The Virtual Shopping Experience: Virtual Presence as a Motivator for Online Shopping

2004 ◽  
Author(s):  
Paula M. Swatman ◽  
Carolyn YP Chin
Keyword(s):  
Online Shopping ◽  
Shopping Experience ◽  
Virtual Presence ◽  
Virtual Shopping

scholarly journals The Effect of Augmented Reality Shopping Applications on Purchase Intention

2019 ◽  
Vol 9 (2) ◽  
pp. 131-142
Author(s):  
Leonnard Leonnard ◽  
Annisa S. Paramita ◽  
Jasmine J. Maulidiani
Keyword(s):  
Augmented Reality ◽  
Virtual World ◽  
Purchase Intention ◽  
Online Shopping ◽  
Consumer Experience ◽  
Technological Breakthrough ◽  
Shopping Experience ◽  
Virtual Presence ◽  
Augmented Reality Technology

Augmented reality is a new technological breakthrough that helps e-commerce delivers an online shopping experience with quality of offline shopping. This is possible due to the capability of augmented reality technology that allows consumers to interact and to try products through the virtual world. This technology has not been widely adopted by e-commerce in Indonesia. In this study, we analyzed the effect of this technology on purchase intention through e-consumer experience in the form of perceived enjoyment and usefulness to 89 consumers. Our findings revealed that virtual presence significantly affects the enjoyment and usefulness directly and indirectly to purchase intention. In addition, the device also significantly affects the enjoyment and usefulness directly. Finally, the usefulness is proven to significantly affect purchase intention.

India Goes Digital..Smartphone is the New Shopping Destination

2018 ◽  
Vol 6 (8) ◽  
pp. 289
Author(s):  
Shankar Chaudhary
Keyword(s):  
Online Shopping ◽  
Mobile Apps ◽  
Smart Phone ◽  
Mobile Commerce ◽  
Mobile App ◽  
Smart Phones ◽  
The Internet ◽  
The World ◽  
Shopping Experience ◽  
User Friendly

Despite being in nascent stage m-commerce is gaining momentum in India. The explosive growth of smart-phone users has made India much loved business destination for whole world. Indian internet user is becoming the second largest in the world next to China surpassing US, which throws open plenty of e-commerce opportunities, not only for Indian players, offshore players as well. Mobile commerce is likely to overtake e-commerce in the next few years, spurred by the continued uptrend in online shopping and increasing use of mobile apps.The optimism comes from the fact that people accessing the Internet through their mobiles had jumped 33 per cent in 2014 to 173 million and is expected to grow 21 per cent year-on-year till 2019 to touch 457 million. e-Commerce brands are eyeing on the mobile app segment by developing user-friendly and secure mobile apps offering a risk-free and easy shopping experience to its users. Budget 4G smart phones coupled with affordable plans, can very well drive 4G growth in India.

scholarly journals How the Covid-19 Pandemic Is Changing Online Food Shopping Human Behaviour in Italy

2020 ◽  
Vol 12 (22) ◽  
pp. 9594
Author(s):  
Leonardo Salvatore Alaimo ◽  
Mariantonietta Fiore ◽  
Antonino Galati
Keyword(s):  
Online Shopping ◽  
Grocery Shopping ◽  
Competitive Advantages ◽  
Web Based ◽  
Explanatory Variables ◽  
Food Shopping ◽  
Cumulative Logit Model ◽  
Level Of Satisfaction ◽  
Shopping Experience ◽  
On Line

The advent of the Internet has significantly changed consumption patterns and habits. Online grocery shopping is a way of purchasing food products using a web-based shopping service. The current COVID-19 pandemic is determining a rethinking of purchase choice elements and of consumers’ behavior. This work aims to investigate which characteristics can affect the decision of online food shopping during the pandemic emergency in Italy. In particular, the work aims to analyze the effects of a set of explanatory variables on the level of satisfaction for the food online shopping experience. For achieving this aim, the proportional odds version of the cumulative logit model is carried out. Data derive from an anonymous on-line questionnaire administrated during the first months of the pandemic and filled by 248 respondents. The results of this work highlight that people having familiarity with buying food online, that have a higher educational level and consider food online channels easy to use, appear more satisfied for the food online shopping experience. These findings can be crucial for the future green global challenges as online shopping may help to reach competitive advantages for company sustainability.

Customer Experience: Extracting Topics From Tweets

2021 ◽  
pp. 147078532110475
Author(s):  
Manit Mishra
Keyword(s):  
Social Media ◽  
Customer Service ◽  
Latent Dirichlet Allocation ◽  
Online Shopping ◽  
Customer Experience ◽  
Process Failure ◽  
Shopping Experience ◽  
Social Media Platforms ◽  
Media Platform ◽  
Moments Of Truth

The ubiquity of social media platforms facilitates free flow of online chatter related to customer experience. Twitter is a prominent social media platform for sharing experiences, and e-retail firms are rapidly emerging as the preferred shopping destination. This study explores customers’ online shopping experience tweets. Customers tweet about their online shopping experience based on moments of truth shaped by encounters across different touchpoints. We aggregate 25,173 such tweets related to six e-retailers tweeted over a 5-year period. Grounded on agency theory, we extract the topics underlying these customer experience tweets using unsupervised latent Dirichlet allocation. The output reveals five topics which manifest into customer experience tweets related to online shopping—ordering, customer service interaction, entertainment, service outcome failure, and service process failure. Topics extracted are validated through inter-rater agreement with human experts. The study, thus, derives topics from tweets about e-retail customer experience and thereby facilitates prioritization of decision-making pertaining to critical service encounter touchpoints.

An Investigation of Online Shopping Experience on Trust and Behavioral Intentions

2015 ◽  
Vol 14 (2) ◽  
pp. 233-254 ◽  
Author(s):  
Lee Hao Suan Samuel ◽  
M. S. Balaji ◽  
Khong Kok Wei
Keyword(s):  
Behavioral Intentions ◽  
Online Shopping ◽  
Shopping Experience

scholarly journals Electronic Ticketing System and Traveler Purchasing Intention

2013 ◽  
Vol 217 ◽  
pp. 129-146
Author(s):  
THẢO HOÀNG THỊ PHƯƠNG
Keyword(s):  
Regression Models ◽  
Online Shopping ◽  
Behavioral Control ◽  
Ease Of Use ◽  
Perceived Behavioral Control ◽  
Perceived Ease Of Use ◽  
Demographic Groups ◽  
Purchasing Intention ◽  
Shopping Experience ◽  
The Difference

This research aims to identify the importance of factors that influence customer intention of purchasing electronic air ticket (e-ticket). The research compares the difference in purchasing intentions based on e-ticketing between demographic groups of age, income, educational level, and online shopping experience. With the sample size of 295 travelers, the regression models and ANOVA tests are used to process and explain data. The research detects four components, namely, perceived system usefulness, perceived ease of use, perceived behavioral control, and security of transaction that influence the consumer intention to buy e-ticket. The paper then recommends managerial solutions to the development of an electronic ticketing system in particular and e-commerce in general.

The Next Generation of Shopbots

2011 ◽  
pp. 19-36 ◽  
Author(s):  
Maria Fasli
Keyword(s):  
Decision Making ◽  
Web Services ◽  
Semantic Web ◽  
Online Shopping ◽  
Vast Number ◽  
High Expectations ◽  
Profound Impact ◽  
Comparison Shopping ◽  
Shopping Experience ◽  
Immense Potential

The huge growth of e-commerce has had a profound impact on users who can now choose from a vast number of options online. Inevitably, as the number of choices has increased, so has the need for tools to help users organize, manage and utilize information on these for better decision-making. Comparison shopping agents or shopbots can help users decide what to buy and enhance their online shopping experience. However, despite the high expectations, the immense potential of shopbots has not been fully realized. In this chapter, the author identifies the limitations and drawbacks of current shopbots, in particular, with regard to the underlying technology for building such systems. She then discusses how these technical limitations can be overcome by making use of the Semantic Web and Web Services. She also considers how shopbots can truly serve the user by providing personalized, impartial and flexible services.

Does Second Life Mark the Beginning of a New Era of Online Shopping?

2011 ◽  
pp. 232-247
Author(s):  
Jang Ho Moon ◽  
Yongjun Sung ◽  
S. Marina Choi
Keyword(s):  
Social Presence ◽  
Virtual Worlds ◽  
Second Life ◽  
Online Shopping ◽  
Social Dimension ◽  
Future Research ◽  
Ongoing Research ◽  
New Era ◽  
Shopping Experience

In this chapter, the authors explore the unique social dimension of shopping in virtual worlds, namely Second Life, by examining the role of avatar-based interactions in determining consumer shopping experience. To this end, an overview of Second Life, and other similar virtual worlds, is provided. This chapter then introduces the concept of social presence and offers a conceptual discussion of how avatar-based shopping in virtual environments is distinctive from shopping in other Web environments. Next, the authors present the preliminary findings of the ongoing research study investigating how consumers’ interactions with salespersons and peer consumers via avatars influence their shopping experience in Second Life. This chapter concludes with a future prospect of virtual worlds and directions for future research.

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