scholarly journals A Case Study of the Impact of Inaccurate Cause-of-Death Reporting on Health Disparity Tracking: New York City Premature Cardiovascular Mortality

2013 ◽  
Vol 103 (4) ◽  
pp. 733-739 ◽  
Author(s):  
Lauren E. Johns ◽  
Ann M. Madsen ◽  
Gil Maduro ◽  
Regina Zimmerman ◽  
Kevin Konty ◽  
...  
Keyword(s):  
New York ◽  
New York City ◽  
Cause Of Death ◽  
Cardiovascular Mortality ◽  
York City ◽  
Health Disparity ◽  
The Impact

The Impact of Customer Loyalty and Restaurant Sanitation Grades on Revisit Intention and the Importance of Narrative Information: The Case of New York Restaurant Sanitation Grading System

2017 ◽  
Vol 59 (3) ◽  
pp. 275-284 ◽  
Author(s):  
Min Gyung Kim ◽  
Hyunjoo Yang ◽  
Anna S. Mattila
Keyword(s):  
New York ◽  
New York City ◽  
Customer Loyalty ◽  
York City ◽  
Letter Grades ◽  
The Difference ◽  
Revisit Intentions ◽  
Using Data ◽  
The Impact ◽  
Loyal Customers

New York City launched a restaurant sanitation letter grade system in 2010. We evaluate the impact of customer loyalty on restaurant revisit intentions after exposure to a sanitation grade alone, and after exposure to a sanitation grade plus narrative information about sanitation violations (e.g., presence of rats). We use a 2 (loyalty: high or low) × 4 (sanitation grade: A, B, C, or pending) between-subjects full factorial design to test the hypotheses using data from 547 participants recruited from Amazon MTurk who reside in the New York City area. Our study yields three findings. First, loyal customers exhibit higher intentions to revisit restaurants than non-loyal customers, regardless of sanitation letter grades. Second, the difference in revisit intentions between loyal and non-loyal customers is higher when sanitation grades are poorer. Finally, loyal customers are less sensitive to narrative information about sanitation violations.

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