Time-Varying Price Elasticity in a Service Market with Heterogeneous Customer Valuation

Author(s):  
Shantanu Mullick ◽  
Nicolas Glady ◽  
Sarah Gelper
1979 ◽  
Vol 16 (4) ◽  
pp. 439-452 ◽  
Author(s):  
Hermann Simon

A brand life cycle model is developed which incorporates carryover effects and obsolescence and allows for time-varying price responses. An empirical study of 35 brands in seven different markets shows typical changes in price elasticity over the brand life cycle. Important implications for strategic pricing and antitrust issues are indicated.


Energy ◽  
2019 ◽  
Vol 183 ◽  
pp. 385-397 ◽  
Author(s):  
Aviral Kumar Tiwari ◽  
Angeliki N. Menegaki

Author(s):  
William Rhodes ◽  
Patrick Johnston ◽  
Song Han ◽  
Quentin McMullen ◽  
Lynne Hozik

2016 ◽  
Author(s):  
Felix Schindler ◽  
Bertram Steininger ◽  
Tim Kroencke

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