Optimal Keyword Auctions with Shadow Costs

Equilibrium Bidding Strategy for GSP Keyword Auctions

SSRN Electronic Journal ◽

10.2139/ssrn.1512228 ◽

2009 ◽

Cited By ~ 2

Author(s):

Linjing Li ◽

Daniel Dajun Zeng ◽

Feiyue Wang

Keyword(s):

Bidding Strategy ◽

Keyword Auctions ◽

Equilibrium Bidding

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Simulation-based analysis of keyword auctions

ACM SIGecom Exchanges ◽

10.1145/1598780.1598787 ◽

2009 ◽

Vol 8 (1) ◽

pp. 1-4 ◽

Cited By ~ 2

Author(s):

Yevgeniy Vorobeychik

Keyword(s):

Keyword Auctions ◽

Simulation Based

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A Model for the Dynamics of Bidders in the Simulation of Keyword Auctions

2011 UkSim 13th International Conference on Computer Modelling and Simulation ◽

10.1109/uksim.2011.90 ◽

2011 ◽

Cited By ~ 2

Author(s):

Maurizio Naldi ◽

Antonio Pavignani ◽

Antonio Grillo ◽

Alessandro Lentini ◽

Giuseppe F. Italiano

Keyword(s):

Keyword Auctions

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Revenue analysis of a family of ranking rules for keyword auctions

Proceedings of the 8th ACM conference on Electronic commerce - EC '07 ◽

10.1145/1250910.1250918 ◽

2007 ◽

Cited By ~ 58

Author(s):

Sébastien Lahaie ◽

David M. Pennock

Keyword(s):

Keyword Auctions

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Current Issues in Keyword Auctions (Book Chapter)

SSRN Electronic Journal ◽

10.2139/ssrn.1008496 ◽

2007 ◽

Cited By ~ 3

Author(s):

De Liu ◽

Jianqing Chen ◽

Andrew B. Whinston

Keyword(s):

Keyword Auctions

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Vindictive bidding in keyword auctions

Proceedings of the ninth international conference on Electronic commerce - ICEC '07 ◽

10.1145/1282100.1282130 ◽

2007 ◽

Cited By ~ 30

Author(s):

Yunhong Zhou ◽

Rajan Lukose

Keyword(s):

Keyword Auctions

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The Competitor Busting Strategy in Keyword Auctions: Who's Worst Hit?

2011 Ninth Annual Communication Networks and Services Research Conference ◽

10.1109/cnsr.2011.30 ◽

2011 ◽

Cited By ~ 1

Author(s):

Maurizio Naldi ◽

Antonio Pavignani ◽

Antonio Grillo ◽

Alessandro Lentini ◽

Giuseppe F. Italiano

Keyword(s):

Keyword Auctions

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Fuzzy logic based effective bidding range computation and bidder's behavior estimation in keyword auctions

2010 IEEE 2nd International Advance Computing Conference (IACC) ◽

10.1109/iadcc.2010.5422937 ◽

2010 ◽

Cited By ~ 2

Author(s):

Madhu Kumari ◽

Kamal K. Bharadwaj

Keyword(s):

Fuzzy Logic ◽

Keyword Auctions ◽

Range Computation

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Budget constrained bidding in keyword auctions and online knapsack problems

Proceeding of the 17th international conference on World Wide Web - WWW '08 ◽

10.1145/1367497.1367747 ◽

2008 ◽

Cited By ~ 30

Author(s):

Yunhong Zhou ◽

Deeparnab Chakrabarty ◽

Rajan Lukose

Keyword(s):

Knapsack Problems ◽

Keyword Auctions

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Optimal keyword auctions for optimal user experiences

Decision Support Systems ◽

10.1016/j.dss.2012.11.002 ◽

2013 ◽

Vol 56 ◽

pp. 450-461 ◽

Cited By ~ 5

Author(s):

Jun Li ◽

De Liu ◽

Shulin Liu

Keyword(s):

User Experiences ◽

Keyword Auctions

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