Corporate Reputation and Stakeholder Relevance: The Effect of the News Media on the Donor Relevance of Charity Accounting Information

2012 ◽  
Author(s):  
Samuel T. Tan
Keyword(s):  
News Media ◽  
Corporate Reputation ◽  
Accounting Information

scholarly journals CSR Communication, Corporate Reputation, and the Role of the News Media as an Agenda-Setter in the Digital Age

2020 ◽  
pp. 000765032092896
Author(s):  
Daniel Vogler ◽  
Mark Eisenegger
Keyword(s):  
Social Media ◽  
News Media ◽  
Corporate Reputation ◽  
Media Coverage ◽  
Digital Age ◽  
The Public ◽  
Csr Communication ◽  
Agenda Setter ◽  
The Face ◽  
Pass Through

By using social media, corporations can communicate about their corporate social responsibility (CSR) to the public without having to pass through the gatekeeping function of the news media. However, to what extent can corporations influence the public’s evaluation of their CSR activities with social media activities and if the legacy news media still act as the primary agenda setters when it comes to corporate reputation have not yet been thoroughly analyzed in a digitized media environment. This study addressed this research gap by looking at the effect of CSR communication through Facebook and news media coverage of CSR on corporate reputation in Switzerland. The results of this longitudinal study show that the salience and tone of news media coverage of CSR were positively related to corporate reputation, even though the news media coverage about CSR was predominantly negative. Thus, reputation was still strengthened even in the face of negative publicity. No effect of CSR communication through Facebook on corporate reputation was found. The results suggest that legacy news media still were influential in determining how the public evaluates corporations in the digital age.

Reliving a crisis through a feature film: Corporate image from online user-generated versus official media perspectives

2019 ◽  
Vol 19 (1) ◽  
pp. 17-28
Author(s):  
Andrew Heavens ◽  
Victoria-Sophie Osburg ◽  
Vignesh Yoganathan
Keyword(s):  
Literature Review ◽  
News Media ◽  
Corporate Reputation ◽  
Corporate Identity ◽  
Corporate Image ◽  
Reputation Management ◽  
User Generated Content ◽  
Feature Film ◽  
Ethical Implications ◽  
The Media

A crisis presents a severe challenge for every company, particularly, when it has ethical implications. Previous research has shown how the presentation of a crisis in the media can negatively affect corporate image. After surviving such a crisis, its adverse connotations may resurface years later in the minds of stakeholders, for example, through a feature film. The consequences of how a crisis re-emergence affects corporate identity, especially in the digital age of media proliferation, is not yet sufficiently understood. Hence, this paper outlines how a crisis reemergence impacts on corporate image through a detailed literature review and the discussion of a case. This paper shows the need to appreciate differences between UGC (user generated content, outside company control), and official news media (potentially manipulable) in relation to corporate reputation management, and consequently, the importance of targeted image restoration in light of crisis re-emergence.

scholarly journals News media influence on public trust in bike-sharing operators in Singapore

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Leonard Wong ◽  
Lyon Tan ◽  
Rachel Wong ◽  
Su Lin Yeo
Keyword(s):  
News Media ◽  
Corporate Reputation ◽  
Social Impact ◽  
Content Type ◽  
News Reports ◽  
Bike Sharing ◽  
The Media ◽  
Media Reports ◽  
The Impact ◽  
Practical Implications

PurposeThe overnight introduction of tens of thousands of dockless bike-share bicycles in Singapore with its indiscriminate parking drew the attention of the media, which generated extensive news reports on the activities carried out by bike-sharing operators. Given the meteoric rise and fall of the industry, this study examines the influence of agenda-setting of news reporting on the public’s perception of the industry and the impact on the firms’ corporate reputation.Design/methodology/approachUtilizing the Reputation Quotient Index, the study content analyzed 147 textual data of online reports which were crawled over two years between 2017 and 2018 from six mainstream news organizations.FindingsOur findings showed that the news reports carried more negative frames in the headlines and body content. It also found that only five out of six dimensions of the Index were emphasized with varying degrees of importance, indicating that the corporate reputation as determined by the media reports did not collectively represent the operators’ past actions and results with valued outcomes.Practical implicationsPractical implications discussed included the need to integrate corporate strategies into public relations programs and the importance of engaging the media to demonstrate congruence between business objectives and positive social impact on society.Originality/valueAlthough the study limited its data collection only to online media reports, it is one of the few research to provide empirical evidence concerning the media’s influence on the public’s perceptions and reputation of the nascent bike-sharing industry.

Analyzing reputation of Swiss universities on Twitter–The role of stakeholders, content and sources

2020 ◽  
Vol 25 (3) ◽  
pp. 429-445
Author(s):  
Daniel Vogler
Keyword(s):  
News Media ◽  
Corporate Reputation ◽  
Application Programming Interface ◽  
Content Type ◽  
Stakeholder Groups ◽  
Application Programming ◽  
The Media ◽  
The One ◽  
Source Of Information

PurposeThis study investigated the reputation of Swiss universities on Twitter. It gives detailed insights on how the reputation of universities was constituted in a digitized media environment.Design/methodology/approachThe reputation of universities was conceptualized as a multidimensional construct with an overarching scientific and corporate dimension. It was measured for academic and societal stakeholders as well as for the media. Tweets about Swiss universities were collected through the Twitter application programming interface (API) and analyzed with a manual content analysis.FindingsAcademic stakeholders had a stronger focus on the scientific dimension of reputation and evaluated universities more positively than societal stakeholders or the news media. The news media were the main source of negative evaluations of universities on Twitter.Research limitations/implicationsThe study showed a dichotomy between the scientific dimension on the one hand, and the corporate dimensions of reputation on the other hand, and thus implies a decoupling of scientific and corporate reputation. However, the findings should be explored beyond Twitter to be more generalizable.Practical implicationsThe news media play an important role in the constitution of the scientific and corporate reputation of universities on Twitter. An orientation toward the news media, therefore, remains a promising strategy to manage reputation.Social implicationsThe news media are an important source of information for academic and societal stakeholders. Thus, they can contribute to integrating academic and societal stakeholder groups by producing a common base of knowledge of higher education and its organizations.Originality/valueThis is the first study to comprehensively measure the reputation of universities on Twitter.

Sign in / Sign up

Export Citation Format

Share Document