Do Anti-Ticket Scalping Laws Make a Difference Online? Evidence from Internet Sales of Nfl Tickets

2006 ◽  
Author(s):  
Daniel W. Elfenbein
Keyword(s):  
Internet Sales

scholarly journals In the Purchase’s Essence: Sensory and symbolic elements in the descriptions of perfume sales over the Internet

2020 ◽  
Vol 4 (3) ◽  
pp. 217
Author(s):  
Brenda Allana Santos De Paula ◽  
Miriam Leite Farias ◽  
Salomão Alencar de Farias ◽  
Ilda Maria Moraes e Silva
Keyword(s):  
Experimental Design ◽  
Negative Association ◽  
The Internet ◽  
Control Group ◽  
Level Of Involvement ◽  
Dependent Variables ◽  
Internet Sales ◽  
Quasi Experimental ◽  
Product Description ◽  
Do So

This study aimed to analyse whether sensory and symbolic elements used in perfume descriptions in internet sales can positively influence the level of involvement and consumer buying intention. To do so, a quasi-experimental design was adopted with the creation of three scenarios: one control group and two experimental groups.  Each participant was presented to only one of the scenarios created, characterizing the model between subjects. Regarding the results, it was found that it is not possible to perceive differences between the means of the groups in relation to the dependent variables, except for a negative association between sensory aspects and the level of involvement. Therefore, it was concluded that it may not be advantageous to invest in sensory and symbolic aspects present in the product description in internet sales, it is necessary to rethink this strategy due the fact that this environment has a certain limitation with hedonics products.

The Internet as a Tax Haven?

2021 ◽  
Vol 13 (4) ◽  
pp. 1-35
Author(s):  
David R. Agrawal
Keyword(s):  
Average Rate ◽  
Tax Avoidance ◽  
Tax Rates ◽  
Standard Deviation Increase ◽  
Online Transactions ◽  
Online Sales ◽  
Percentage Points ◽  
Tax Haven ◽  
Internet Sales ◽  
Internet Penetration

If online transactions are tax free, increased online shopping may lower tax rates as jurisdictions seek to reduce tax avoidance; but, if online firms remit taxes, online sales may put upward pressure on tax rates because internet sales help enforce destination-based taxes. I find that higher internet penetration generally results in lower municipal tax rates but raises tax rates in some jurisdictions. The latter effect emerges in states where many online vendors remit taxes. A 1 standard deviation increase in internet penetration lowers local sales taxes in large municipalities by 0.15 percentage points, or 16 percent of the average rate. (JEL H25, H26, H71, L81, R51)

Internet sales threaten drug companies supremacy

BMJ ◽  
2002 ◽  
Vol 324 (7344) ◽  
pp. 998a-998 ◽  
Author(s):  
A. Tuffs
Keyword(s):  
Drug Companies ◽  
Internet Sales

Business Ethics in the Information Age

2015 ◽  
pp. 456-473
Author(s):  
Daniel E. Palmer
Keyword(s):  
Business Ethics ◽  
Ethical Issues ◽  
Information Age ◽  
Digital Technologies ◽  
Internet Technologies ◽  
Ethical Implications ◽  
Business Transactions ◽  
Sales And Marketing ◽  
Internet Sales

The Information Age ushered in significant transformations in the manner in which business is done. In particular, the growth of various forms of e-business, from Internet sales and marketing to online financial processing, has been exponential in recent years. Internet technologies provide businesses with the potential to more effectively distribute products and services, to more efficiently manage operations, and to better facilitate the processing of business transactions. The scope of information available to businesses using digital technologies has also radically expanded, allowing companies to better target consumers and market products. However, e-business activities can raise ethical issues as well. As such, scholars and business persons have a responsibility to be aware of the ethical implications of e-business and to promote ethically appropriate forms of e-business. The aim of this chapter is to aid in those enterprises by mapping out some of the major ethical issues connected to e-business.

The Transformative Nature of E-Business

2010 ◽  
pp. 1-14
Author(s):  
Daniel E. Palmer
Keyword(s):  
Conceptual Framework ◽  
Ethical Issues ◽  
Business Practices ◽  
General Introduction ◽  
Internet Technologies ◽  
Ethical Implications ◽  
Business Transactions ◽  
Sales And Marketing ◽  
Internet Sales ◽  
Moral Risk

The growth of various forms of e-business, from Internet sales and marketing to online financial processing, has been exponential in recent years. It is no exaggeration to say that nearly all forms of business involve elements of e-business today. Internet technologies provide businesses with the potential to more effectively research, market and distribute products and services, to more efficiently manage operations, and to better facilitate the processing of business transactions. However, e-business activities can raise ethical issues, as the new forms of technology and business practices utilized in e-business have the potential to pose significant moral risk as well. As such, both scholars and business persons have a responsibility to be aware of the ethical implications of e-business and to endeavor to promote ethically appropriate forms of e-business. The aim of this chapter is to aid in those enterprises by mapping out some of the major ethical issues connected to e-business. In doing so, this chapter seeks both to serve as a general introduction to this volume and to provide a conceptual framework for understanding and responding to many of the ethical issues found in e-business.

Air France Internet Marketing: Optimizing Google, Yahoo!, MSN, and Kayak Sponsored Search

2017 ◽  
pp. 1-18 ◽  
Author(s):  
Mark Jeffery ◽  
Lisa Egli ◽  
Andy Gieraltowski ◽  
Jessica Lambert ◽  
Jason Miller ◽  
...  
Keyword(s):  
Airline Industry ◽  
Leading Edge ◽  
Optimal Strategies ◽  
Cost Effective ◽  
Vice President ◽  
Background Information ◽  
The Internet ◽  
Effective Manner ◽  
Internet Sales ◽  
Search Marketing

Rob Griffin, senior vice president and U.S. director of search for Media Contacts, a communications consulting firm, is faced with the task of optimizing search engine marketing (SEM) for Air France. At the time of the case, SEM had become an advertising phenomenon, with North American advertisers spending $9.4 billion in the SEM channel, up 62% from 2005. Moving forward, Griffin wants to ensure that the team keeps its leading edge and delivers the results Air France requires for optimal Internet sales growth. The case centers upon Air France's and Media Contacts' efforts to find the ideal SEM campaign to provide an optimal amount of ticket sales in response to advertising dollars spent. This optimal search marketing campaign is based on choosing effective allocation of ad dollars across the various search engines, as well as selecting appropriate keywords and bid strategies for placement on the search result page for Internet users.In determining the optimal strategy, the case presents background information on the airline industry as well as the Internet search options available at the time, including Google, Microsoft MSN, Yahoo!, and Kayak. Additionally, background information is provided on SEM and its associated costs and means of measuring the successfulness of each marketing effort. The case illustrates how one must first determine the key performance indicators for the project to guide analysis and enable comparison of various SEM campaigns. Cost per click and probability to produce a sale differ among publishers. Therefore, using a portfolio application model's quadrant positions can be used to determine optimal publisher strategies. Additionally, pivot tables help illustrate campaigns and strategies that have historically been most successful in meeting Air France's target Internet sales. Multiple recommendations on how Media Contacts can assist Air France in improving its SEM strategy can be derived from the data provided.Students learn how to optimally leverage the Internet in generating customer sales in a cost-effective manner. Students will analyze and manipulate a variety of data using pivot tables to determine optimal strategies for obtaining maximum total online bookings through the various online channels available. Using a portfolio application model, students can determine an optimal publisher strategy and complete copy improvement analysis.

States continue push to tax internet sales

2010 ◽  
Vol 22 (1) ◽  
pp. 49-54
Author(s):  
Blaise M. Sonnier
Keyword(s):  
Internet Sales

Rise in direct Internet sales of sildenafil

1999 ◽  
Vol &NA; (1212) ◽  
pp. 4
Author(s):  
&NA;
Keyword(s):  
Internet Sales
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