Strategic marketing for small and middle sized hotel firms in Croatia

1995 ◽  
Vol 1 (2) ◽  
pp. 279-290
Author(s):  
Vesna Borković

The paper analyses the efficiency of the former marketing policy of the tourist suppliers and the tourist policy by applying the elements of marketing mix (product/service, sale, promotion and rates). The paper also indicates that there is the need for qualitative transformation of nearly every more important segment of the tourist supply and the need for the development of the adequate developmental strategy as well as entering the market on all the levels from an economic subject to the country as a whole. Such an approach based on the standard model of strategic planning is described in the second part of the paper. With regard to privatisation and restructuring of the supply special attention has been paid to the small and medium-size hotels for they are expected to be the prevailing ones in the hotel industry in most destinations in Croatia.

Author(s):  
Sterling P. Newberry

At the 1958 meeting of our society, then known as EMSA, the author introduced the concept of microspace and suggested its use to provide adequate information storage space and the use of electron microscope techniques to provide storage and retrieval access. At this current meeting of MSA, he wishes to suggest an additional use of the power of the electron microscope.The author has been contemplating this new use for some time and would have suggested it in the EMSA fiftieth year commemorative volume, but for page limitations. There is compelling reason to put forth this suggestion today because problems have arisen in the “Standard Model” of particle physics and funds are being greatly reduced just as we need higher energy machines to resolve these problems. Therefore, any techniques which complement or augment what we can accomplish during this austerity period with the machines at hand is worth exploring.


2019 ◽  
Author(s):  
Adib Rifqi Setiawan

Put simply, Lisa Randall’s job is to figure out how the universe works, and what it’s made of. Her contributions to theoretical particle physics include two models of space-time that bear her name. The first Randall–Sundrum model addressed a problem with the Standard Model of the universe, and the second concerned the possibility of a warped additional dimension of space. In this work, we caught up with Randall to talk about why she chose a career in physics, where she finds inspiration, and what advice she’d offer budding physicists. This article has been edited for clarity. My favourite quote in this interview is, “Figure out what you enjoy, what your talents are, and what you’re most curious to learn about.” If you insterest in her work, you can contact her on Twitter @lirarandall.


2019 ◽  
Author(s):  
Adib Rifqi Setiawan

Put simply, Lisa Randall’s job is to figure out how the universe works, and what it’s made of. Her contributions to theoretical particle physics include two models of space-time that bear her name. The first Randall–Sundrum model addressed a problem with the Standard Model of the universe, and the second concerned the possibility of a warped additional dimension of space. In this work, we caught up with Randall to talk about why she chose a career in physics, where she finds inspiration, and what advice she’d offer budding physicists. This article has been edited for clarity. My favourite quote in this interview is, “Figure out what you enjoy, what your talents are, and what you’re most curious to learn about.” If you insterest in her work, you can contact her on Twitter @lirarandall.


2014 ◽  
Vol 36 (10) ◽  
pp. 2156-2167
Author(s):  
Qiang LI ◽  
Deng-Guo FENG ◽  
Li-Wu ZHANG ◽  
Zhi-Gang GAO

Author(s):  
Laurent Baulieu ◽  
John Iliopoulos ◽  
Roland Sénéor

The motivation for supersymmetry. The algebra, the superspace, and the representations. Field theory models and the non-renormalisation theorems. Spontaneous and explicit breaking of super-symmetry. The generalisation of the Montonen–Olive duality conjecture in supersymmetric theories. The remarkable properties of extended supersymmetric theories. A brief discussion of twisted supersymmetry in connection with topological field theories. Attempts to build a supersymmetric extention of the standard model and its experimental consequences. The property of gauge supersymmetry to include general relativity and the supergravity models.


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