The Implementation of Public Relations Activities in Improving the Educational Institutions Reputation

2021 ◽  
Author(s):  
Untung Yuslifar Mustofa ◽  
Kurnia Kurnia
2019 ◽  
Vol 1 (1) ◽  
pp. 37-50
Author(s):  
Fachri Naufaldi

Website management is one of the new task in Public Relations On The Net era. Public Relations in educational institutions also do website management activities one of them is Public Relations of SMAN 31 Jakarta. In this research discusses about website www.sman31jakarta.sch.id management. This website management got complaints from students of SMAN 31 Jakarta about lack of academic activities information on website. So, the author want to see how the website management in educational institutions about lack of academic activities information on website www.sman31jakarta.sch.id? In this research, the author use the concept of Public Relations On The Net with variable website management. This variable has six dimensions such as the links must be online, available contact information, arrangement of information placement, coloring, easy to use and aims. This research use quantitative approach with descriptive research type and use survey method. The research held at SMAN 31 Jakarta. Author use a questionnaire with interval scales. Populations in this research are 1.067 students, and the samples are 234 students of SMAN 31 Jakarta obtained from the formula slovin. The sampling technique is stratified sampling and central tendency is mean. Validity test use KMO-MSA (Kaiser mayer olkin-measure of sampling adequany) and Barlett Test. Reliability test use Chronbach’s Alpha. In this research, there is a dimension with the highest mean which is coloring (use of color). The dimensions are obtained the lowest mean value is every link offered must be online (no dead links). Indicator with the highest mean value is using colors that facilitate the content of messages in the website screen easy to read. Indicator with the lowest mean value is does not disappointed the user This is because of the website visitors do not get complete information on the website www.sman31jakarta.sch.id. Based on the results of this research can be known website www.sman31jakarta.sch.id have been well in color selection which make it easier for website visitors. However, the website www.sman31jakarta.sch.id has not been maximized in providing information especially information about academic activities.


Author(s):  
ANNA SEREBRENNIKOVA ◽  

The current state of medical services has long become one of the most important issues of understanding what exactly should serve as a template for their required quality, and why, the role and responsibility of a medical worker are not always considered as the main factors in resolving a situation when the life and health of a patient were exposed to unjustified danger. The article is devoted to the author's new approach to the criminal law regulation of public relations in the field of medical services. Purpose of the article: The author aims to present a scientific approach and scientific substantiation of the possibility of the emergence in the future of a new sub-branch of criminal law - medical criminal law. Methodology and methods: the article uses methods of analysis, synthesis, deduction, as well as the method of interpretation of legal norms, which make it possible to better comprehend the institutions of criminal law and highlight a new branch of law Conclusions: the problem of the presence of imperfections in the current legislation is relevant to study, as evidenced by judicial practice in criminal cases, discussions and works of legal scholars. The author, citing examples from practice, draws attention to the density of the relationship between the sphere of medical services and other related services, and also draws parallels between the grounds that can and should cause the emergence of the considered branch of law. Application of the results: The article is intended for the widest range of readers, including undergraduate and graduate students of higher educational institutions, who study the problems and imperfections of the current criminal law. The material can be used as a guide for the preparation of practical and seminars.


2021 ◽  
Vol 18 (4) ◽  
pp. 388-397
Author(s):  
A. G. Bykova ◽  
I. V. Kiselev

The article discusses the formation of legislation on higher education in Russia. The sphere of education is the most important condition for the spiritual, professional formation and development of the individual, the social well-being of society, political and economic formation of the state. An analysis of the historical and legal experience of regulating public relations is a prerequisite for building modern legislation in the field of education. The relevance of the study of the Russian features of legislation on higher education of the XVII-XVIII centuries is that modern social relations in the field of education are not fully regulated. This is evidenced by a range of legal problems. Particular attention should be paid to the legislative regulation of certain powers of participants in public relations in the field of higher education, by-law legal regulation, as well as the implementation of certain legal norms of the Federal Law of 29.12.2012 № 273-FZ. The need to resolve these problems updates the relevance of theoretical problems. The answer to the above questions is an analysis of the historical foundations of Russian legislation on higher education. In the pre-revolutionary Russia, sufficient experience in managing higher education, as well as regulating relevant social relations was in place. The completeness of the study of the subject of public relations in the field of education in the historical context is closely related to the analysis of the activities of Russian universities. The article considers the reasons for the appearance of educational institutions in Russia. The first domestic educational institutions appeared at the end of the 18th century - at a historical moment when the expansion of Western European ideas for organizing university education reached the Russian state. Russia had an urgent need to train specialists in the field of public administration - officials, theologians - to strengthen the Orthodox faith, teachers - to educate and promote morality. The authorization of the first regulatory and legal sources in the field of higher education was associated with attempts to create the Slavic-Greek-Latin Academy in Moscow. The revival of the ideas of education in Russia objec'tively accelerated the process of creating domestic educational institutions. The further development of legislation on higher education is associated with the implementation of new ideas about the establishment of universities under Empress Elizabeth Petrovna and Catherine the Great . In the final part of the work, it is noted that in connection with the creation of the first educational institution in Russia, the first normative legal act regulating legal relations in the field of higher education is published - "Privilege for the Academy." During the XVII-XVIII centuries Russian legislation on higher education contained personal regulatory legal acts. They were strictly targeted and regulated the activities of the educational institution, its officials, teachers, students, as well as other participants in academic social relations.


2019 ◽  
Vol 4 (1) ◽  
pp. 80
Author(s):  
Mukaromah Mukaromah ◽  
Amida Yusriana

<p>Mass media is one of the media publications to the public in the formation of the Image. Important positive images are formed to foster public trust. News in the newspaper media is still interesting to be appointed in an effort to build a positive image of educational institutions. In addition to targeting the masses of young people, higher education institutions also target parents who are still familiar with conventional media such as newspapers. The case study in this study was Dian Nuswantoro University (Udinus) and news in the Suara Merdeka newspaper. Suara Merdeka is interesting to be appointed because the local  central Java newspaper has amounts of printing and is still an alternative reading in the Central Java region where this segmentation is in line with Udinus segmentation which is domiciled in Semarang, Central Java.<br />This study aims to analyze the theme of news that often arises about the institution, the frequency of occurrence of coverage in certain periodizations. Furthermore, this can be observed how the reporting of a media that has the power to shape the image of the institution. The method used is quantitative content analysis, which describes how the contents of the media using thematic and physical recording units are analyzed using the concept of public relations about media and the formation of the image of the institution.<br /> <br />The result can be seen that there are 9 sections in Suara Merdeka which present Udinus related news, namely Semarang Metro rubric, Edukasia, Screen, Page 1, Business Economy, Around Young Tugu, Salatiga News, Youth Voice Expressions. Screen Rubric occupies the highest position in the news, which is 70.3%. For the<br />theme that is often reported, there are four types of reporting, namely news related to the world of academics (products), related to environmental responsibility (CSR), reporting related the environment and reporting related<br />to the activities of communicating the activities of the institution.</p><p> </p>


Author(s):  
Khuma Ida

Multicultural education has an important role in shaping the character of students to respect others and to foster a social spirit. Madrasas and Islamic boarding schools are Islamic educational institutions that have a major influence in shaping the character of students. This study aims to determine the differences in the implementation of multicultural education in MAN 3 Sleman and the Nurul Ummah Kotagede Islamic boarding school in Yogyakarta.The research method used is a comparative qualitative method, namely research that compares two or more entities. This study focuses on the similarities and differences between these two schools by comparing them with the same variables. Multicultural values include: diversity, humanity, pluralism, democracy, curriculum, culture, public relations, and comfort. From the results of the study it can be seen that in implementing multicultural education in both institutions, there are similar methods in its implementation.[Pendidikan multikultural mempunyai peran penting dalam membentuk karakter siswa untuk menghargai sesama serta untuk menumbuhkan jiwa sosial terhadap peserta didik. Madrasah dan pondok pesantren merupakan lembaga pendidikan islam yang mempunyai pengaruh besar dlama membentuk karakter siswa. Penelitian ini bertujuan untuk mengetahui perbedaan implementasi pendidikan multikultural di MAN 3 Sleman dan pondok pesantren Nurul Ummah Kotagede Yogyakarta. Metode penelitian yang digunakan adalah metode kualitatif komparatif, yaitu penelitian yang membandingkan dua gejala atau lebih. Penelitian ini berfokus pada persamaan dan perbedaan antar unit dengan membandingkan variabel yang sama untuk sampel yang berbeda. Nilai-nilai multikultural antara lain: keragaman, humanis, pluralis, demokrasi, kurikulum, budaya, hubungan masyarakat dan kenyamanan. Dari hasil penelitian, dapat diketahui bahwa dalam pengimplementasian pendidikan multikultural di kedua lembaga tersebut terdapat metode yang sama dalam pengimplementasiannya.]


2019 ◽  
Vol 3 (1) ◽  
pp. 16-36
Author(s):  
Saiful Rizal

Public Relations or in the Indonesian language known as public relations and abbreviated as PR has an important role in improving quality that leads to the progress of an institution as well as educational institutions. An understanding of public relations is often associated with Western theories regardless of the values ​​contained in them. whereas in Islam all theories that provide an understanding of public relations are clear, even the Qur'an comprehensively has provided universal and dynamic guidelines. In addition, Hadith as the second source of law after the Qur'an also shows exemplary values ​​that are the guideline in conducting public relations. The principles, rules, and ethics contained in both of them about public relations will provide more value so that understanding and developing Western theories that are rooted can be replaced. Especially in an Islamic educational institution, at least in implementing the concept of relations, the community adheres to the principles that exist in the Qur'an and the hadith of Prophet Muhammad SAW so that what can become a common goal is achieved.


Author(s):  
Elena Yu. Shavardova ◽  
Olga V. Yarmak

The modern period of demand for image-logical knowledge allows raising questions not only about image-enlightenment and image-education, when information and telecommunication technologies become the determining factors in the development of society, but also about the peculiarities of teaching image-logical knowledge in higher educational institutions. At this stage, there is also the need to introduce the scientific and applied direction of the discipline “Imageologyˮ, as a component of social education, into the system of training specialists for a wide range of professions in the “person-to-personˮ sphere. The article explores a number of innovative approaches to teaching a special educational course “Imageologyˮ for students of humanitarian and social profiles. The article contains an analysis of scientific studies of the main methodological principles, tasks and parameters of the development of imageology as a practice-oriented sociological direction in the context of the training of Masters and specialists, sociologists, psychologists, journalists, advertising and public relations specialists. The authors identified the most important ways and directions for the formation of the sociology of the image, determined the subject and purpose of the discipline. For seminars and practical classes, as well as for students &#x27;independent work, specialized scientific topics, an original image analysis questionnaire scheme are offered, and scenarios of specific events and actions in image creation are modeled for the development of students&#x27; professional and creative abilities.


2019 ◽  
Vol 1 (2) ◽  
pp. 35-43
Author(s):  
Mohammad Thoha ◽  
Ika Nurul Jannah

Education is the most valuable investment to improve the quality of human resources in building a nation. The greatness of a nation is measured by the extent to which its people are educated. Educational institutions and society are two different but inseparable environments that even need each other in their growth and development. The community needs information about what educational institutions are doing. here the role of public relations is absolutely needed. The image of the educational institution depends on the success of the public relations actor. This role was well played by SMPN 1 Pamekasan public relations. Religious values agreed upon as a school culture are communicated to all stakeholders through the implementation of effective community relations management, thus giving birth to a religious image. This article will portray the implementation of public relations management in fostering a religious image in SMPN 1 Pamekasan. With a phenomenological approach, the qualitative data in this article will be described descriptively to be dialogue with previous public relations management theories.


2016 ◽  
Vol 21 (2) ◽  
pp. 177-194 ◽  
Author(s):  
Colleen Killingsworth ◽  
Terence Flynn

Purpose – The purpose of this paper is to assess the leadership skills and competencies defined in the Pathways to the Profession and understand the value senior corporate communications managers place on those skills and competencies and how senior-level corporate communicators demonstration of those skills and competencies. Design/methodology/approach – Institutional review board approval was obtained for a qualitative research design based on focus groups conducted in four Canadian cities with 25 senior corporate communicators, human resources professionals, and general business managers. Findings – This research has validated the competencies and credentials for senior-level corporate communications and public relations executives as highlighted in the Pathways to the Profession framework. It has also provided the profession with an understanding of the value senior public relations and organizational managers place on professional association membership and professional and academic credentials. This research is an important contribution to the growing body of knowledge on competency frameworks as professional associations, such as the Canadian Public Relations Society, take leadership positions in providing educational institutions with sets of standards for public relations and corporate communications education in Canada. Practical implications – This research will help the public relations and corporate communications profession provide guidance to educational institutions programming for senior-level public relations and communications management education based on quantifiable data on the value executives place on a particular set of skills and competencies. Originality/value – This is the first study of its kind that examines the perceived competencies and skills of Canadian senior public relations/communications management leadership. Further this research sought to assess the value of academic and professional credentials necessary for participation in executive leadership roles.


2005 ◽  
Vol 2 (10) ◽  
Author(s):  
Panopoulos Anastasios ◽  
Ventoura Neokosmidi Zoe

The purpose of this study is, to investigate the use of the Internet by Greek educational institutions (universities and polytechnics) in the field of public relations. A study of one hundred web sites, randomly selected from a list of four hundred sixteen web addresses found in the web site of Gunet (www.gunet.gr), reveals how new technologies help universities to build relationships with publics. All the selected web sites were examined in terms of: (1) ease of interface, (2) usefulness of information, (3) generation of return visits, (4) conservation of visitors and (5) dialogic loop. Content analysis was used for the gathering of the data.  


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