scholarly journals The shift from public science communication to public relations. The Vaxxed case

2017 ◽  
Vol 16 (02) ◽  
pp. C02 ◽  
Author(s):  
Davide Bennato
Keyword(s):  
Public Relations ◽  
Science Communication ◽  
Public Understanding ◽  
Public Science ◽  
The Public ◽  
Communication Processes ◽  
Scientific World ◽  
Understanding Of Science ◽  
Communication Dynamics ◽  
Dynamics Of Science

Social media is restructuring the dynamics of science communication processes inside and outside the scientific world. As concerns science communication addressed to the general public, we are witnessing the advent of communication practices that are more similar to public relations than to the traditional processes of the Public Understanding of Science. By analysing the digital communication strategies implemented for the anti-vaccination documentary Vaxxed, the paper illustrates these new communication dynamics, that are both social and computational.

scholarly journals The better you know, the better you make your choice. The need for a scientific citizenship in the era of knowledge

2008 ◽  
Vol 07 (03) ◽  
Author(s):  
Pietro Greco
Keyword(s):  
Science Communication ◽  
Public Understanding Of Science ◽  
Public Understanding ◽  
Evolutionary Processes ◽  
Public Science ◽  
The Public ◽  
Understanding Of Science

Martin W. Bauer is right, two evolutionary processes are under way. These are quite significant and, in some way, they converge into public science communication: a deep evolution of discourse is unfolding, along with an even deeper change of the public understanding of science.

scholarly journals Identifying diffusion patterns of research articles on Twitter: A case study of online engagement with open access articles

2018 ◽  
Vol 28 (1) ◽  
pp. 2-18 ◽  
Author(s):  
Juan Pablo Alperin ◽  
Charles J Gomez ◽  
Stefanie Haustein
Keyword(s):  
Open Access ◽  
Science Communication ◽  
Research Evaluation ◽  
Academic Community ◽  
Public Understanding ◽  
The Public ◽  
Online Engagement ◽  
Understanding Of Science ◽  
Limited Diffusion

The growing presence of research shared on social media, coupled with the increase in freely available research, invites us to ask whether scientific articles shared on platforms like Twitter diffuse beyond the academic community. We explore a new method for answering this question by identifying 11 articles from two open access biology journals that were shared on Twitter at least 50 times and by analyzing the follower network of users who tweeted each article. We find that diffusion patterns of scientific articles can take very different forms, even when the number of times they are tweeted is similar. Our small case study suggests that most articles are shared within single-connected communities with limited diffusion to the public. The proposed approach and indicators can serve those interested in the public understanding of science, science communication, or research evaluation to identify when research diffuses beyond insular communities.

Public Science Day and the public understanding of science in America

2000 ◽  
Vol 9 (2) ◽  
pp. 175-181 ◽  
Author(s):  
Shane M. Daley
Keyword(s):  
Organizational Context ◽  
American Association ◽  
Science And Technology ◽  
Public Understanding Of Science ◽  
Public Understanding ◽  
Public Science ◽  
The Public ◽  
The World ◽  
Understanding Of Science

Many countries around the world have instituted day-long or week-long events celebrating science and technology. This article describes the “Public Science Day” sponsored by the American Association for the Advancement of science, focusing especially on organizational context, goals, and activities.

scholarly journals Public understanding of environment and bioenergy resources

2011 ◽  
Vol 10 (03) ◽  
pp. A03 ◽  
Author(s):  
Gauhar Raza ◽  
P.V.S. Kumar ◽  
Surjit Singh
Keyword(s):  
Science Communication ◽  
Cultural Distance ◽  
Cognitive Structure ◽  
Public Understanding ◽  
Survey Study ◽  
Energy Technologies ◽  
Communication Processes ◽  
Dialectical Relationship ◽  
Understanding Of Science ◽  
Meta Analyses

There exists a distinct disconnect between scientists’ perception of nature and people’s worldview. This ‘disconnect’ though has dialectical relationship with science communication processes which, causes impediments in the propagation of scientific ideas. Those ideas, which are placed at large cultural distance, do not easily become a part of cognitive structure of a common citizen or peoples thought complex. Low level of public understanding of bio-energy technologies is one such sphere of understanding. The present study is based on assumption that public debate on bio-energy is part of the larger human concern about climate change. In this paper we present meta-analyses from published literature and take a look at the surveys that have been carried out at national and international level. In the second section of the article we also present analysis of the survey study carried out in India and locate the shifts in public understanding of science.

scholarly journals How messages about behavioral genetics research can impact on genetic attribution beliefs

F1000Research ◽  
2018 ◽  
Vol 5 ◽  
pp. 2744 ◽  
Author(s):  
Alexandre Morin-Chassé
Keyword(s):  
Science Communication ◽  
Human Genetics ◽  
Behavioral Genetics ◽  
Public Understanding ◽  
The Public ◽  
Genetics Research ◽  
Social Traits ◽  
Research Findings ◽  
The Media ◽  
Understanding Of Science

Science communication has the potential to reshape public understanding of science. Yet, some research findings are more difficult to explain and more likely to be misunderstood. The contribution of this paper is threefold. It opens with a review of fascinating interdisciplinary literature on how scientific research about human genetics is disseminated in the media, and how this type of information could influence public beliefs and world views. It then presents the theoretical framework for my research program, providing a logical basis for how messages about human genetics may influence people's beliefs about the role of genes in causing human traits. Based on this reasoning, I formulate the genetic interpolation hypothesis, which predicts that messages about specific research findings in behavioral genetics can lead members of the public to infer greater genetic causation for other social traits not mentioned in the content of the message. While this framework offers clear, testable predictions, some questions remain unaddressed. For instance, what kind of message formats are persuasive enough to alter people's views? The third contribution of this paper is to begin to address this question empirically. I present the results of a survey experiment that was designed to test whether a simple, short paragraph about behavioral genetics is a powerful enough stimulus to cause the genetic interpolation effect.

scholarly journals Science museums as political places. Representing nanotechnology in European science museums

2012 ◽  
Vol 11 (04) ◽  
pp. C02 ◽  
Author(s):  
Brice Laurent
Keyword(s):  
Science Communication ◽  
Public Understanding Of Science ◽  
Public Understanding ◽  
The Political ◽  
Science Museums ◽  
The Public ◽  
Public Role ◽  
European Science ◽  
Understanding Of Science ◽  
Global Public Policy

Science museums perform representations of science and that of its publics. They have been called to intervene in nanotechnology within global public policy programs expected to develop the field. This paper discusses the case of European science museums. It starts by examining the case of a European project that involved science museums working on nanotechnology. This example illustrates a "democratic imperative" that European science museums face, and which implies a transformation of their public role. It offers a path for the analysis of the current evolution of European science communication perspective – from "public understanding of science" to "scientific understanding of the public" – and of the political construction this evolution enacts.

scholarly journals Introduction: From “The Popularization of Science through Film” to “The Public Understanding of Science”

2018 ◽  
Vol 31 (1) ◽  
pp. 1-14 ◽  
Author(s):  
Fernando Vidal
Keyword(s):  
Science Communication ◽  
Point Of View ◽  
Public Understanding Of Science ◽  
Public Understanding ◽  
Deficit Model ◽  
The Public ◽  
Popularization Of Science ◽  
History Of ◽  
Understanding Of Science ◽  
The Relationship

Science in film, and usual equivalents such asscience on filmorscience on screen, refer to the cinematographic representation, staging, and enactment of actors, information, and processes involved in any aspect or dimension of science and its history. Of course, boundaries are blurry, and films shot as research tools or documentation also display science on screen. Nonetheless, they generally count asscientific film, andscience inandon filmorscreentend to designate productions whose purpose is entertainment and education. Moreover, these two purposes are often combined, and inherently concern empirical, methodological, and conceptual challenges associated withpopularization,science communication, and thepublic understanding of science. It is in these areas that the notion of thedeficit modelemerged to designate a point of view and a mode of understanding, as well as a set of practical and theoretical problems about the relationship between science and the public.

Theory and measurement in the public understanding of science: a rejoinder to Bauer and Schoon

1993 ◽  
Vol 2 (3) ◽  
pp. 235-243 ◽  
Author(s):  
Jon D. Miller
Keyword(s):  
Scientific Literacy ◽  
Three Dimensional ◽  
Public Understanding Of Science ◽  
Public Understanding ◽  
Data Set ◽  
Public Science ◽  
The Public ◽  
Dimensional Measure ◽  
Understanding Of Science ◽  
Open Question

In the paper `Mapping variety in public understanding of science' Bauer and Schoon apply a multi-dimensional coding to responses to the open question `Please tell me, in your own words, what does it mean to study something scientifically?', and draw some conclusions about cultural diversity from their results. I argue here that this study was inappropriate for two main reasons: first, because the open question was formulated and fielded not to elicit information which would reveal diversity but to assess public scientific literacy against a three-dimensional measure of understanding of three aspects of science which are relevant to the conduct and resolution of public science policy debates; and second, because the data set used by Bauer and Schoon was small and biased.

scholarly journals Tension between visibility and invisibility: Science communication in new information environments

2020 ◽  
Author(s):  
Julia Metag
Keyword(s):  
Public Engagement ◽  
Scientific Knowledge ◽  
Science Communication ◽  
Public Understanding Of Science ◽  
Public Understanding ◽  
Digital Information ◽  
The Public ◽  
New Information ◽  
Public Engagement With Science ◽  
Understanding Of Science

The visibility and invisibility of scientific knowledge, its creation, and of scientists are at the core of science communication research. Thus, prominent paradigms, such as the public understanding of science or public engagement with science and technology, have implications for the visibility of scientific knowledge in the scientific community and among the public. This article posits that visibility in science communication is achieved with the availability of scientific knowledge, the approval of its dissemination, and its accessibility to third parties. The public understanding of science and public engagement with science paradigms emphasize different aspects of visibility with the latter focusing on the visibility of the creation of scientific knowledge more than public understanding of science which focuses on the knowledge itself. The digital information environment has engendered new formats and possibilities for visibility but also new risks, thereby creating tensions in science communication.

scholarly journals Building the economic-public relationship: learning from science communication and science studies.

2017 ◽  
Vol 16 (02) ◽  
pp. A01 ◽  
Author(s):  
Fabien Medvecky ◽  
Vicki Macknight
Keyword(s):  
Science Communication ◽  
Public Economics ◽  
Science Studies ◽  
Public Understanding ◽  
The Public ◽  
Participatory Science ◽  
Fertile Ground ◽  
Understanding Of Science ◽  
Economic Engagement ◽  
Critical Democracy

There is a gap between the discipline of economics and the public it is supposedly about and for. This gap is reminiscent of the divide that led to movements for the public understanding of and public engagement with the natural sciences. It is a gap in knowledge, trust, and opinions, but most of all it is a gap in engagement. In this paper we ask: What do we need to think about ― and what do we need to do ― in order to bring economics and its public into closer dialogue? At stake is engaged, critical democracy. We turn to the fields of public understanding of science and science studies for our approach, finding three themes of particular relevance: understanding, expertise, and audience. We then discuss participatory budgeting (PB) as an example of fertile ground for engagement. We argue that with an economic-engagement focus, activities such as PB could be extended into the public-economics gap and provide avenues for an economic equivalent of participatory science: a form of participatory economics.

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