scholarly journals Switching Costs and Market Power Under Umbrella Branding

Author(s):  
Polykarpos Pavlidis ◽  
Paul B. Ellickson
2012 ◽  
Vol 114 (3) ◽  
pp. 359-361 ◽  
Author(s):  
Jan Bouckaert ◽  
Hans Degryse ◽  
Thomas Provoost
Keyword(s):  

2008 ◽  
Author(s):  
Jan Bouckaert ◽  
Hans Degryse ◽  
Thomas Provoost
Keyword(s):  

2012 ◽  
Vol 114 (3) ◽  
pp. 358
Author(s):  
Jan Bouckaert ◽  
Hans Degryse ◽  
Thomas Provoost
Keyword(s):  

2010 ◽  
Vol 2 (1) ◽  
pp. 230-255 ◽  
Author(s):  
Hodaka Morita ◽  
Michael Waldman

Significant attention has been paid to why a durable goods producer with little or no market power would monopolize the maintenance market for its own product. This paper investigates an explanation for the practice based on consumer switching costs and the decision concerning maintaining versus replacing used units. In our explanation, if the maintenance market is not monopolized, consumers sometimes maintain used units that are more efficiently replaced. In turn, monopolizing the maintenance market avoids this inefficiency. In contrast to most previous explanations for the practice, in our explanation, the practice increases both social and consumer welfare. (JEL D42, D43, D82, K21, L12, L42)


2010 ◽  
Vol 109 (2) ◽  
pp. 131-133 ◽  
Author(s):  
Jan Bouckaert ◽  
Hans Degryse ◽  
Thomas Provoost
Keyword(s):  

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