Remarks at the Opening Press Conference at the 2018 Spring Meetings

The British Prime Minister’s statement of 20 February 1947 carried the implication of partition with independence by June 1948. Nehru welcomed the statement as ‘wise and courageous’ and the Congress Working Committee welcomed the declaration, adding that Sikh interests would be safeguarded. Master Tara Singh declared that there could be no settlement if the Muslims wanted to rule over the Punjab. Lord Mountbatten was prepared to work out a settlement on the basis of partition. In his meeting with the Governor General and the representatives of the Congress and the Muslim League on 2 June, Baldev Singh accepted partition in principle, suggesting exchange of population and property as the terms of reference for the Boundary Commission. Mountbatten made it clear at a press conference later that the Labour Government would never subscribe to partition on the basis of landed property. Thus, population became virtually the sole criterion for partition.

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PARE0012 AWARENESS CAMPAING “LUPUS.GR 2020”

Annals of the Rheumatic Diseases ◽

10.1136/annrheumdis-2020-eular.5853 ◽

2020 ◽

Vol 79 (Suppl 1) ◽

pp. 1292.2-1292

Author(s):

K. Antonopoulou ◽

M. Konstantinidis

Keyword(s):

Social Media ◽

Digital Media ◽

High Impact ◽

Direct Mail ◽

Press Conference ◽

International Ngos ◽

Help Line ◽

Telephone Calls

Background:LUPUS GR 2020Objectives:To sensitize and educate the wide public about lupusTo contribute to the process of de-stigmatization as the rigid problem of prejudice and stigma prevails.Methods:The campaign “LUPUS GR 2020” consists of photographs, each of which has a different message for Lupus and 2 TV spots. The well know artists participated did not take any fee.The campaign consists of Press Announcements in digital and off digital media, in Social Media (Instagram - Twitter - Facebook), in Eleana Site and in YouTubePost of the artists in their personal social media pagesPress ConferenceDirect mail in international NGOs e.g. Lupus Europe, PAIN ALLIANCE EUROPE, AGORA PLATFORM, etc.Results:We announced the campaign on January 24, 2020. Until end of January, we have 36 press clipping, 3 TV interviews, more than 35.000 views of the post in our fb and increase of telephone calls in our help line about lupusConclusion:The campaign has a high impact in the wide public as well as in all the stakeholders.Figure:Disclosure of Interests:None declared

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