scholarly journals E-Commerce Feasibility Analysis and Strategic Planning to Develop a Small-Medium Enterprise Project in Banking Company

Author(s):  
Veronica Veronica

The research aimed to identify the problem and the need to develop a small-medium enterprise project in a banking company. The analysis used a literature study, interviews, and observations. The results of the analysis supported the problem and were manifested in the development of information systems in the form of a recommendation for an e-commerce web design. The method consisted of data collection, data analysis and depth interview with Head of E-Commerce Department and Head of Marketing Communication in two days. The result shows that the banking company already uses Bukalapak to enhance their sales and brand. However, based on research, Facebook and Twitter also can be an option to enhance clients’ market access.

TRIKONOMIKA ◽  
2014 ◽  
Vol 13 (2) ◽  
pp. 184
Author(s):  
Nisa Amalina Setiawan ◽  
Farid Hamid U.

The approach of this research is qualitative, using case study method. The data was obtained through in-depth interview, observation, literature study, and documentation. The data analysis steps used were data reduction, data display, and verification. The purpose of the research is to investigate the promotion strategy of the tourism village of Jelekong, Bandung Regency performed by Kompepar Giriharja. The result of the research shows that Kompepar Giriharja performs promotion mix, i.e., word of mouth, public relations, personal selling, event, exhibition, merchandise, publication, and website. From overall promotion strategy applied by Kompepar Giriharja, the main priority was through event and public relations. The conclusion of this research is Kompepar Giriharja has not formulated comprehensive and integrated promotion strategy.


2022 ◽  
Vol 16 (1) ◽  
pp. 130
Author(s):  
Hardi Alunaza ◽  
Mentari Mentari

<p>This research is going to explain the characteristics of spiritual and social values in saman dance culture in gayo community in Aceh. Saman Gayo dance is not only unique but also has original Indonesian cultural values which is one of the media for delivering da'wah messages which contains religious values, manners, togetherness, and educational values. This research on the characteristics of spiritual and social values in the Saman Dance culture in the Gayo community is a descriptive study with a qualitative approach. The data analysis technique in this paper refers to the data analysis technique of Miles and Huberman with three stages, namely data collection, data processing, and drawing conclusions. The data collection technique in this paper is to use data collection methods that are literature study to more accurately research from a scientific perspective. The results of this paper shown that the Gayo Saman Dance has various philosophies such as singing, movement, types of Saman Dance, to its function which of course must be maintained and preserved. In the other hand, Saman Dance is used to strengthen Local Identity, good values ranging from values in the field of education, unity and integrity, friendship.</p>


2021 ◽  
Vol 4 (1) ◽  
pp. 35-38
Author(s):  
B H Prilosadoso ◽  
R A Kurniawan ◽  
B Pandanwangi ◽  
I K Yunianto

Animated learning media using cartoon characters is an appropriate means of supporting learning methods in Early Childhood Education in the Surakarta area, Central Java, Indonesia. This research method includes data collection, data analysis, and presentation of data analysis. This research method uses a qualitative descriptive approach through data sources that include learning materials, animated cartoon characters, literature study through the stages of analysis obtained from various sources of information in interactive references. The investigation stages from multiple sources of information, both literature reviews and interviews, were carried out using an interactive model, where each research component includes the steps of data collection, data reduction, presentation, and conclusion drawing. The use of cartoon characters in animation learning media is beneficial for students who are very interesting and able to receive material and participate in learning activities. Also, animated audiovisual media are needed by students and teachers by using cartoon characters in it.


2021 ◽  
Vol 6 (01) ◽  
pp. 1-12
Author(s):  
Tita Safitriawati ◽  
Indar Fauziah Ulfah ◽  
Neneng Widayati

Abstract: Development of Hajj funds in Indonesia for the 2016-2019 period. This research uses a descriptive method by analyzing data taken from secondary data directly to the BPKH website and literature study. The data analysis technique used is data collection, data reduction, data display, verification, and concluding. The results of this study indicate that the optimization of investment in hajj funds through Sukuk and Islamic bank deposits has increased from year to year so that it can increase financing in organizing Hajj. In 2018, referring to PP. 5 In 2018, BPKH plans to differentiate Hajj fund investments in gold (5%), direct investment (15%), and other investments (10%). Besides, the proportion of placement of funds in savings/time deposits decreased to 50% and placements in Sukuk to 20%. Then, in 2020, the proportion of placement of funds in savings/time deposits will again decrease to only 30% and transfer this proportion to Sukuk and direct investment.


2020 ◽  
Vol 20 (2) ◽  
pp. 223-230
Author(s):  
Suhaya Suhaya ◽  
Abdul Rachman ◽  
Syahrul Syah Sinaga ◽  
Dandi Musa Alfayad

The characteristics of a region become an identity that is certainly inseparable from the noble values it adheres to, including religious values as the foundation for the formation of art of terebang gede in the Panggung Jati studio, Panggung Jati village, Serang, Banten. This study aims to describe the percussion patterns in the art of Terebang Gede both in text and context by using a qualitative paradigm with descriptive analytical methods. As a highlighted theory, ethnomusicology is used to analyze the existence of music in a culture, both from physical aspects and socio-cultural aspects. The data collection technique is done by interview, documentation study, and literature study. The data analysis stages are carried out in the order of data collection, data reduction, data organizing into a pattern, category, and description into basic descriptions that lead to the concluding process. The results showed that the percussion pattern of terebang gede is very simple. The percussion patterns on all existing musical instruments, such as the musical instrument of koneng, kempul, penganak (bibit), interlude, and bass (terebang gede), still follow the framework of the percussion “standard” which is hereditary from previous generations. Until now, this accompaniment without the development of rhythmic variations has been used to accompany syair or sholawat Al-Barzanjiwith with tones of Sundanese-style songs of the salendro type. Changes in accompaniment were not made because this performance was only performed on special occasions for Muslims to broadcast and support worship which was not intended as entertainment music.


2020 ◽  
Vol 10 (2) ◽  
pp. 86-93
Author(s):  
Diena Frentika ◽  
Heru Tri Novi Rizki

This study aims to explore and describe ethnomathematics in the concepts of geometry and measurement in traditional games of West Sumbawa namely Barapan Kebo and Sampo Ayam. This research is exploratory research with a qualitative research approach. This research was conducted in 2020 in West Sumbawa District. The data collection techniques were interviews, observation, and literature study. The data analysis techniques used are data collection, data reduction, data display, and data verification. The results showed that there are concepts of geometry and measurement in the traditional games, Barapan Kebo and Sampo Ayam. The ethnomathematics in Barapan Kebo and Sampo Ayam are speed, time, distance, angles, lines, length units, triangular flat shapes, and rectangular flat shapes


2020 ◽  
Vol 2 (2) ◽  
pp. 57
Author(s):  
Taufik Ridwan

The approach of this research is qualitative, using case study method. The data was obtained through in-depth interview, observation, literature study, and documentation. The data analysis steps used were data reduction, data display, and verification. The purpose of the research is to investigate the promotion strategy of the tourism village of Pajajar, Majalengka Regency performed by Kompepar Pajajar. The result of the research shows that Kompepar Pajajar performs promotion mix, i.e., word of mouth, public relations, personal selling, event, exhibition, merchandise, publication, and website. From overall promotion strategy applied by Kompepar Pajajar, the main priority was through event and public relations. The conclusion of this research is Kompepar Pajajar has not formulated comprehensive and integrated promotion strategy Abstrak Penelitian ini menggunakan pendekatan kualitatif melalui metode studi kasus. Data diperoleh melalui wawancara mendalam, observasi, studi literatur, dan dokumentasi. Adapun langkah-langkah analisis data meliputi reduksi data, penyajian data, dan verifikasi. Tujuan pelaksanaan penelitian ini adalah untuk mengetahui strategi promosi desa Pajajar, Kabupaten Majalengka yang dijalankan oleh Kelompok Penggerak Pariwisata (Kompepar) Desa Pajajar. Berdasarkan hasil penelitian yang diperoleh, Kompepar Desa Pajajar menjalankan promotion mix yang meliputi word of mouth, public relations, personal selling, event, eksibisi, merchandise, publikasi, dan website internet. Dari keseluruhan bentuk promosi, prioritas utama promosi dilakukan melalui event dan public relations. Dalam penelitian ini disimpulkan bahwa Kompepar Desa Pajajar belum merumuskan strategi promosi secara komprehensif dan terintegrasi.


2018 ◽  
Vol 6 (1) ◽  
pp. 1
Author(s):  
Andra Muslimin ◽  
I Nyoman Sukma Arida

This study was conducted with the aim of identifying the form of local community participation in educational tourism implemented by Green School Bali, Abiansemal, Badung. The data collection methods that used were observation, in-depth interview, literature study and documentation. The data analysis techniques that used are qualitative data analysis. The form of local community participation in the implementation of Green School Bali educational tour is categorized in vertical participation because the role of local communities in this educational tour is located as a subordinate or worker status. This happens because the tour that held in Green School Bali is a non profit-based, the income obtained by the tour will be fully allocated to the scholarship students in Green School Bali. Keywords: Community Based Tourism, Educational Tourism


Author(s):  
Dharmawati Dharmawati

This descriptive qualitative research deals with classroom interaction in teaching English for mechanical engineering students. This research aims at finding out and describing the classroom interaction of mechanical engineering class at Universitas Harapan Medan. The purpose of this study is to figure out the patterns of classroom interaction in English teaching learning process for mechanical engineering class. The methods used in collecting data were observation and interview. The data were in the form of words, clauses, and sentences that carried out by video, and in-depth interview transcripts. The participants were an English lecturer and twenty two mechanical engineering students. The technique of data analysis used data collection, data diplay and drawing conclusion. The result of this research was dominated by the interaction between the teacher and students. The percentage of using English  between lecturer and students’ interaction is 40 %. It happened because the students had difficult to respon the lecturer’s question in English.


2019 ◽  
Vol 3 (1) ◽  
Author(s):  
Amalia Pertiwi ◽  
Raden Ayu Erni Jusnita ◽  
Nurannafi Farni Syam Maela

The purpose of this research is to know marketing communication strategy conducted by PT. Unilever Indonesia Tbk. using media webpage in increasing sales especially in the month of Ramadan. This research uses descriptive research type using qualitative method. Data collection techniques used in this study are literature study and field study of field observation (field obersvation) and depth interviews (depth interview) on the parties who play an important role in PT. Unilever Indonesia Tbk. Based on the results of research, found that marketing communication strategy conducted by PT. Unilever Indonesia through media webpage is known to be quite effective in increasing consumer buying interest and increasing sales during the session. By using marketing mix on E-marketing Mix that is, Product (product), Price (price), place (place).Keywords: Marketing Communication, Webpage, PT. Unilever Indonesia Tbk


Sign in / Sign up

Export Citation Format

Share Document