
Author(s):  
Ozlen Ozgen ◽  
Veysel Karani Sukuroglu ◽  
Basak Akar
Keyword(s):  
Social Media ◽  
Media Use ◽  
The Internet ◽  
Political Consumerism ◽  
Social Media Use ◽  
Media Usage ◽  
Quota Sampling ◽  
Internet And Social Media

The main purpose of the study is to reveal the relations between the internet and social media usage and the basic motives behind the actions and engagements of political consumers departing from the thoughts and individual experiences of scholars. Therefore, the study first draws a framework of the political consumer, political consumerism, and the effects of political consumerism. Then it investigates the link between the internet and social media use and the aforementioned concepts. In other words, the purpose of the study is to analyze the extent to which internet and social media use and increase the likelihood of engaging in political consumerism through the method of a case study. As a method of sampling, quota sampling method was chosen. The in-depth interviews were performed in a semi-structured form to maintain the coherence and details. The results of this study and similar studies are thought to be beneficial for improving the quality of life for consumers, corporations, and governments related to agenda setting and policy making.

Facebook as an edutainment medium to engage students in sustainability and tourism

2011 ◽  
Vol 2 (1) ◽  
pp. 81-90 ◽  
Author(s):  
Annica Isacsson ◽  
Ulrike Gretzel
Keyword(s):  
Social Media ◽  
Collaborative Learning ◽  
New Media ◽  
Learning Environments ◽  
Media Use ◽  
Sustainable Tourism ◽  
Social Media Use ◽  
Content Type ◽  
Tourism And Hospitality

PurposeEmerging technologies offer an ever expanding variety of means to support and enrich learning environments. However, there is currently a lack of information on how to best implement new media in tourism and hospitality education. This paper aims to describe an example of an international, collaborative learning project that involves Facebook so that future practice regarding social media use in teaching can be informed.Design/methodology/approachThis paper adopts a case study approach to describe in detail how Facebook was used to foster self‐directed learning about sustainable tourism.FindingsThe findings presented in the paper are based on the postings of the students in Facebook as well as student and faculty reflections on the success of the project. Overall, the project was a success and led to the construction of a useful, current and engaging knowledge base about sustainable tourism. Also, the students appreciated the more informal learning environment. However, there were clear barriers to collaboration that could not be overcome by using Facebook. In addition, not all students were equally engaged and some clearly lacked experience with the medium.Originality/valueThe paper documents the use of Facebook in support of a collaborative learning project to illustrate the potential of social media in creating engaging learning environments. It situates the case study in the theoretical discussion of the value of edutainment and the promise of social media to foster self‐directed and social learning. The findings provide theoretical implications for the conceptualization of social media use in education and practical implications for tourism and hospitality educators who would like to integrate social media in their teaching.

scholarly journals Social media and disaster communication: A case study of Cyclone Winston

2018 ◽  
Vol 24 (1) ◽  
pp. 123-137 ◽  
Author(s):  
Glen Finau ◽  
John Cox ◽  
Jope Tarai ◽  
Romitesh Kant ◽  
Renata Varea ◽  
...  
Keyword(s):  
Social Media ◽  
Crisis Communication ◽  
Media Use ◽  
Tropical Storm ◽  
Alternative Form ◽  
Social Media Use ◽  
Disaster Communication ◽  
National Solidarity ◽  
Share Information

This article presents an analysis of how social media was used during Tropical Cyclone Winston, the strongest recorded tropical storm that left a wake of destruction and devastation in Fiji during February 2016. Social media is increasingly being used in crises and disasters as an alternative form of communication. Social media use in crisis communication varies according to the context, the disaster and the maturity of social media use. Fiji’s experience during TC Winston contributes to the growing literature as it shows how social media was used during each stage of a disaster in a developing country. The article finds that before the cyclone, people used social media to share information about the cyclone and to be informed about the cyclone. During the cyclone, individuals used social media to share their experiences with some citizens capturing the cyclone as it happened and even one citizen live-tweeted her ordeal during the cyclone. Finally, following the cyclone, the hashtag #StrongerThanWinston was coined as a rallying point to bolster a sense of national solidarity.

scholarly journals Using social media to create a participatory library service: an Australian study

2014 ◽  
Vol 38 (117) ◽  
pp. 54-76 ◽  
Author(s):  
Kathleen Smeaton ◽  
Kate Davis
Keyword(s):  
Social Media ◽  
Best Practice ◽  
Public Libraries ◽  
Media Use ◽  
Library Service ◽  
Social Media Use ◽  
Social Media Platforms ◽  
Use Of Social Media ◽  
Exemplary Practice

Public libraries are increasingly using social media in an attempt to meet users in their own spaces. Social media can be useful when used to create a participatory library service emphasising engagement with users. However, there has been little empirical investigation into the success of social media use by public libraries. This article reports on the findings of a research project that explored the use of social media by Australian public libraries. Two organisations participated in case studies that involved interviews, document analysis, and social media observation. To contextualise the use of social media in the case study organisations, a sub-study was undertaken involving observation of an additional 24 public libraries across Australia. This article focuses on the findings from the observation sub-study. It presents and applies a methodology for classifying social media content to determine whether the sample libraries’ social media use is indicative of a participatory approach to service delivery. This article explores how a range of social media platforms are used by the sample libraries and considers what best practice in participatory library service looks like. The two case study organisations’ use of social media is highlighted as exemplary practice.

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