Struggling with Class Struggles? An Analysis of Creative Economies in the Age of Platform Economy and Social Media

2019 ◽  
Author(s):  
Péter Mezei
Keyword(s):  
Social Media ◽  
Class Struggles ◽  
Platform Economy

Social Media Handbuch

2021 ◽  
Keyword(s):  
Social Media ◽  
Data Processing ◽  
Business Models ◽  
Practical Application ◽  
Strategy Model ◽  
The Social ◽  
Platform Economy

The Social Media Handbook provides guidance on long-term developments in the ever-changing social media sector and explains fundamental interrelationships in this field. It describes a strategy model for the development of one’s own solutions, summarises the theories, methods and models of leading authors and shows their practical application, while also highlighting current developments and dealing with the topic of data processing in social media. An examination of the platform economy with its economic functions facilitates the classification of business models in social media. The book also shows how platforms and their algorithms can influence our actions and shape our opinions. With contributions by Prof. Karin Bjerregaard Schlüter, Andrea Braun, Franziska Geue, Tobias Knopf, Markus Korbien, Prof. Dr. Daniel Michelis, Stefan Pfaff, Thanh H. Pham, Tom Reichstein, Prof. Dr. Anna Riedel, Michael Sarbacher, Prof. Dr. Dr. Thomas Schildhauer, Prof. Dr. Hendrik Send, Dr. Stefan Stumpp, Prof. Dr. Sebastian Volkmann, Jan-Benedikt Weber, Julia Weißhaupt, Norman Wiebach und Prof. Dr. Christian Wissing.

scholarly journals Tiered Governance and Demonetization: The Shifting Terms of Labor and Compensation in the Platform Economy

2020 ◽  
Vol 6 (2) ◽  
pp. 205630512093663 ◽  
Author(s):  
Robyn Caplan ◽  
Tarleton Gillespie
Keyword(s):  
Social Media ◽  
Cultural Production ◽  
Incentive Structure ◽  
Open Platform ◽  
Material Resources ◽  
Social Media Platforms ◽  
Governance Strategy ◽  
Platform Economy

Social media platforms have profoundly transformed cultural production, in part by restructuring the terms by which culture is distributed and paid for. In this article, we examine the YouTube Partner Program and the controversies around the “demonetization” of videos, to understand these arrangements and what happens when they shift beneath creators’ feet. We use the testimony of YouTubers, provided in their own videos, to understand how creators square the contradiction between YouTube’s increasingly cautious rules regarding “advertiser-friendly” content, its shifting financial and algorithmic incentive structure, and its stated values as an open platform of expression. We examine YouTube’s tiered governance strategy, in which different users are offered different sets of rules, different material resources, and different procedural protections when content is demonetized. And we examine how, especially when the details of that tiered governance are ambiguous or poorly conveyed, creators develop their own theories for why their content has been demonetized—which can provide some creators a tactical opportunity to advance politically motivated accusations of bias against the platform.

Teh Internet Is Serious Business

2020 ◽  
Vol 16 (2) ◽  
pp. 214-232 ◽  
Author(s):  
Daniël de Zeeuw ◽  
Marc Tuters
Keyword(s):  
Social Media ◽  
Internet Culture ◽  
Social Media Platforms ◽  
Platform Economy ◽  
The Web

At the fringes of an increasingly hegemonic platform economy, there exists another web of anonymous forums and image boards whose unique “mask culture” the article aims to deconstruct by tracing its roots in the cyber-separationist imaginary of early internet culture, in a way that can be seen to undermine the new “face culture” of social media platforms like Facebook. The practices that characterize this “deep vernacular web” are anti- and impersonal rather than personal, ephemeral and aleatory rather than persistent and predictable, collective rather than individual, stranger-rather than friend-oriented, and radically public and contagious rather than privatized, filtered, and contained. Characterized by its ephemerality and anonymity, and preoccupied with dissimulative identity play, memes, and trolling, the set of subcultural attitudes that characterizes this part of the web can be summarized by the ironic and intentionally misspelled phrase “Teh internet is serious business.” By exploring the vernacular significance of this saying and how it can be seen to articulate an oppositional attitude to the currently hegemonic platform culture, this article simultaneously aims to contribute to contemporary debates on the reactionary turn in internet culture associated with the global rise of the alt-right.

This Thing of Social Media!

2022 ◽  
pp. 389-414
Author(s):  
Akwesi Assensoh-Kodua
Keyword(s):  
Social Media ◽  
Mutual Funds ◽  
Banking Sector ◽  
Money Market ◽  
Insurance Companies ◽  
Shadow Banks ◽  
The Social ◽  
Money Market Mutual Funds ◽  
Media Platform ◽  
Platform Economy

This chapter is about social media and its networking platforms and how they can run or develop a business in the financial sector. As a platform economy, this sector ranges from shadow banks such as mutual funds, leasing companies, brokers, and credit insurance companies to other money market mutual funds. Nevertheless, recent studies in this sector have only focused on the money market, thus creating a vacuum of how social media can run or develop the banking sector through this platform. The social media platform has transformed drastically from being a place for just interaction to buying and selling, forcing many businesses to register on one or two of these media to take advantage of the ever-growing market potentials they offer. However, it also comes with its challenges. This chapter highlights how to manage this medium for a successful business. The study collected data online from bank clients who ever used this platform to transact financial business.

Where Social Media Meets AAC

ASHA Leader ◽  
2015 ◽  
Vol 20 (7) ◽  
Author(s):  
Vicki Clarke
Keyword(s):  
Social Media

Making Twitter Work For You

ASHA Leader ◽  
2013 ◽  
Vol 18 (5) ◽  
Keyword(s):  
Social Media ◽  
Public Relations ◽  
Speech Language Pathologists

As professionals who recognize and value the power and important of communications, audiologists and speech-language pathologists are perfectly positioned to leverage social media for public relations.

Doctors employ social media

2013 ◽  
Vol 44 (1) ◽  
pp. 4
Author(s):  
Jane Anderson
Keyword(s):  
Social Media

A Lesson in Taking Social Media to the Medical Level

2011 ◽  
Vol 44 (7) ◽  
pp. 75
Author(s):  
SALLY KOCH KUBETIN
Keyword(s):  
Social Media
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