scholarly journals Development Trend of Ecological and Green Visual Communication Design Education in the New Era

2021 ◽  
Author(s):  
Jian Rao, Jingwen Huang
Keyword(s):  
Visual Communication ◽  
Design Education ◽  
Design Thinking ◽  
Material Selection ◽  
Rapid Development ◽  
Green Design ◽  
Recycling Rate ◽  
Visual Communication Design ◽  
Communication Design ◽  
Specific Implementation

In recent years, green design has experienced rapid development, but also exposed a series of problems such as high cost, lack of humanization, low recycling rate and so on. For these drawbacks, designers have an unavoidable responsibility. This paper analyzes the existing problems in green design. From the change of design thinking, the eco-friendly design method is explored. In this paper, the design from material selection to production, and then to the recovery of the whole process of overall consideration, follow the principle of reduction, reuse, recycling. The content of visual communication design can be roughly classified. According to their own characteristics, the best design scheme is selected. Through the application of different media, replace the high pollution, high consumption of paper printing. It is proposed that the large-scale promotion of environmental protection materials can be realized by simplifying the quantity and types of materials. At the same time, this paper expounds the implementation method of green design education in art design education in Colleges and universities. This paper fully analyzes the purpose and value of green design education from the curriculum and content, teaching methods, the specific implementation of teaching effect evaluation and evaluation. The results show that promoting sustainable development of green education can cultivate students' creativity, innovation and creative ability. A perfect green design education system and a correct concept of ecological civilization can be established.

scholarly journals Application of The Synesthetic Approach in A Layout Design Course

2021 ◽  
Vol 1 (1) ◽  
pp. 1
Author(s):  
Ellis Melini
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Design Education ◽  
Layout Design ◽  
Page Layout ◽  
Visual Communication Design ◽  
Communication Design ◽  
Visual Composition ◽  
Second Year

<p>In visual communication design education, teachers strive to help students understand how to generate ideas in whatever form of graphics they are trying to create. This paper focuses on how we apply the concept of synesthesia in a visual composition, specifically in the form of a page layout comprising both text and images. This research is done in a class of second-year students majoring in graphic design in a visual communication design bachelor program. Students are given an assignment to create a multi-column layout and incorporate the synesthesia concept in their design. The result is quite interesting, with some artworks showing what can be considered as universal synesthetic experience for the viewers. The artworks are then evaluated and considered for future classroom exercises.</p>

scholarly journals The Expression and Research of Folk Culture in Book Binding Design

2021 ◽  
Vol 14 ◽  
pp. 133-142
Author(s):  
Jingying Wei ◽  
Yong Tan
Keyword(s):  
Visual Communication ◽  
Rapid Development ◽  
Present Situation ◽  
Folk Culture ◽  
Research Results ◽  
Visual Communication Design ◽  
Communication Design ◽  
Performance Techniques ◽  
Specific Performance ◽  
And Performance

Nowadays, with the rapid development of China, Folk culture turned to be ignored due the openness and progressive. Folk culture needs to be inherited as well as developed. So, we need to pay more attention to folk culture. Meanwhile, book binding design is inseparable from culture. This dissertation studies how to design books better and how to publicize Gannan Hakka culture which belongs to Folk culture better through books. This article revolves around Gannan Hakka culture under the folk culture, to get in further logically and discover the method of how to design the book which could be able to represent the feature of Gannan Hakka Cultuer hierarchically. Firstly, this dissertation introduces the present situation of book binding design and the importance of folk culture to the design of book binding. Secondly, we can take some examples about the behavior to the book binding design in folk culture from three elements in visual communication design graphic, text and color. And then drawing a conclusion with the design principles and performance techniques in the design of the book binding, besides illustrating the specific performance of Gannan Hakka by diet, customs, clothing, architecture. Finally, I finish the "Gannan Hakka culture," this book is the final research results of my book binding design used in Gannan Hakka culture.

Research on Computer Graphics Design and Visual Communication Design

2015 ◽  
Vol 713-715 ◽  
pp. 2191-2194
Author(s):  
Jian Hui Wang ◽  
Li Liu
Keyword(s):  
Information Technology ◽  
Computer Graphics ◽  
Visual Communication ◽  
Rapid Development ◽  
Science And Technology ◽  
Television Advertising ◽  
Visual Communication Design ◽  
Film And Television ◽  
Communication Design ◽  
Graphics Design

In today's society rapid development of science and technology, the computer figure image design can be widely used in various industries. In the film and television, advertising, exhibition, art, electronic play in areas such as lack of necessary computer graphics design. With the development of computer information technology, the design of the graphics technology will progress. On the technology no longer content with a simple graphics rendering, more note focus on visual sense of the data, enhance the figure shape the image of beauty and expression. This paper mainly discusses the computer graphics design and visual communication design in today's society rapid development of science and technology, computer graphics design has also been extensively applied to various industries. In the film and television, advertising, exhibition, art, video games, and other fields are short of necessary computer graphics design. With the development of information technology, computing machine graphics design technology progress. Current technology is no longer satisfied with the image of a simple now, pay more attention to the visual sensation of biography and enhance the figure shape the image of aesthetic feeling and expression. This paper mainly discusses the computer graphics design and research of visual communication design.

Research on the Visual Communication Design Based on Technology of Computer Graphics

2013 ◽  
Vol 846-847 ◽  
pp. 1064-1067
Author(s):  
Ying Wang
Keyword(s):  
Computer Graphics ◽  
Computer Technology ◽  
Visual Information ◽  
Visual Communication ◽  
Rapid Development ◽  
Transformation Model ◽  
Visual Communication Design ◽  
Communication Design ◽  
Color Transformation ◽  
And Function

with the rapid development of computer technology, it has become the hot research topic of the current visual communication design that the color, graphics and image information of the visual information can use computer technology to make the pertinence design creation. First of all, this paper analyzes the spatial characteristics of the computer graphics technology. On this basis, the color transformation model is analyzed which is essential in the computer graphics and visual design. In addition, this paper also makes an empirical analysis on the application and function of computer graphics technology in the visual communication design in the form of a case. Finally, it is obtained that computer image technology not only has a significant importance in the design of visual communication, to some extent, but provides a theoretical basis and technical support for the study in this field.

scholarly journals FENOMENA DIGITAL ERA REVOLUSI INDUSTRI 4.0

2019 ◽  
Vol 4 (1) ◽  
pp. 47
Author(s):  
Farid Abdullah
Keyword(s):  
Los Angeles ◽  
Visual Communication ◽  
Design Education ◽  
Industrial Revolution ◽  
Visual Effects ◽  
Visual Communication Design ◽  
Communication Design ◽  
Digital Era ◽  
Design Paradigm ◽  
Set Up

<p><strong>Abstract </strong></p><p><strong></strong><br />Digital Phenomena in Industrial Revolution 4.0. Entering the era of Industrial Revolution 4.0, the Indonesian government set up a roadmap in the form of Making Indonesia 4.0. To support the digital phenomenon, this article is strengthened by public lecture Eric Hanson CEO of xRez Studio Inc. Greater Los Angeles, USA, on February 5, 2018 themed “Creating Digital Cities”. As a designer, visual effects senior producer,<br />and 3-dimensional digital artist he has been in the production of visual effects-based films in Holywood. The arrival of Hanson made an important contribution to Visual Communication and Multimedia Design education in Indonesia. Visual communication design paradigm according to Hanson experiencing a media shifting. Many works of art, multi media, prints, previously leaning on consumables, shifted to E-media. The existence of this e-media is difficult to resist and many of the efficiency it produces.<br />Hanson also explained his arrival as a form of introduction to the younger generation the opportunities of work in the field of visual communication design.</p><p><br /><strong>Abstrak</strong><br />Fenomena Digital Era Revolusi Industri 4.0. Memasuki era Revolusi Industri 4.0, pemerintah Indonesia menyusun peta jalan berupa Making Indonesia 4.0. Untuk mendukung fenomena digital tersebut, tulisan ini diperkuat kuliah umum Eric Hanson, CEO xRez Studio Inc. Greater Los Angeles, USA, bertema “Creating Digital Cities”.<br />Pendekatan yang dipakai dalam tulisan ini adalah deskriptif-naratif, memakai teori Rogers E. Shoemaker (1995) difusi teknologi komputer terhadap komunitas seni. Fenomena desain komunikasi visual menurut Hanson mengalami perubahan media (media shifting). Banyak karya seni, multimedia, cetakan, yang sebelumnya bersandar pada bahan habis, bergeser pada e-media. Keberadaan e-media ini sulit ditolak dan banyak efisiensi yang dihasilkannya. Simpulan dari tulisan ini adalah telah terjadi fenomena digitalisasi di berbagai kota-kota dunia dan perlunya introduksi kepada generasi muda tanah air terhadap peluang-peluang kerja di bidang desain</p>

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