scholarly journals The Effect of Social Media on Public Awareness and Extra-Judicial Effects: The Gay Marriage Cases and Litigating for New Rights

2000 ◽  
Author(s):  
Sarahfina Peterson
Keyword(s):  
Social Media ◽  
Public Awareness ◽  
Gay Marriage

Hugh Jackman vs. Skin Cancer Awareness Month: Promoting Public Interest in Basal Cell Carcinoma (Preprint)

2020 ◽  
Author(s):  
Trevor Torgerson ◽  
Jennifer Austin ◽  
Jam Khojasteh ◽  
Matt Vassar
Keyword(s):  
Social Media ◽  
Skin Cancer ◽  
Basal Cell Carcinoma ◽  
Cell Carcinoma ◽  
Basal Cell ◽  
Moving Average ◽  
Public Awareness ◽  
Sun Exposure ◽  
Cancer Awareness ◽  
Autoregressive Integrated Moving Average

BACKGROUND Public awareness for BCC is particularly important, as its major risk factors — increased sun exposure and number of sunburns — are largely preventable. OBJECTIVE Determine whether social media posts from celebrities has an affect on public awareness of basal cell carcinoma. METHODS We used Google Trends to investigate whether public awareness for basal cell carcinoma (BCC) increased following social media posts from Hugh Jackman. To forecast the expected search interest for BCC, melanoma and sunscreen in the event that each celebrity had not posted on social media, we used the autoregressive integrated moving average (ARIMA) algorithm. RESULTS We found that social media posts from Hugh Jackman, a well-known actor, increased relative search interest above the expected search interest calculated using an ARIMA forecasting model. CONCLUSIONS Our results also suggest that increasing awareness by Skin Cancer Awareness Month may be less effective for BCC, but a celebrity spokesperson has the potential to increase awareness. BCC is largely preventable, so increasing awareness could lead to a decrease in incidence.

scholarly journals Public Awareness: What Climate Change Scientists Should Consider

2020 ◽  
Vol 12 (20) ◽  
pp. 8369
Author(s):  
Mohammad Rahimi
Keyword(s):  
Climate Change ◽  
Social Media ◽  
Large Scale ◽  
Public Awareness ◽  
Connected Network ◽  
Multi Scale ◽  
Valuable Addition ◽  
Scientific Approach ◽  
Design Solutions ◽  
Mitigate Climate Change

In this Opinion, the importance of public awareness to design solutions to mitigate climate change issues is highlighted. A large-scale acknowledgment of the climate change consequences has great potential to build social momentum. Momentum, in turn, builds motivation and demand, which can be leveraged to develop a multi-scale strategy to tackle the issue. The pursuit of public awareness is a valuable addition to the scientific approach to addressing climate change issues. The Opinion is concluded by providing strategies on how to effectively raise public awareness on climate change-related topics through an integrated, well-connected network of mavens (e.g., scientists) and connectors (e.g., social media influencers).

The Effect of Instagram Influencers on Purchase Intentions Mediated by Brand Image on Cosmetic Products (Study on Gen Z Women)

2021 ◽  
Vol 4 (2) ◽  
pp. 111-123
Author(s):  
Dewi Tamara ◽  
Lidiya Heriyati ◽  
Tsabita Hanifa ◽  
Michelle Carmen
Keyword(s):  
Social Media ◽  
Purchase Intention ◽  
Convergent Validity ◽  
Discriminant Validity ◽  
Brand Image ◽  
Public Awareness ◽  
Daily Basis ◽  
Purchase Intentions ◽  
Generation Z ◽  
The Relationship

Rise of internet usage gives a sense of urgency for marketer to develop enchanted promotion methods through the help of social media. This research focuses on analyze the correlation between social media influencer and purchase intention with brand image as mediating variables. Object of this research is Generation Z women since their perspectives are rarely elaborated in previous research. Sample of this research is Generation Z women, actively using make-ups and skincare, and use Instagram in their daily basis. Validity is measured through convergent validity and discriminant validity, while reliability is measured through cronbach’s alpha and composite reliability. Hypotheses are measured using PLS-SEM and considered as significant if t-value > t-table. Results indicate that social media influencer significantly correlated with purchase intention when mediated with brand image. Specifically, numbers of followers, high-activity on social media, and influencer credibility influence brand image and purchase intention in significant ways. Moreover, positive brand image, public awareness, and brand uniqueness determined as mediating factors on the relationship social media influencer and purchase intention.  

Framing in Health Communication: Identifying the Factors That Influence the Re-posting of Social Media Messages during COVID-19 Outbreaks in China (Preprint)

2021 ◽  
Author(s):  
Jingzhong Xie ◽  
Jun Lai ◽  
Dongying Zhang
Keyword(s):  
Social Media ◽  
Health Communication ◽  
Health Information ◽  
Information Needs ◽  
Information Sources ◽  
Negative Binomial ◽  
Public Awareness ◽  
Public Health Agencies ◽  
Media Messages ◽  
Action Frame

BACKGROUND Social media has become an important tool to implement risk communication in COVID-19 pandemic, and made health information can gain more exposure by re-posting. OBJECTIVE This paper attempts to identify the factors associated with re-posting of social media messages about health information METHODS Content analysis was applied to scrutinize 4396 Weibo posts that were posted by national and provincial public health agencies Weibo accounts and identified features of information sources and information features, and adopted Zero-Inflated Negative Binomial (ZINB) model to analyze the association between these features and the frequency of message being re-posted. RESULTS Results showed that the followers and the governmental level of information sources are correlated with increased message reposting. The information features, such as hashtags#, picture, video, emotional(!), and the usage of severity, reassurance, efficacy and action frame were associated with increased message reposting behaviors, while hyperlink and usage of uncertainty frame correlated with reduced message reposting behaviors. CONCLUSIONS The features of health information sources, structures , style and content should be paid close attention by health organizations and medical professionals to satisfy the public’s information needs and preferences, promote the public's health engagement. Suitable information systems designing, and health communication strategies making during different stages of the pandemic may improve public awareness of the COVID-19, alleviate negative emotions, promote preventive measures to curb the spread of the virus.

scholarly journals The Impact of Social Media on Human Resource Management Scope Activities in Al-Futtaim and Al-Etihad Group UAE

2018 ◽  
Vol 11 (12) ◽  
pp. 145
Author(s):  
Asaad Ali Karam ◽  
Abdelkarim Fuad Kitana
Keyword(s):  
Social Media ◽  
Resource Management ◽  
Human Resource Management ◽  
Human Resource ◽  
Design Methodology ◽  
Public Awareness ◽  
Structural Models ◽  
Service Network ◽  
Group Design ◽  
The Impact

Purpose: Social media (SM) has gotten developing consideration over the most recent couple of years due to public awareness, a new age of organization, knowledge, and technology reasons, the requirement of SM has increased. The present research concentrates on two companies; namely Al-Futtaim and Al-Etihad group. Design/methodology: The study has identified various contextual relationships to the identified SM. Therefore, structural models of SM for implement human resource management scope activities (HRMSA). The finding presented that the companies with a larger service network is more affected by SM than the newly established company in HRMSA. Furthermore, the study indicated a positive and high relationship. Reasonable ramifications: Obvious comprehension of these variables will assist associations to organize better and deal with their assets in a productive and powerful way. Uniqueness: Contribute to study was identifying the HRMSA to implement SM platforms in (UAE) companies; Moreover, SM has opened a new avenue for HRMSA.

scholarly journals PENGEMBANGAN EKOWISATA DI KAWASAN WISATA PERKEBUNAN KOPI DI DESA KARE KECAMATAN KARE KABUPATEN MADIUN

2021 ◽  
Vol 5 (1) ◽  
pp. 177
Author(s):  
Julieta Kartikasari ◽  
Kirana Anugerah Putri ◽  
Radicha Arnanda Putri Indrawati ◽  
Veren Audia Nurmansya ◽  
Wulandari Prima Devi ◽  
...  
Keyword(s):  
Social Media ◽  
Community Service ◽  
Public Awareness ◽  
Economic Value ◽  
Coffee Production ◽  
Coffee Waste ◽  
Coffee Cultivation ◽  
Cultivation Techniques ◽  
And Training ◽  
Insight Into

IPE  63  Community  Service  Activities  (KKN)  Group  179  Airlangga  University in  Kare Coffee Tourism, Kare Village, Kare District, Madiun City, with the theme of ecotourism which was held on19 January 2021 to 13 February 2021 aimed at developing curry coffee tourism areas, increasing public  awareness of health  and  providing  health  facilities in  accordance with  health  protocols, attracting tourists through promotions on various social media, adding insight into how to utilize coffee processing waste so that it can be of economic value. as well as coffee cultivation techniques and ways to increase coffee production for coffee entrepreneurs and producers in Kare village. As for the design of activities carried out in the form of procurement of complete tourist facilities and procurement of complete protocol facilities that are not yet available in Kare Coffee tours and their availability is needed,  by purchasing  goods online and sending items that have been purchased directly to Kare Village. Promotion of curry coffee tourism, by utilizing existing social media such as Instagram and YouTube by uploading a coffee tour profile video so that it can be known to the wider community and can attract both local and international tourists. The use of coffee waste, by providing education and training to the community in Kare Village, is carried out online as well as uploading  the video  of the seminar results to  YouTube regarding the utilization of coffee waste carried  out  online  and  uploading  the  seminar  results  video  to  YouTube.  And  webinars  on ecotourism,  CHSE protocols, coffee cultivation techniques, and increased coffee production were conducted online on the same day then uploaded the webinar results to Youtube. AbstrakKegiatan Kuliah Kerja Nyata (KKN) IPE 63 Kelompok 179 Universitas Airlangga di Wisata Kopi Kare, Desa Kare, Kecamatan Kare, Kota Madiun, dengan tema ekowisata yang dilaksanakan pada tanggal 19 Januari 2021 hingga 13 Februari 2021 bertujuan untuk mengembangkan kawasan wisata kopi kare, meningkatkan kesadaran masyarakat akan kesehatan dan memberikan fasilitas kesehatan yang  sesuai dengan  protokol kesehatan,  menarik  minat  wisatawan  melalui promosi di berbagai media sosial, menambah wawasan tentang cara memanfaatkan limbah pengolahan kopi agar dapat bernilai  ekonomis.  serta  teknik  budidaya  kopi  dan  cara  meningkatkan  produksi   kopi kepada pengusaha dan produsen kopi di desa Kare. Adapun rancangan kegiatan yang dilakukan berupa pengadaan  kelengkapan  fasilitas  wisata  dan  pengadaan  kelengkapan  fasilitas  protokol  yang sekiranya belum tersedia di wisata Kopi Kare dan dibutuhkan ketersediaannya, dengan cara melakukan  pembelian  barang- barang  secara online dan  mengirimkan  barang  yang  sudah dibeli langsung ke Desa Kare.   Promosi wisata kopi kare, dengan memanfaatkan media sosial yang ada seperti Instagram dan  youtube dengan  mengunggah  video  profil wisata Kopi Kare agar dapat dikenal   masyarakat   luas  serta  dapat   menarik   wisatawan   baik   lokal  maupun   internasional. Pemanfaatan limbah kopi, dengan memberikan edukasi serta pelatihan kepada masyarakat di Desa Kare dilakukan secara daring serta mengupload video hasil seminar ke youtube terkait pemanfaatan limbah  kopi    dilakukan  secara  daring  serta mengupload  video  hasil seminar ke youtube.  Dan webinar mengenai ekowisata, protokol CHSE, teknik budidaya kopi, dan peningkatan produksi kopi yang  dilakukan  secara  daring  pada  hari  yang  sama  kemudian  mengunggah  hasil  webinar  ke Youtube.

Developing Marketing Strategy on Social Networks

2018 ◽  
pp. 66-82
Author(s):  
Boris Milović
Keyword(s):  
Decision Making ◽  
Social Networks ◽  
Social Media ◽  
Social Network ◽  
Nonprofit Organizations ◽  
Public Awareness ◽  
Winning Strategy ◽  
Marketing Performance ◽  
Wide Range ◽  
And Training

Social networks have proven to be very convenient and effective medium for the spreading of marketing messages, advertising, branding and promotion of products and services. Social networks offer companies, nonprofit organizations, political parties etc. sending certain messages for free. In addition, they allow companies access to a wide range of characteristics of their users. Developing appropriate, the winning strategy for marketing in social media is a comprehensive, time-intensive process therefore it is important to know to manage their content. Social networks transform certain classical approaches to marketing. They provide creative and relatively easy way to increase public awareness of the company and its products, and facilitate obtaining feedback and decision making. These are sources of different information about users and groups that they've joined. The success itself of marketing performance on a social network depends on the readiness and training of organizations to perform on them.

Cuba faces tough choices despite new constitution

2019 ◽  
Keyword(s):  
Social Media ◽  
Time Lag ◽  
Internet Access ◽  
Gay Marriage ◽  
Published Data ◽  
Content Type ◽  
Vote Count ◽  
Critical Citizens

Significance A 21-hour time lag between the closing of polling stations and the publication of the results gave rise to suspicions of fraud but vote count reports from independent observers are in line with the published data. With no campaigning against the reform permitted in the leadup to polling day, the referendum did not meet democratic standards. Dissenting voices were nevertheless more respected than in any vote since the 1959 revolution. Impacts Havana increasingly will feel pressure to offer its more critical citizens a legitimate say in politics to preclude increasing discontent. Churches, emboldened by their success in having gay marriage removed from the reform, will push their interests more openly than before. Internet access remains limited, but any future improvements to coverage could see social media strengthen the voices of government critics.

scholarly journals Renegotiating the Journalism Profession in the Era of Social Media: Journalism Students From the Global North and South

2017 ◽  
Vol 73 (3) ◽  
pp. 282-292 ◽  
Author(s):  
Jaana Hujanen
Keyword(s):  
Social Media ◽  
Critical Discourse Analysis ◽  
Public Awareness ◽  
Journalism Ethics ◽  
African Students ◽  
Digital Journalism ◽  
Global North ◽  
Journalism Students ◽  
Group Interviews ◽  
North And South

Relying on theories of journalistic ideals and critical discourse analysis, a case study was conducted to investigate how journalism students (re)define journalism ideals in the era of social media. Data were gathered from focus group interviews with European and African students participating in a joint journalism program. The results indicate that the renegotiation of journalism occurs in the discourses of open and collaborative journalism, accountable digital journalism, and challenging and contextualized journalism ethics, where an autonomous journalism profession moves toward collaboration with citizens. An accountable and transparent news process and public awareness of the need for journalism ethics are vital.

scholarly journals Pemberdayaan Perangkat Desa Terampil Bermedia dalam Membangun Kesadaran dan Kepedulian Masyarakat terhadap Lingkungan di Desa Cikeruh Kecamatan Jatinangor Kabupaten Sumedang

2019 ◽  
Vol 1 (2) ◽  
pp. 66
Author(s):  
Feliza Zubair ◽  
Iriana Bakti ◽  
Yustikasari Yustikasari
Keyword(s):  
Social Media ◽  
Community Service ◽  
Public Awareness ◽  
Regional Government ◽  
Research Activities ◽  
Other Information ◽  
Village Government ◽  
Use Of Social Media ◽  
Almost All ◽  
The Village

The Empowerment of Skilled-Media Village Officials in Building Public Awareness and Concern for the Environment in Cikeruh Village, Jatinangor District, Sumedang Regency The village government staff is the spearhead of the village government duty whose job is to deliver and process various information relating to government programs, both central and regional government. In this digital era, almost all information flow is carried out through social media. For this reason, a skilled and capable village government staff is needed, especially in using and utilizing social media devices. Through social media, the village government able to socialize the government's relay program and other information to residents. The village service of Cikeruh village through media social has not run optimally. Therefore, training in managing social media, especially in the socialization of environmental hygiene issues, must be held. Universitas Padjadjaran is one of the higher education institutions holding the mandate of community service through education and research activities. This community service integrated with student work college was held in Cikeruh village, Jatinangor District, Sumedang Regency. The training method was lecture and discussion methods, as well as hands-on practice. Participants gained various knowledge related to message management and the use of social media, especially Facebook and Instagram. The results of the activity were the increasing of the knowing, attitudes, and behavior of participants in using Instagram and Facebook to increase effort in improving and restructuring the environment in Cikeruh Village.

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