A call to action for healthcare organizations to harness social media to counter the anti-vaccination movement. (Preprint)

2020 ◽  
Author(s):  
Tatjana Kay
Keyword(s):  
Social Media ◽  
Herd Immunity ◽  
Accurate Information ◽  
Healthcare Organizations ◽  
Passive Monitoring ◽  
Call To Action ◽  
The Public ◽  
The World ◽  
Early Influence ◽  
Science And Research

UNSTRUCTURED Vaccines have greatly reduced, if not eliminated many devastating diseases. But the number of proponents of the anti-vaccination movement has been growing as ‘anti-vaxxers’ use social media to disseminate misinformation leading to more people choosing not to vaccinate their children or receive vaccines themselves. This has resulted in a lowering of herd immunity and outbreaks around the world. Healthcare organizations need to harness social media to spread accurate information and counter misinformation. Healthcare organizations are reputable sources that can address misinformation, educate the public, accurately explain science and research, and counter misinformation. But they need to be easily accessible and readily involved in online vaccination discussions. Social media serves the anti-vaccination movement by providing several channels to reach audiences; and facilitates the dissemination of a variety of content through both different platforms and different features within a given site. It is crucial for healthcare organizations to use social media in order to (1) have early influence on users, (2) increase direct engagement with users, and (3) counter anti-vaxx claims. How healthcare organizations can harness social media is explained in terms of (1) the content that is posted and where it is posted, (2) passive monitoring of social media.

COVID-19 Misinformation and Toxicological Consequences (Preprint)

2020 ◽  
Author(s):  
Mohammad Amrollahi-Sharifabadi
Keyword(s):  
Public Health ◽  
Social Media ◽  
Accurate Information ◽  
The Public ◽  
Corona Virus ◽  
Health Authorities ◽  
The World ◽  
Prevention And Treatment ◽  
Public Health Authorities ◽  
New Strategies

UNSTRUCTURED The new Corona virus pandemic alarmed the world. Misinformation regarding prevention and treatment for safeguarding against this pandemic seemed to be more contagious and hazardous than the Corona virus. Public health authorities in the world tried to battle this virtual virus by offering true information and correcting misinformation. However, the public misinformation through social media caused toxicological consequences in some parts of the world which provoked awareness, response, and concern of the public health authorities including the FDA and toxicology community. On the other hand, finding new strategies for the prevention and treatment of the corona virus again stress the roles of toxicology, infodemiology, and social media. Hundreds of chemicals are being tested to be prophylactic medications or healing drugs for the corona virus. Therefore, spread accurate information and edit misinformation will be crucial. Conclusively, toxicology education to the public is a necessity and conducting more toxicological infodemiology studies recommended.

Kim Kardashian: the Leader of the Influencers

2019 ◽  
Author(s):  
Laila Fariha Zein ◽  
Adib Rifqi Setiawan
Keyword(s):  
Social Media ◽  
The United States ◽  
Armenian Genocide ◽  
The Public ◽  
Self Defense ◽  
Global Commerce ◽  
The World ◽  
Social Media Platforms ◽  
International Issues ◽  
Global Influence

In today’s world, it is easier and easier to stay connected with people who are halfway across the world. Social media and a globalizing economy have created new methods of business, trade and socialization resulting in vast amounts of communication and effecting global commerce. Like her or hate her, Kimberly Noel Kardashian West as known as Kim Kardashian has capitalized on social media platforms and the globalizing economy. Kim is known for two things: famous for doing nothing and infamous for a sex tape. But Kim has not let those things define her. With over 105 million Instagram followers and 57 million Twitter followers, Kim has become a major global influence. Kim has travelled around the world, utilizing the success she has had on social media to teach make-up master classes with professional make-up artist, Mario Dedivanovic. She owns or has licensed several different businesses including: an emoji app, a personal app, a gaming app, a cosmetics line, and a fragrance line. Not to be forgotten, the Kardashian family show, ‘Keeping Up with the Kardashians’ has been on the air for ten years with Kim at the forefront. Kim also has three books: ‘Kardashian Konfidential’, ‘Dollhouse’, and ‘Selfish’. With her rising social media following, Kim has used the platforms to show her support for politicians and causes, particularly, recognition of the Armenian genocide. Kim also recently spoke at the Forbes’ women’s summit. Following the summit, Kim tweeted out her support for a recent movement on Twitter, #freeCyntoiaBrown which advocated for a young woman who claimed to have shot and killed the man who held her captive as a teenage sex slave in self-defense. Kim had her own personal lawyers help out Cyntoia on her case. Kim has also moved beyond advocating for issues within the confines of the United States. As mentioned earlier, she is known for advocating for recognition of the Armenian genocide. In the last two years, her show has made it a point to address the Armenian situation as it was then and as it is now. Kim has been recognized as a global influencer by others across the wordl. We believe Kim has become the same as political leaders when it comes to influencing the public. Kim’s story reveals that the new reality creates a perfect opportunity for mass disturbances or for initiating mass support or mass disapproval. Although Kim is typically viewed for her significance to pop culture, Kim’s business and social media following have placed her deep into the mix of international commerce. As her businesses continue to grow and thrive, we may see more of her influence on international issues and an increase in the commerce from which her businesses benefit.

Conclusion

2018 ◽  
pp. 235-242
Author(s):  
Steven McKevitt
Keyword(s):  
Social Media ◽  
World Wide Web ◽  
World Wide ◽  
New Labour ◽  
General Election ◽  
Public Response ◽  
The Public ◽  
The World ◽  
Social Media Platforms

The Conclusion draws together the main findings of the study. Britain in 1997 was a far more emotional and expressive society. This is highlighted by two events: the public response to the death of Diana, Princess of Wales, and the success of New Labour in the general election. The extent to which persuasion industries were responsible for bringing these changes about is discussed. There is a discussion of some areas for further study: the subsequent impact of the World Wide Web and social media platforms; persuasion aimed at children/juvenile consumption, and the development of single British brand throughout the period—for example, Virgin.

scholarly journals The “Obiettivo Antibiotico” Campaign on Prudent Use of Antibiotics in Sicily, Italy: The Pilot Phase

2020 ◽  
Vol 17 (9) ◽  
pp. 3077 ◽  
Author(s):  
Martina Barchitta ◽  
Annalisa Quattrocchi ◽  
Andrea Maugeri ◽  
Maria Clara La Rosa ◽  
Claudia La Mastra ◽  
...  
Keyword(s):  
Social Media ◽  
Antimicrobial Resistance ◽  
General Public ◽  
Healthcare Professionals ◽  
Educational Interventions ◽  
World Health ◽  
Pilot Phase ◽  
The Public ◽  
The World ◽  
Health Organization

The issue of antimicrobial resistance (AMR) is a focus of the World Health Organization, which proposes educational interventions targeting the public and healthcare professionals. Here, we present the first attempt at a regionwide multicomponent campaign in Sicily (Italy), called “Obiettivo Antibiotico”, which aims to raise the awareness of prudent use of antibiotics in the public and in healthcare professionals. The campaign was designed by an interdisciplinary academic team, and an interactive website was populated with different materials, including key messages, letters, slogans, posters, factsheets, leaflets, and videos. The campaign was launched in November 2018 and, as of 21 December 2018, the website had a total of 1159 unique visitors, of which 190 became champions by pledging to take simple actions to support the fight against AMR. Data from social media showed that the audience was between 18 and 54 years of age, with a high proportion of female participants (64%). Interestingly, the LinkedIn page received more than 1200 followers, and Facebook 685 followers. The number of actions taken (pledges) by the audience was 458, evenly divided between experts (53%) and the general public (47%). Additional efforts are needed to reach more people, thus future efforts should focus on further promotion within the Sicilian region to sustain the engagement with the campaign.

Do Celebrities Have It All? Context Collapse and the Networked Publics

2017 ◽  
Vol 24 (1) ◽  
pp. 1-10 ◽  
Author(s):  
Asha Kaul ◽  
Vidhi Chaudhri
Keyword(s):  
Social Media ◽  
Social Contexts ◽  
Social Approval ◽  
Loss Of Face ◽  
The Public ◽  
Identity Information ◽  
Multiple Contexts ◽  
The World ◽  
The Impact ◽  
Networked Publics

With the advent of social media and increase in networked publics, context collapse has emerged as a critical topic in the discussion of imagined audiences and blurring of the private and the public. The meshing of social contexts portends problematic issues as messages inadvertently reach unimagined audiences causing shame and leading to loss of ‘face’. In this article, we specifically study the impact of context collapse on some celebrities ‘who had it all’ yet, lost ‘it some’ to the world of networked public. The article examines celebrities sharing identity information across multiple contexts and explores situations of lost fame when ‘face’ is threatened, usage falters and breaks some of the well-established norms of interactivity. It concludes that lack of prudence in separating social contexts, loss of ‘face’ and social approval can dampen online celebrity presence. It proposes the use of ‘polysemy’ to simultaneously appeal to audiences from different contexts.

From ‘Opening Up’ to Democratic Renewal: Deepening Public Engagement in Legislative Committees

2017 ◽  
Vol 54 (1) ◽  
pp. 25-51 ◽  
Author(s):  
Carolyn M. Hendriks ◽  
Adrian Kay
Keyword(s):  
Social Media ◽  
Deliberative Democracy ◽  
Public Engagement ◽  
Public Involvement ◽  
The Public ◽  
Central Task ◽  
Committee Work ◽  
The World ◽  
Legislative Committees ◽  
Opening Up

Many legislatures around the world are undergoing a ‘participatory makeover’. Parliaments are hosting open days and communicating the latest parliamentary updates via websites and social media. Public activities such as these may make parliaments more informative and accessible, but much more could be done to foster meaningful democratic renewal. In particular, participatory efforts ought to be engaging citizens in a central task of legislatures – to deliberate and make decisions on collective issues. In this article, the potential of parliamentary committees to bring the public closer to legislative deliberations is considered. Drawing on insights from the practice and theory of deliberative democracy, the article discusses why and how deeper and more inclusive forms of public engagement can strengthen the epistemic, representative and deliberative capacities of parliamentary committees. Practical examples are considered to illustrate the possibilities and challenges of broadening public involvement in committee work.

scholarly journals Analysis of social media use by European plastic surgery societies: A missing link for #PlasticSurgery

PLoS ONE ◽  
2021 ◽  
Vol 16 (10) ◽  
pp. e0258120
Author(s):  
Sebastian P. Nischwitz ◽  
Hanna Luze ◽  
Katharina Rauch ◽  
Benjamin T. Lemelman ◽  
Albrecht Heine-Geldern ◽  
...  
Keyword(s):  
Social Media ◽  
Plastic Surgery ◽  
Retrospective Analysis ◽  
Quantitative Data ◽  
P Value ◽  
Evidence Based ◽  
The Public ◽  
The World ◽  
Use Of Social Media ◽  
American Society

Purpose The field of Plastic Surgery is prominent on social media around the world. Board certified plastic surgeons and societies of plastic surgery play a role in providing accurate, evidence-based information to the public, patients, and colleagues. The aim of this study was to explore the use of social media by European Plastic Surgery Societies. Methods and materials A retrospective analysis of the presence and activity of European Plastic Surgery Societies on Facebook, Twitter and Instagram was conducted between December 12th 2018 and December 12th 2019. The results have been compared to the American Society of Plastic Surgeons. Results Twenty, eleven and nine European societies yielded an active account on Facebook, Twitter and Instagram respectively. Only seven European societies had an account on all three platforms and were therefore considered polypresent. The amount of followers of those seven societies was significantly higher than of the others (p-value = 0.02). Their activity yielded significantly more posts on Facebook (p-value = 0.02). The American Society of Plastic Surgeons had more followers on all three platforms than all European societies combined. Conclusion Social media are still rather unexploited by European Plastic Surgery Societies. A tendency towards increased visibility can be observed, yet a higher penetration is required to further educate and engage through social media. The quantitative data provided serve as reasonable foundation for further studies and a guide for growth of #PlasticSurgery.

scholarly journals Penggunaan Instagram Sebagai Media Informasi Bimbingan dan Konseling di Indonesia

2019 ◽  
Author(s):  
Lutfiani Dwi Oktavia
Keyword(s):  
Qualitative Research ◽  
Social Media ◽  
United Kingdom ◽  
Research Method ◽  
Guidance And Counseling ◽  
Qualitative Research Method ◽  
The Public ◽  
Lack Of Information ◽  
The World ◽  
School Police

Social media is no longer a taboo for Indonesian people, young and old all using social media, for example, Instagram. Instagram users have reached 56 millions and become the fourth largest country in the world beat Russia, Turkey, Japan, and United Kingdom (according to cuponation.co.id april 2019 sources). The writing of this article aims to describe the form of utilization from the Instagram account @ruang_bimbingan_konseling. The research method used was descriptive qualitative research method with uses data in the form of words and produces descriptions in the form of words. The results of this study show Instagram can be a medium for informing all information about guidance and counseling in the form of photos and videos. Instagram can be a solution in overcoming the lack of information about guidance and counseling, which raises the stigma to the public about guidance and counseling is the school police or just dealing with bad boys.

scholarly journals SHIFAYAAB – Centralized Platform For Vaccination Program

10.31645/22 ◽  
2020 ◽  
Author(s):  
Khizar Hayat ◽  
◽  
Mobeen Nazar ◽  
Taimoor Khalid ◽  
Wissam Amin ◽  
...  
Keyword(s):  
Autonomous System ◽  
Vaccination Program ◽  
Healthcare Organizations ◽  
Vaccination Programs ◽  
The Public ◽  
Implementation Rate ◽  
Vaccine Schedule ◽  
The World ◽  
User Friendly ◽  
Different Parts

Vaccinations are very essential for the prevention of harmful diseases. However, the implementation rate of vaccination varies in different parts of the world. Many countries struggle to achieve the maximum immunization ratio due to their vaccination practices and methodologies. However, the authors have developed a solution to strengthen the vaccination procedure. SHIFAYAAB, a centralized platform for different healthcare organizations and hospitals, working on various vaccination programs. The idea is to collectively provide a centralized database for the vaccination programs by integrating the platform with the healthcare organizations and hospitals, to enhance and improve the vaccination procedure for the workers as well as the public. SHIFAYAAB proposes automation of the vaccination procedure by replacing the old school vaccine schedule card-reports with autonomous system-generated microplans. It will assemble the vaccination records and provide a user-friendly platform for the vaccinators to carry out the vaccination process. It will also provide users a platform to keep track of their vaccination progress by monitoring their microplan along with regular notification reminders from the platform.

scholarly journals Promoting Smoking Cessation Through New Media Tools Facebook, Instagram and WhatsApp

2018 ◽  
Vol 4 (Supplement 2) ◽  
pp. 139s-139s
Author(s):  
W. Abd Elmeguid ◽  
A. Kassem ◽  
R. Abdalla ◽  
O. Moustafa
Keyword(s):  
Social Media ◽  
New Media ◽  
Role Model ◽  
Behavioral Support ◽  
The Public ◽  
Tobacco Treatment ◽  
Coaching Strategies ◽  
The World ◽  
Program Policy ◽  
New Ideas

Background and context: Tobacco use is a devastating problem all over the world and in the Middle East. In Egypt 20% of the adult populations are using any type of tobacco and the problem is increasing among youth especially waterpipe. Tobacco industry is targeting the youth through many ways and using indirect ways in drama and points of sale. Raising the awareness of the public about smoking hazards and benefits of quitting is one important strategy to control the epidemic. Providing support and help material is very important. Behavioral support and promoting change is very important using coaching strategies and using new tools is very helpful to reach youth. Aim: Motivating current smokers to quit through the effect of role model using new tools for behavioral support. Strategy/Tactics: Providing the message and support through new tools as WhatsApp, Instagram and Facebook where smokers who is able to quit provide information about their smoking experience and how they overcome it. Program/Policy process: Tobacco treatment specialist worked in collaboration with few young medical students to develop a Facebook page on the World No Tobacco Day 2016 and developed different posts about smoking problem and inviting viewers to add their inputs. During the early days of the campaign the team used the Facebook ads tool to promote for the page and this was sponsored by few supporters. The team who is in charge of managing the Facebook page then thought about new ideas to increase the reach and impact of the page where inviting smokers who was able to quit or take a selfie with a piece of paper writing how many days they were able to abide from smoking. The page during few months made a trend on social media. Outcomes: The reach of the page was 3 million and the reactions were 500 thousand engagement with 52 thousand members. About three thousand smokers were able to quit with following the stories sent on the page. What was learned: Using social media tools is very good way to reach out and mobilize the public to change the behavior.

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