scholarly journals Exclusión del ‘estudiante secundario’. Análisis multimodal en medios de Chile

2020 ◽  
Vol 30 (2) ◽  
pp. 297-313
Author(s):  
Liliana Vásquez-Rocca ◽  
Dominique Manghi

This study shows how three Chilean media construct in their discourse the social actor ‘secondary students’, in a multimodal way. It focuses on the representation of Televisión Nacional de Chile (also known as TVN), El Dínamo and El Ciudadano of this social group which is often suppressed suppressed from the media sphere. It is a qualitative study with a social semiotic approach, following the guidelines of Visual Grammar and the typology of representation of social actors by van Leeuwen (2003). The corpus comprised 15 multimodal texts of 2018 compiled from internet sites, which constitute a semiotic chain of a news event about education. The results suggest that TVN creates the meaning of an ‘aggressor student’, El Dínamo as a ‘student to be reformed’; whereas El Ciudadano, represents him as a social actor who is an ‘active participant’.

Author(s):  
Rachel Humphris

This chapter presents the methodology of the research including theoretical discussions of ‘anthropological truth’, the researchers’ shifting situated positions throughout the fieldwork and the writing process. This chapter draws on Munn’s conception of the social actor as a mobile spatial field. The home emerged as the most salient site of interaction through this methodology. This has two implications. First, it provides a different entry point to social worlds (resonating with feminist analytics) rather than choosing a space and exploring the social actors that create it. Second, this approach revealed the home as the site where ‘culture’ was located and contested. This opens the home space to studies on diversity and conviviality. It also demonstrates the different terms that encounters in the home took on through the social roles of host and hosting, the materiality of the space, and gendered dynamics.


2021 ◽  
Vol 2 ◽  
pp. 29-55
Author(s):  
Matthew Lombard ◽  
Kun Xu

Clifford Nass and his colleagues proposed the Computers Are Social Actors (CASA) paradigm in the 1990s and demonstrated that we treat computers in some of the ways we treat humans. To account for technological advances and to refine explanations for CASA results, this paper proposes the Media Are Social Actors (MASA) paradigm. We begin by distinguishing the roles of primary and secondary cues in evoking medium-as-social-actor presence and social responses. We then discuss the roles of individual differences and contextual factors in these responses and identify mindless and mindful anthropomorphism as two major complementary mechanisms for understanding MASA phenomena. Based on evolutionary psychology explanations for socialness, we conclude with nine formal propositions and suggestions for future research to test and apply MASA.


2021 ◽  
Vol 54 (1) ◽  
pp. 80
Author(s):  
I Putu Yoga Purandina ◽  
Kadek Adyatna Wedananta

Balinese Local Heroes should be role models for all children around Bali. The spirit of the heroes is full of positive characters. Those characters are essential in building a good personality in every single kid. This study aims to analyze Balinese local heroes' effect into puppets show on Youtube as ELT media for building students' character. The research was designed as a qualitative study. The data taken from the observed interaction at the puppets showed on YouTube that students watched. The obtained data were students' and parent's data interviews and questionnaires. The study results showed that Balinese Local Heroes' spirit transformed into puppet shows on YouTube affected students accurately because the media was engaging. Some character values were affected, willingness to sacrifice, bravery, defense of truth and justice, noble, responsible, and patriotic. The social function of all of the values was essential. The values transformed into a positive attitude in social life. The student became a good helper to the people who need help. They clean the environment without any intention and have a responsibility to do their duty as a student.


2019 ◽  
Vol 4 (1) ◽  
pp. 10
Author(s):  
Rosaria Mita Amalia ◽  
Taufik Ampera ◽  
Yuyu Yohana Risagarniwa

This study explores the representation of social actors, both in the Indonesian and Australian governments on the Trade and Economic Partnership through Critical Discourse Analysis approach. The issue focuses on both governments partnership published in the Jakarta Post during 2014-2018. Using Critical Discourse Analysis as an approach, this article analyses the media exclusion and inclusion strategies of social actors. By applying descriptive qualitative methods, result shows that the dominant strategy is the inclusion strategy. The use of inclusion strategy indicates specifications, individualization and categorization of positive reaction and support of The Jakarta Post towards the Indonesian government on trade and economic partnership between Indonesia and Australia. However, the use of exclusion strategy is aim to hide the social actors in the discourse and to divert reader's attention to the object rather than the subject discourse.


2020 ◽  
Vol 3 (1) ◽  
pp. 56
Author(s):  
Nuri Hidayatus Sholihah ◽  
Agwin Degaf

<p>Social actor representation (SAR) is an interesting topic to be analyzed. Through the analysis of the social actor in the news, it invites readers to have critical thinking. In this research, the social actors proposed are the two pair candidates of the 2019 presidential election; Jokowi- Ma’ruf and Prabowo- Sandi. The research has consisted of two research questions. First is, how are the exclusion strategy used in the Jakarta Post online news to represent the social actor. Second is how are the inclusion strategy used in the Jakarta Post online news to represent the social actor. By using the theory of Van Leeuwen (2008), the result of this research shows that the journalist of the Jakarta Post mostly used inclusion strategy rather than the exclusion strategy.The identification strategy is mostly used to get support from the public. The identification is practical in figuring out and portraying a social actor. Journalists represent related to the identity that exists in a figure. The portrayal of the social actors through the identity attached to them can certainly invite more attention to readers.</p>


2018 ◽  
Vol 7 (12) ◽  
pp. 69-90
Author(s):  
Mercè Oliva

In this interview, Theo van Leeuwen reflects on the role of social semiotics and iconography as research methods for identifying the ideology conveyed by multimodal texts and signifying practices. Van Leeuwen defends the relevance of analyzing and understanding what seems trivial and apolitical, such as images, toys, PowerPoint presentations and spaces, all of which shape our worldview and establish the possibilities and limits of social practices and relationships, as well as their role in legitimating (or challenging) the social order. The last section of the interview is devoted to an analysis of overtly political images: van Leeuwen talks about how politicians present themselves to the media in the current era of politainment; reflects on how social movements use the visual to stir up debate and challenge dominant discourses and, finally, he discusses memes as examples of popular humor and participatory culture and their potential and limitations in terms of challenging and fostering social change.


2020 ◽  
Vol 12 (20) ◽  
pp. 8300
Author(s):  
Alexandre O. Tavares ◽  
Neide P. Areia ◽  
Sinead Mellett ◽  
Julia James ◽  
Diego S. Intrigliolo ◽  
...  

Beyond other social actors, such as policymakers and scholars, common citizens are also expected to actively engage with climate change, by adopting sustainable actions and supporting environmental policies. However, and despite the actual growing of environment-related social movements, a kind of inertia still prevails in the social climate of our society. The media should play a key role in promoting, among common individuals, the adoption of new and more sustainable practices. However, it is argued that the media seems to be failing to effectively address the climate crisis. As such, this study aims to identify the main weaknesses of climate change media communication to further discuss possible opportunities of communication improvements. For that, 1609 news articles published between 2017 and 2018 in five European countries were analyzed in-depth, through quantitative content analysis. The news’ general characteristics, specifically reported themes, and the specificities of actors’ discourses were taken into account for the analysis. It was verified that the European media tends to report climate change by using distant (e.g., future-focused) and outcome (e.g., threatening messages) framings, based on non-resilient, scientific, and political narratives, whilst overlooking the role of civil society on adapting to climate change. These results demonstrate that instead of promoting society’s climate action, the media may be contributing to a widespread social apathy about the climate and the disengagement of individuals regarding environment-related matters. Evidence-based forms of improving the media’s communication on climate change will be further discussed.


2013 ◽  
Vol 2 (2) ◽  
Author(s):  
Sigrid Norris

AbstractMoving towards multimodal mediated theory, I propose to define a mode as a system of mediated action that comes about through concrete lower-level actions that social actors take in the world. In order to explain exactly how a mode is a system of mediated action, I turn to a perfume blog and use one blog entry as my starting point. The mode that I primarily focus on in this article is the mode of smell, explicating that the mode of smell is not synonymous with olfactory perception, even though modal development of smell is certainlyAs I am ostensibly focusing on theEven though the concept of mode is problematical - and in my view needs to always be problematized - I argue that the term and the notion of mode is theoretically useful as it allows us to talk about and better understand communication and (inter)action in three respects: 1. The notion of mode allows us to investigate regularities as residing on a continuum somewhere between the social actor(s) and the mediational means; 2. The theoretical notion of mode embraces socio-cultural and historical as well as individual characteristics, never prioritising any of these and always embracing the tension that exists between social actor(s) and mediational means; and 3. The theoretical notion of mode demonstrates that modal development through concrete lower-level actions taken in the world, is transferable to other lower-level actions taken.


JURNAL BASIS ◽  
2020 ◽  
Vol 7 (1) ◽  
pp. 13
Author(s):  
Anggihat Prasetyoaji

This research’s content is the analysis of biography texts about Elon Musk taken from four websites by combining SFL’s transitivity and Leeuwen’s social actor representation approach. The aims of this research are (1) to find the portrayal patterns of the social actor using social actor approach, (2) to find the linguistic evidences of the patterns using transitivity, (3) to explain the portrayal of the social actor based on the patterns found, and (4) to compare the results with the context and genre of biography. This research is categorized as a descriptive-qualitative research by using transitivity and Leeuwen’s social actor approach. Spradely’s method of domain, taxonomy, componential, and cultural context analysis is used to collect and analyze the data. The data sources for this research are four biography texts about Elon Musk taken from Britannica, BBC, Business Insider, and Investopedia. The research produced several results as follows: (1) various social actor representation patterns are used by the writer to convey their intention and stance in relation with the social actor, (2) the processes contained in the texts are identified by using transitivity, thus providing linguistic evidences, (3) representation patterns that are the most consistently occurring are: activation, passivation (subjection and beneficialization), determination, nomination, functionalisation, and instrumentalisation. These patterns can be deduced as the obligatory patterns in biography texts, and (4) the texts analyzed are relevant with the qualities of a biography text.


2020 ◽  
Vol 11 (1) ◽  
pp. 38-54
Author(s):  
Ribut Surjowati

This research aims at explaining how and why the Sydney Morning Herald communicates its ideologies in such a way through the social actors represented in news reports. Using Fairclough’s and Van Dijk’s model of CDA and Theo Van Leeuwen’s framework of the representation of social actors, the study found that in terms of assimilation, nomination and categorization, functionalization and identification, and Impersonalization, the newspaper viewed the Indonesian government, army, and military officers as the Out group social actors, and Australian, Papuan activists and those who support Papuan conflict as the In group social actors. These categorizations serve different purposes. Those who are related to the Out groups express a purpose to emphasize their brutality, superiority, and dominance towards the indigenous Papuans. On the other hand, In groups social actors were indicated as peacemakers. These findings signaled Australia’s political ideologies and hidden purposes towards Indonesia. Australia views itself as a liberal country which respects individual freedom; therefore, the government must protect and get justice, and, it is also Australia’s responsibility to give aids to Papuans who are seeking better place as stated in the international law which gives a picture of how this country is concerned towards Indonesia


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