The role of online written communication channels for reading-writing connection

2019 ◽  
Vol 36 (null) ◽  
pp. 81-105
Author(s):  
Sun-Young Kim ◽  
Jiwon Paek
Keyword(s):  
Communication Channels ◽  
Written Communication

scholarly journals The Effect of Using Social Media in the Modern Marketing Communication on the Shaping an External Employer’s Image

Energies ◽  
2021 ◽  
Vol 14 (14) ◽  
pp. 4177
Author(s):  
Agnieszka Izabela Baruk ◽  
Grzegorz Wesołowski
Keyword(s):  
World Literature ◽  
Statistical Tests ◽  
Empirical Studies ◽  
Communication Channels ◽  
Primary Data ◽  
Survey Method ◽  
Marketing Communication ◽  
Chi Square ◽  
The Impact

The aim of this article was to determine the significance of modern marketing communication channels used in the process of shaping the external image of an enterprise as an employer. An analysis of the world literature on marketing, management, marketing communication and human resource management was used to prepare the theoretical part. The results of the analysis indicate a cognitive and research gap regarding the use of modern communication channels for building the external image of an enterprise in the role of an employer. In order to reduce the gap, empirical studies were conducted among young Polish potential employees, in which the survey method was used to gather primary data. The collected data were subjected to statistical analysis, during which the following methods and statistical tests were applied: the analysis of average values, exploratory factor analysis, Kruskal–Wallis test (KW), Pearson chi-square independence test and V-Cramer coefficient analysis. The results of the analyses conducted indicate, inter alia, that statistically significant diversity was identified in the case of non-professional media in terms of respondents’ opinions on whether the employer’s image created by modern media is better than the employer’s image created on the basis of classical marketing communication channels. In the case of professional and non-professional media, the age of the respondents was not a differentiating feature. Moreover, neither for professional media nor for non-professional media were statistically significant dependencies identified between respondents’ opinions on the impact of actions undertaken by enterprises on shaping their positive external image as an employer and respondents’ opinions on whether the employer’s image created on the basis of modern marketing communication channels is more beneficial than the employer’s image created on the basis of classical marketing communication channels. The results obtained on the basis of the research have a cognitive and applicability value, characterized by originality. Until now, the importance of using modern marketing communication channels in shaping the employer’s external image has not been analysed. This also applies to enterprises operating on the energy market.

Communication in Sports and "NearSports": Milestones on the way to Mediatization

2021 ◽  
pp. 69-76
Author(s):  
L. Byhovskaya ◽  
I. Lyulevich ◽  
D. Dzigua ◽  
E. Yudina ◽  
A. Borodkin
Keyword(s):  
Public Perception ◽  
Print Media ◽  
Communication Channels ◽  
Special Place ◽  
The Media ◽  
The Way

The article is devoted to the development of such direction of modern communication science as the analysis of both intra-sports interactions and "near-sports" space of communication, i.e. communication channels between sports and adjacent social segments. A special place belongs to the media, which not only reflect a sports life, but also shape its public perception, interests, and assessment. It is reflected the stages and models of interaction between sports and the media, starting with pre-revolutionary print media and ending with Internet communications, the role of media in the sport’s images formation, its position in the sociocultural space. The process of sports mediatization, accompanied by the complication of its interaction with other communicative discourses, is considered.

The Role of Writing in RTI at the Secondary Level

2015 ◽  
pp. 102-128
Author(s):  
Dawn S. Herring
Keyword(s):  
Academic Success ◽  
English Language ◽  
Written Communication ◽  
Struggling Writers ◽  
Language Arts Teachers ◽  
Content Area Teachers ◽  
Effective Interventions ◽  
Arts Teachers ◽  
Good Writing

A focus on teaching effective written communication skills is a necessity in our nation's schools. Students need to develop good writing skills not only to ensure academic success but also to later thrive in the workplace and in society as a whole. For struggling writers, difficulties with written communication that emerged during elementary school will persist into middle school, high school, and beyond if effective interventions are not employed. Implementing a Response to Intervention (RTI) literacy model that promotes the integration of writing across the curriculum can help schools make huge strides in improving the motivations, skills, and outcomes of struggling writers. This chapter presents specific elements of effective writing instruction as well as instructional strategies that can be employed within an RTI framework to assist struggling writers school wide. The focus is on informing not only English/language arts teachers but also content area teachers on research-based classroom writing supports.

On the Importance of Written Communication Skills and Student Awareness

2021 ◽  
pp. 210-231
Author(s):  
Jennifer Schneider
Keyword(s):  
Communication Skills ◽  
Essential Role ◽  
Additional Research ◽  
Business Success ◽  
Student Writing ◽  
Written Communication ◽  
Instructional Unit ◽  
Course Materials

Students often experience significant challenges in adopting discipline-specific terminology and conforming to related writing expectations that are embedded in course materials, assignments, and discussions. Further, although written communication skills are desired by employers and broadly recognized as critical to business success, students commonly underestimate the essential role of these skills in their careers. Additional research was needed in terms of what types of resources might improve both student writing and related awareness regarding the value of written communication skills. This chapter summarizes a study that examined an intervention in the form of a supplemental (in-course), self-paced, instructional unit designed to address the above-described challenge.

scholarly journals RESEARCH ON THE ROLE OF ARTIFICIAL INTELLIGENCE TECHNOLOGY IN UNIVERSITIES BRAND INTEGRATED MARKETING COMMUNICATION

2021 ◽  
pp. 83-85
Author(s):  
Lingling Wu ◽  
Yury Danko
Keyword(s):  
Artificial Intelligence ◽  
Communication Channels ◽  
Current Situation ◽  
Technical Support ◽  
Marketing Communication ◽  
Integrated Marketing ◽  
Integrated Marketing Communication ◽  
Brand Building ◽  
Artificial Intelligence Technology

With the intensification of competition among universities, brand building has gradually become an important content that universities at home and abroad attach great importance to. In the current situation of declining influence of traditional publicity channels and limited influence of self-built media, artificial intelligence technology can provide all-round technical support for university brand integrated marketing communication in terms of communication content and communication channels.

scholarly journals Pragmatik sebagai Penangkal Hoaks dan Peran Ilmuwan Bahasa di Era Digital (Pragmatics as Hoax Charm and the Role of Linguists in the Digital Era)

JALABAHASA ◽  
2020 ◽  
Vol 16 (2) ◽  
pp. 171
Author(s):  
Prof. Dr. I Dewa Putu Wijana
Keyword(s):  
Data Collection ◽  
Communication Channels ◽  
Electronic Medium ◽  
Digital Era ◽  
Public Figures ◽  
Electronic Transactions ◽  
Ordinary Citizens

Makalah ini menguraikan secara ringkas kedudukan sentral pragmatik di dalam menangkal berita bohong yang bertebaran seiring maraknya transaksi elektronik di era digital sekarang ini. Dengan mengambil contoh kasus forensik yang melibatkan berbagai tokoh penting dan orang biasa, dapat diketahui bahwa pengetahuan pragmatik yang memanfaatkan konteks ekstralingual dalam artian yang luas ternyata mampu digunakan sebagai alat yang efektif dalam mengidentifikasi dan menentukan kebenaran luar bahasa sebuah berita. Dari data-data yang terkumpul, ternyata tidak hanya masalah kebenaran luar bahasa yang disangkutkan, tetapi juga masalah-masalah internal bahasa. Sehubungan dengan hal itu, pengetahuan tentang aspek-aspek internal bahasa yang dipelajari cabang ilmu-ilmu bahasa lain juga sangat bermanfaat di dalam menerangkan aspek-aspek internal bahasa. Di samping itu, masalah-masalah internal ini juga sering menjadi permasalahan utama dalam kasus-kasus forensik, baik di media elektronik maupun saluran komunikasi lain. Kenyataan ini semakin mengokohkan sentralnya peran ahli bahasa di masa depan. This article will briefly describe the central role of pragmatics in avoiding hoaxes which are recently scattered in line with the glow of electronic transactions in the digital era. By taking examples from several forensic cases which involve public figures and ordinary citizens, it can be concluded that the knowledge of pragmatics which exploits extralinguistic contexts in its broadest sense can be used as an effective tool in identifying and determining the extralinguistic truths of a news. The data collection shows that the utterances sometimes contain internal linguistic aspects. Accordingly, the knowledge about internal aspects of a language which constitute objects studied by other linguistic branches, are also fruitful for explaining these internal aspects. Besides, the internal aspects are also possible to be the main problems of in forensic cases which are either delivered through electronic medium or other communication channels. All these matters strongly confirm the central role of linguists in the nearly future.  

scholarly journals Towards a Framework for Observational Causality from Time Series: When Shannon Meets Turing

2020 ◽  
Author(s):  
David Sigtermans
Keyword(s):  
Time Series ◽  
Single Channel ◽  
Communication Channels ◽  
Transfer Entropy ◽  
Bivariate Analysis ◽  
Noisy Channels ◽  
Transmission Of Information ◽  
Data Processing Inequality ◽  
Causal Structures

We propose a novel tensor-based formalism for inferring causal structures from time series. An information theoretical analysis of transfer entropy (TE), shows that TE results from transmission of information over a set of communication channels. Tensors are the mathematical equivalents of these multi-channel causal channels. A multi-channel causal channel is a generalization of a discrete memoryless channel (DMC). We consider a DMC as a single-channel causal channel. Investigation of a system comprising three variables shows that in our formalism, bivariate analysis suffices to differentiate between direct and indirect relations. For this to be true, we have to combine the output of multi-channel causal channels with the output of single-channel causal channels. We can understand this result when we consider the role of noise. Subsequent transmission of information over noisy channels can never result in less noisy transmission overall. This implies that a Data Processing Inequality (DPI) exists for transfer entropy.

scholarly journals Peran Komunikasi Internal Dalam Pencapaian Visi dan Penanaman Nilai Perusahaan Crediton Group Indonesia

2021 ◽  
Vol 1 (1) ◽  
pp. 33
Author(s):  
Fransiska Oki Riang Setyana ◽  
Akhmad Edhy Aruman
Keyword(s):  
Organizational Communication ◽  
Qualitative Method ◽  
Communication Theory ◽  
Communication Channels ◽  
Internal Communication ◽  
Top Management ◽  
Work Culture ◽  
Employee Communication ◽  
Know How

This study aims to determine the role of internal communication in achieving the vision and value infusion of CreditOn Group Indonesia. The successful achievement of CreditOn's Company in Kazakhstan is a reference for CreditOn Group Indonesia in achieving its vision and work culture, but expectations and reality do not run smoothly in its implementation. This study uses the theory of organizational communication and internal communication or also known as employee communication theory. The researcher wants to know how CreditOn Indonesia delivers the vision and values ​from Top Management to employees in order to achieve the output that is expected to be achieved. This research uses a qualitative method with a constructivism paradigm because there is a reality that the company wants to build to achieve its vision and application of its values. The results of the study show that there are inefficiencies in using communication channels, noise in delivering the messages, timing of the delivery of messages in the term of communicating the vision and company's values.

Method for measuring node importance in complex networks based on local characteristics

2021 ◽  
Vol 35 (22) ◽  
Author(s):  
Yirun Ruan ◽  
Jun Tang ◽  
Haoran Wang ◽  
Jinlin Guo ◽  
Wanting Qin
Keyword(s):  
Computational Complexity ◽  
Complex Networks ◽  
Heuristic Algorithms ◽  
Communication Channels ◽  
Network Connectivity ◽  
Network Nodes ◽  
Local Characteristics ◽  
Node Importance ◽  
Critical Nodes

Identifying critical nodes in complex networks has gained increasing attention in recent years. However, how to design an algorithm that has low computational complexity but can accurately identify important network nodes is still a challenge. Considering the role of structural holes in shaping communication channels, this paper presents an effective method based on local characteristics to identify critical nodes that play important roles in maintaining network connectivity. Our method considers the connections of a node as well as the connectivity of the neighborhood of the node. Through numerical simulations on various real-world networks, we have demonstrated that the proposed approach outperforms some other well-known heuristic algorithms in identifying vital nodes and leads to faster network collapse in target destruction.

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