scholarly journals Value Co-Creation in Travel Industry: Examining the Impact of Operand and Operant Resources on Actor Experience

2020 ◽  
Vol 7 (1) ◽  
pp. 31-46
Author(s):  
Amna Tariq ◽  
Yasir Rashid ◽  
Ansar Waseem
2020 ◽  
Vol 4 (1) ◽  
pp. 25
Author(s):  
Imam Suwandi ◽  
Erna Maulina ◽  
Tetty Herawati

The advancement of the travel industry in West Java can be an open door for MSMEs in the city of Bandung to address the issues of sightseers and affect expanding pay for MSMEs. In light of the advancement of the travel industry required arrangements and fitting ways for SMEs to answer these difficulties. Collaboration in gracefully bind the executives is thought to be a fitting action to improve hierarchical execution and increment upper hand. Gracefully Chain Incorporation (SCI) can influence authoritative execution. This article considers the effect of Gracefully Chain Mix systems on authoritative execution and investigates the impact of SCI on hierarchical execution in Miniaturized scale, Little and Medium Undertakings (MSMEs) on design items in West Java. This article utilizes a poll that was created with an approved estimation scale from past investigations and exact information was gathered through a study survey from 207 MSMEs utilizing likelihood testing. This exploration is a quantitative report with investigation utilizing SEM-PLS. This examination gives a suggestion to MSMEs in West Java specifically.


Author(s):  
Dr Simon Hudson

Most experts would agree that recovery from the COVID-19 crisis will be slow (see Figure 6.2), in large part due to the impact that the crisis has had on the global travel and tourism industry (Romei, 2020). Until there is vaccine, the virus will influence nearly every sector of travel from transportation, destination and resorts, to the accommodations, attractions, events and restaurants. The first section of this chapter looks at the future for these different sectors, a future heavily influenced by technology and a heightened emphasis on health and safety. The second part of the chapter focuses on a theme that has been prevalent in this book – the need for adaptability or ‘COVID-aptability’. Consumer demands and behavior will be permanently altered by the pandemic, and all stakeholders in the travel industry will need to adapt. One part of adaptability is redesigning servicescapes – a necessity for many after the lockdown, and this is the subject of the penultimate section of the chapter. The conclusion looks at lessons learned from this crisis.


2021 ◽  
Vol 8 (SI-1) ◽  
pp. 17-35
Author(s):  
CA Kamakshi Mehta ◽  
Dr.Shikha Sharma ◽  
Shiv Swaroop Jha

Corona virus originated from Wuhan city China has proliferated in such a way that it has made its presence in almost every country. This virus has impacted every industry such as manufacturing, service industry etc. It has put a great dent in the tourism and travel industry. It is assumed that tourism and travel can take a long time to recover. This impact of this varus has resulted in millions of job losses and took economy in negative figures. India, which was once considered to be the largest growing economy, has seen a double-digit negative growth.  The objective of this paper is to find the impact of pandemic on tourism industry. An extensive literature review resulted in three dimensions of microenvironment which have suffered in tourism industry. Results showed that the scale is reliable and valid. Pandemic has resulted in un-employment, reduced income of tourism and reduced traveller preference etc. Hypotheses were tested by calculating correlation coefficient, which showed that there is significant relationship among factors. This study will help managers and policy makers to make projections for profit margins and to build strategies to overcome the negative effect of pandemic on tourism.    


Author(s):  
Susan Gasson

This case study examines the impact of online reservation systems and e-commerce on the travel industry. Two questions are examined: 1. How can competitive advantage be obtained from the exploitation of new information technologies—in particular, e-commerce technologies? 2. How has the role of travel agents changed because of the new information technologies being used to achieve competitive advantage in the air travel industry? Initial discussion concerns the impact of the American Airlines SABRE system, as this has often been touted as giving American Airlines first-mover advantage in the industry. The wider impact of remote-access, computerized reservation systems, or Global Distribution Systems, and e-commerce access to online reservations in the travel industry is analyzed, using Porter’s five-force model of industry competitive forces, to understand how the travel industry has shaped and has been shaped by information systems. The case study concludes with a comparison of the impact of information technologies between the U.S. and European travel industries. It concludes that technology alone does not affect the roles of industry players, but the development of winning technologies exploits structural factors in the environment. Constant evolution of strategic information systems is critical to producing competitive advantage, but opportunism also plays a strong role.


2019 ◽  
Vol 53 (9) ◽  
pp. 1988-2017 ◽  
Author(s):  
Kim Willems ◽  
Malaika Brengman ◽  
Helena Van Kerrebroeck

Purpose As online travel marketing is evermore gaining importance, in particular regarding the pre-purchase presentation of travel destinations, it is imperative to examine how various media can engage consumers. The purpose of this paper is to identify how three prominent virtual representation media in tourism marketing differ regarding their potential in engaging customers. In particular, the authors examine whether they differ in the levels of interactivity, vividness and telepresence they elicit; and the impact of these dimensions on flow, enjoyment and online purchase intentions. The authors hereby focus specifically on millennials, who represent an important target market for the travel industry and are hard to reach via traditional media. Design/methodology/approach This study presents a between-subjects experimental design comparing three virtual representation media portraying New York City, namely, photographs, 360° video and virtual reality (VR). The findings are analysed with ANCOVA analysis and PLS path modelling. Findings The findings reveal that various media indeed generate different levels of customer engagement. In particular, VR scores the highest on all dimensions, with interactivity having the largest effect on consumers’ perception of telepresence. Such higher levels of telepresence in turn positively affect purchase intentions via mediation through flow and enjoyment. Research limitations/implications Future research should examine whether these findings are impacted by moderators, like consumer characteristics (e.g. socio-demographics, personality traits) and destination types. Practical implications This study provides guidelines for tourism providers seeking to promote their sites in innovative and effective ways, in the anticipatory stage of the customer journey. Originality/value This study identifies interactivity as the most important driver for consumers’ perception of telepresence in the context of pre-travel tourism information. Moreover, the findings also reveal the mechanisms behind enhanced customer engagement via various media.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Sara MacSween ◽  
Bonnie Canziani

PurposeThis exploratory paper examined consumers' use of information sources and intentions to book future travel in the early stages of the COVID-19 pandemic. Authors expected that general news and travel information accessed on the Internet would impact travel intentions.Design/methodology/approachData were collected from 547 US online consumer panelists when all states were under “stay-at-home orders” in April 2020.FindingsDifferences existed in the impact of three stressors (health, personal and financial) on the use of information sources (general news and travel sources) and ultimately on booking intentions.Practical implicationsThe lack of influence health stressors had on travel research activity raises a question for the travel industry as to critical choice of messages to be imparted during pandemic environments.Originality/valueA three-factor model was used to assess the determinants of booking intentions during uncertain times. Authors applied the stimulus-organism-response (S-O-R) framework to explore information searching for travel during the pandemic.


2021 ◽  
Vol 3 (1) ◽  
pp. 8-17
Author(s):  
Untung Rahardja ◽  
Qurotul Aini ◽  
Sabda Maulana

Disintermediation of the travel industry in the modern area has the most powerful and successful innovation, obviously with the assistance of Blockchain innovation. The market structure has changed since the appearance of online travel planners. Determined to improve the system for the travel industry that as of now depends on this blockchain innovation, for which the reason for this paper was made, a subjective strategy with semi-organized meetings appears to be appropriate to decide the ideal use to draw out the fundamental capability of this blockchain innovation for the business. the travel industry as per specialists. From the consequences of meetings led just as from the aftereffects of considering the impact of blockchain on business, it tends to be inferred that blockchain innovation is a fitting new advance as far as restricting and forbidding new go betweens in the entrance of the travel industry, subsequently it will prompt the vanishing of go-betweens from the travel industry market and an increment in the framework straightforward that everybody knows.


2015 ◽  
Vol 18 (4) ◽  
pp. 73-83
Author(s):  
Lien Thi Ngoc Vo ◽  
Thuy Ngoc Pham

Based on resource advantage theory and SDL, value is co-created by both customer and service provider. The question is who make customer satisfied in value co-creating context, provider or customer? To answer this, the current paper develops and tests a model of customer participation behavior, customer oriented behavior and customer satisfaction. Data collection used dyadic method with 1 tour guide and 1 relevant customer. The SEM results show that customer partcipation behavior and customer oriented behavior have possitive effects on customer satisfaction. In which the impact level of customer participation behavior is stronger. Customer participation attitude has strong possitive impact on customer participation behavior. customer oriented behavior did not affect customer participation attitude. Manageral implications were also discussed.


2022 ◽  
Author(s):  
Youssef Drissi ◽  
Markus Ettl ◽  
Annalisa Gentile ◽  
Scott Mcfaddin ◽  
Petar Ristoski ◽  
...  

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