7. Image, identity and brochures

1992 ◽  
pp. 93-103
Keyword(s):  
Image Identity

scholarly journals Evaluating Stress Relief from Architecture: A Case Study Based on Buildings in Taiwan, China and Japan

2021 ◽  
Vol 13 (14) ◽  
pp. 7899
Author(s):  
Ming-Chyuan Ho ◽  
Yung-Chia Chiu
Keyword(s):  
Urban Landscape ◽  
Stress Relief ◽  
Future Trend ◽  
Differential Method ◽  
City Image ◽  
Structured Interviews ◽  
Architectural Styles ◽  
Stress Relieving ◽  
Study Results ◽  
Image Identity

The urban landscape can be improved to reduce the stress experienced by citizens. Therefore, stress-relieving buildings constitute a crucial topic and a future trend in architecture and design. In this study, different architectural styles were investigated to explore design methods for and characteristics of stress-relieving building shapes and to identify indicators for measuring participant stress relief while viewing buildings. To understand stress relief from architecture, we performed semi-structured interviews with 60 participants who viewed images of 30 buildings. The semantic differential method with a 7-point image scale was used to rate stress relief from different architectural styles. The study results revealed that the participants perceived curvilinear buildings as interesting but do not relieve stress. The participants identified as feeling high pressure considering rectilinear patterns to relieve more stress. To support this observation, we identified three principles—city image, identity, and spiritual atmosphere—as fundamental loci of designing cities for livability. We illustrate the three principles with several cases that facilitate a detailed understanding of their applicability in biodesign practices.

scholarly journals A Study on Image Identity of Re-Branding Fashion House Focus on Celine

2015 ◽  
Vol 65 (3) ◽  
pp. 91-103
Author(s):  
Hye Yeon Lee ◽  
Hee Jeong Park ◽  
Ho Sup Kan
Keyword(s):  
Image Identity

scholarly journals Corporate communication strategies: Differentiation strategies and corporate communication plan for dissemination of disease surveillance research outcomes at Kenya Medical Research Institute

2021 ◽  
Vol 8 (1) ◽  
pp. 99-124
Author(s):  
Isaac Joseph Muthotho ◽  
Winnie Ndeta Otsiulah ◽  
Geoffrey Serede Sikolia
Keyword(s):  
Disease Surveillance ◽  
Communication Theory ◽  
Communication Strategies ◽  
Target Population ◽  
Corporate Communication ◽  
The Body ◽  
Primary Data ◽  
Communication Plan ◽  
Research Outcomes ◽  
Image Identity

Globally, differentiation strategies and corporate communication plan inform corporate communication strategies, for disseminating disease surveillance research outcomes. Study respondents are also stakeholders in research outcomes alongside the scientific community. This study examined differentiation strategies and corporate communication plans, as corporate communication strategies for dissemination of research outcomes at KEMRI. It also investigated the influence of the corporate communication plan in place for dissemination of disease surveillance research outcomes to study respondents at KEMRI. The study employed a purposive sampling design utilizing mixed methods using self-administered questionnaires and in-depth interview guides. The study adopted the pragmatic research paradigm. This case study utilised descriptive study design to collect primary data. The study was anchored on excellence theory and complimented by communication theory. The Krejcie Morgan table was utilised to determine a sample size of 76. Data was collected from a response rate of 79 per cent. From a target population of 76, the researcher purposively selected 60 respondents. The study findings were differentiation strategies (48.3%) and corporate communication plan (51.7 per cent). Recommendations on the communication plan comprised: elevation of Corporate Affairs (CA) to top management, to manage the communication plan for disseminating research outcomes. KEMRI to incorporate a communication plan for scientists and CA, for translating research jargon to research respondents and other stakeholders. Enhancement of differentiation strategies by continually maintaining image, identity and corporate visual identity (CVI). Empower CA to manage media relations, identity, reputation, and media audits. Propagate unified consistence in messaging, identifying KEMRI as an authority in communicating research outcomes. The study concluded that study respondents felt ignored during dissemination research outcomes at KEMRI, Nairobi. The findings enhanced the body of knowledge on, corporate communication strategies incorporating study respondents as stakeholders in research outcomes dissemination.

Patients’ Perspectives and Experiences Living with Systemic Sclerosis: A Systematic Review and Thematic Synthesis of Qualitative Studies

2016 ◽  
Vol 43 (7) ◽  
pp. 1363-1375 ◽  
Author(s):  
Ayano Nakayama ◽  
David J. Tunnicliffe ◽  
Vivek Thakkar ◽  
Davinder Singh-Grewal ◽  
Sean O’Neill ◽  
...  
Keyword(s):  
Systemic Sclerosis ◽  
Clinical Manifestations ◽  
Well Being ◽  
Social Impairment ◽  
Patient Centered ◽  
Family Responsibilities ◽  
Course Of Illness ◽  
Thematic Synthesis ◽  
Centered Care ◽  
Image Identity

Objective.Systemic sclerosis (SSc) is a chronic, progressive autoimmune disease with major end-organ involvement. Much attention has been focused on the management of physical and clinical manifestations; however, the effect of the disease and treatment on the patient’s identity, relationships, functioning, and mental well-being are less known. We aimed to describe the patients’ perspectives and experiences of living with SSc.Methods.Electronic databases were searched to October 2014. Thematic synthesis was used to analyze the findings.Results.We included 26 studies involving 463 patients. Six key themes were identified: distressing appearance transformation (disturbing facial changes, stigmatizing sickness, unrecognizable self), palpable physical limitations (bodily restrictions, frustrating mind-body disconnect, pervasive fatigue, disabling pain), social impairment (breaking intimacy, struggling to fulfill family responsibilities, maintaining work, losing independence), navigating uncertainty (diagnostic ambiguity, medically fending for oneself, unpredictable course of illness), alone and misunderstood (fearful avoidance of fellow patients, invisible suffering), and gradual acceptance and relative optimism (adapting to change and accepting limitations, taking a positive spin, cautious hoping, empowering relationships, valuing medical support).Conclusion.SSc is a rare and unpredictable illness that undermines patients’ sense of certainty and control and impairs their self-image, identity, and daily functioning. Patient-centered care that encompasses strategies to promote self-esteem, resilience, and self-efficacy may help to improve treatment satisfaction and health and quality of life outcomes for patients with SSc.

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