Social Media and Politics: Theoretical and Methodological Considerations in Designing a Study of Political Engagement

2010 ◽  
Author(s):  
Maja Turnšek ◽  
Nicholas Warren Jankowski
2021 ◽  
pp. 089976402199944
Author(s):  
Jaclyn Piatak ◽  
Ian Mikkelsen

People increasingly engage in politics on social media, but does online engagement translate to offline engagement? Research is mixed with some suggesting how one uses the internet maters. We examine how political engagement on social media corresponds to offline engagement. Using data following the 2016 U.S. Presidential Election, we find the more politically engaged people are on social media, the more likely they are to engage offline across measures of engagement—formal and informal volunteering, attending local meetings, donating to and working for political campaigns, and voting. Findings offer important nuances across types of civic engagement and generations. Although online engagement corresponds to greater engagement offline in the community and may help narrow generational gaps, this should not be the only means to promote civic participation to ensure all have a voice and an opportunity to help, mobilize, and engage.


2018 ◽  
Vol 36 (2) ◽  
pp. 241-258 ◽  
Author(s):  
Andrew Guess ◽  
Kevin Munger ◽  
Jonathan Nagler ◽  
Joshua Tucker

2021 ◽  
Vol 6 ◽  
Author(s):  
Magdalena Riedl ◽  
Carsten Schwemmer ◽  
Sandra Ziewiecki ◽  
Lisa M. Ross

Despite an increasing information overflow in the era of digital communication, influencers manage to draw the attention of their followers with an authentic and casual appearance. Reaching large audiences on social media, they can be considered as digital opinion leaders. In the past, they predominantly appeared as experts for topics like fashion, sports, or gaming and used their status to cooperate with brands for marketing purposes. However, since recently influencers also turn towards more meaningful and political content. In this article, we share our perspective on the rise of political influencers using examples of sustainability and related topics covered on Instagram. By applying a qualitative observational approach, we illustrate how influencers make political communication look easy, while at the same time seamlessly integrating product promotions in their social media feeds. In this context, we discuss positive aspects of political influencers like contributions to education and political engagement, but also negative aspects such as the potential amplification of radical political ideology or conspiracy theories. We conclude by highlighting political influencers as an important research topic for conceptual and empirical studies in the future.


2018 ◽  
Vol 15 (43) ◽  
pp. 10 ◽  
Author(s):  
Marta Cantijoch Cunill

Recent studies have shown that online participation is a multi-dimensional phenomenon that replicates and extends existing forms of political engagement. What is less clear is the mobilizing potential of these different types of activity and particularly whether they trigger offline participation. This paper addresses these questions in an analysis of citizens online and offline behaviour in the context of a UK General Election. Specifically we identify three different modes of online engagement in the campaign, profile the individuals most likely to engage in them, and examine whether they affected individuals’ likelihood of voting. Our findings show that while newer social media based ‘e-expressive’ activities are most likely to appeal to those individuals who are not already engaged in politics they do not necessarily increase the likelihood of voting. By contrast higher consumption of news and information online during an election does appear to significantly boost individuals’ chances of turning out to vote.


Refuge ◽  
2016 ◽  
Vol 32 (1) ◽  
pp. 60-71 ◽  
Author(s):  
Marie Godin ◽  
Giorgia Doná

This article examines the role of new social media in the articulation and representation of the refugee and diasporic “voice.” The article problematizes the individualist, de-politicized, de-contextualized, and aestheticized representation of refugee/diasporic voices. It argues that new social media enable refugees and diaspora members to exercise agency in managing the creation, production, and dissemination of their voices and to engage in hybrid (on- and offline) activism. These new territories for self-representation challenge our conventional understanding of refugee/diaspora voices. The article is based on research with young Congolese living in the diaspora, and it describes the Geno-cost project created by the Congolese Action Youth Platform (CAYP) and JJ Bola’s spoken-word piece, “Refuge.” The first shows agency in the creation of analytical and activist voices that promote counter-hegemonic narratives of violence in the eastern Democratic Republic of Congo, while the second is an example of aesthetic expressions performed online and offline that reveal agency through authorship and ownership of one’s voice. The examples highlight the role that new social media play in challenging mainstream politics of representation of refugee/diaspora voices.


2021 ◽  
Author(s):  
Christian Campbell

In the early days of the Internet, many political communication theorists held the utopian belief that political actors would use online tools to communicate directly with members of the public, and thereby bolster political engagement and enrich democracy. Unfortunately, studies over the past two decades found that political websites were not usually used to interact directly with the public, but instead were used to simply disseminate information in a one-way information-sharing model. However, the emergence of social media sites presents political actors with the opportunity to interact with the public far more easily than websites had previously allowed. Given the widespread adoption and high usage rates of social media sites, these online resources could potentially open up a space for public discussion about politics and allow political actors to interact directly with members of the public. Literature indicates that this type of shared space is conducive to the kind of civic mindset that leads to higher rates of political engagement. Research on political uses of social media tends to focus on the use of social media engagement. Research on political uses of social media tends to focus on the use of social media within elections, such as the 2008 U.S presidential election, and on the use of social media by national governments. I have chosen instead to examine how a group of municipal councilors in Toronto, Ontario uses social media. These politicians have the greatest need to interact directly with individuals throughout their term of service because municipal councilors are expected to know the members of their ward far more intimately than federal, or even provincial, politicians. My study focuses on the use of Facebook because literature indicates that it is the most political social media platform and that it presents politicians with the greatest opportunity to foster political engagement online. Through analysis of the Facebook pages of Toronto city councilors this study examines the degree to which councilors use Facebook to engage their followers, whether certain citizens are consistently engaged in ongoing political discussions, and whether small communities of politically engaged citizens develop around the Facebook profiles of councilors.


Theoria ◽  
2018 ◽  
Vol 65 (156) ◽  
pp. 1-26
Author(s):  
Christine Hobden

Citizens increasingly engage with political issues in new ways by addressing politicians via social media, campaigning at international forums, or boycotting corporate entities. These forms of engagement move beyond more regulated electoral politics and are rightly celebrated for the ways they increase representation and provide new channels of accountability. Yet, despite these virtues, political engagement beyond voting inevitably tends to entrench and amplify inequality in citizen influence on political decision-making. The tendency toward inequality undermines relational equality between citizens and muddies the channels of political accountability and responsibility. This article unpacks the ostensible tension and argues that it reveals to us another strength in views which hold the state to be citizens’ collective project and provides argumentative resources to motivate democracies to give due attention to ensuring that democratic participatory channels remain fit for purpose in an ever-changing society.


2019 ◽  
Vol 21 (11-12) ◽  
pp. 2463-2482 ◽  
Author(s):  
Raffael Heiss ◽  
Jörg Matthes

Existing research indicates that incidental exposure to political information on social media may function as an equalizer, stimulating political engagement among the politically detached. In this article, we challenge this notion and propose that there are good reasons to assume that incidental exposure may reinforce existing gaps. We test the equalizing against the reinforcing hypothesis using data from a two-wave panel study ( N = 559). We find a positive main effect of incidental exposure on low-effort digital participation. However, this effect was not conditional on political interest, as the equalizing assumption would have suggested. More interestingly, we found that the effect of incidental exposure on high-effort digital participation was conditional on political interest. However, against the assumption of equalization, individuals with low levels of political interest were negatively affected by incidental exposure, thus lending support for the reinforcement hypothesis. Possible reasons for these findings are discussed.


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