Twiplomacy: the meaning of social media to public diplomacy and foreign policy of Lithuania

2016 ◽  
Vol 35 (1) ◽  
pp. 92-118
Author(s):  
Aušra Dumčiuvienė
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Foreign Policy ◽  
Policy Implementation ◽  
Public Diplomacy ◽  
Communication Technologies ◽  
Positive Image ◽  
Policy Goals ◽  
Governmental Institutions

Abstract Importance of public diplomacy for states foreign policy implementation and image formation continued to grow over past few decades. New communication technologies provided new means for more successful public diplomacy implementation. The aim of this article is to examine the role of twiplomacy in states foreign policy implementation. Twiplomacy is quite new phenomenon, but its significance is undeniable. A lot of states leaders, governmental institutions, diplomatic missions and diplomats have accounts in Twitter and use it for promoting foreign policy goals and developing positive image of state. Social networks are used to implement states’ public diplomacy, because they provide opportunity to reach mainstream audiences, to develop dialogue amongst politicians and wider audiences and influence people opinion on important issues.

scholarly journals PERAN DIPLOMASI PUBLIK DALAM MEMPERKUAT HUBUNGAN BILATERAL INDONESIA - AMERIKA SERIKAT PADA MASA PEMERINTAHAN SUSILO BAMBANG YUDHOYONO (2004 – 2014)

2017 ◽  
Vol 1 (2) ◽  
Author(s):  
Dina Puspita Plehanku
Keyword(s):  
Social Media ◽  
Foreign Policy ◽  
Soft Power ◽  
Public Diplomacy ◽  
Main Principle ◽  
Positive Image ◽  
Bilateral Relations ◽  
American Society

Abstract Public Diplomacy as a part of soft power has been the main principle of Indonesia’s diplomacy under President Yudhoyono. Due to the ineffectiveness of Track 1 Diplomacy, Government-to-Government (G2G) relations, in promoting the positive image of Indonesia, the role of public diplomacy becomes important. Thus, public diplomacy practice which involves all aspects of society; Government to Government (G2G), Government to People Contact (G2P), and People to People Contact (P2P), is relevant in order to promote Indonesia to American society and strengthening its bilateral relations as well. This research, therefore, is trying to discuss the role of public diplomacy in strengthening the RI-US bilateral relations and its benefits to Indonesia’s foreign policy. The findings show that public diplomacy contributes in strengthening RI-US bilateral relations by the use of public diplomacy instruments such as cultural and educational exchanges, official visits and social media. Keywords: Soft Power, Public Diplomacy, RI-US Bilateral Relations.

scholarly journals e-Diplomacy as Instrument for Establishment of Interethnic Relations

2018 ◽  
Vol 50 ◽  
pp. 01144
Author(s):  
Liudmila Reshetnikova
Keyword(s):  
Social Networks ◽  
Foreign Policy ◽  
Digital Media ◽  
Information And Communication Technologies ◽  
Public Diplomacy ◽  
Communication Technologies ◽  
Interethnic Relations ◽  
Information And Communication ◽  
Definition Of ◽  
Digital Diplomacy

The article is devoted to e-diplomacy (also known as digital diplomacy) which is a component of public diplomacy. Digital diplomacy is a one of the new tools of foreign policy that is aimed to solve the problems of international and interethnic relations. The article examines the concept and definition of digital diplomacy that concentrates on the use of social networks and digital media in the field of foreign policy. Some risks and threats of e-diplomacy are also considered. The use of opportunities of information and communication technologies for solving the problems of foreign policy and influence on mass consciousness by means of the Internet, social networks is analyzed.

Understanding of India’s Soft Power Dynamics

2018 ◽  
Vol 7 (3) ◽  
pp. 123-131
Author(s):  
Nabin Kumar Khara
Keyword(s):  
Foreign Policy ◽  
Soft Power ◽  
Public Diplomacy ◽  
Power Dynamics ◽  
Policy Goals ◽  
Policy Objectives ◽  
Recent Origin ◽  
And Behavior ◽  
Independent Country

The article aims to analyse the increasing importance of soft power in the context of globalization and the growing conflicts over the use of military power for achieving foreign policy objectives. This article specifically focuses on the role of soft power in the foreign policy of India and sources of India’s soft power. It also examines the factors that affect India’s soft power adversely and how to increase its soft power. In international relations, the role of public diplomacy, among other aspects, is to brand the country and the nation through its culture and art. This article also argues that the increasing acceptability of its culture and values opens up possibilities for India to realize its foreign policy goals. In recent years, India’s leaders have increasingly focused on its diaspora, multicultural ethos and its ancient practices like yoga, through official campaigns and foreign visits. The article traces the evolution of India as a soft power since its emergence as an independent country. It explores how this soft power has shaped India’s foreign policy and behavior. India’s soft power assets are not of recent origin, but there is an increasing activism to use those assets effectively.

Influence of social networks on business processes’ development

2020 ◽  
Vol 19 (12) ◽  
pp. 2225-2252
Author(s):  
E.V. Popov ◽  
V.L. Simonova ◽  
O.V. Komarova ◽  
S.S. Kaigorodova
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Business Models ◽  
Business Processes ◽  
Digital Economy ◽  
Theoretical Understanding ◽  
Sales Channels ◽  
A Value ◽  
The Impact

Subject. The emergence of new ways of interaction between sellers and buyers, the formation of new sales channels and product promotion based on the use of digital economy tools is at the heart of improving the business processes. Social networks became a tool for development; their rapid growth necessitates theoretical understanding and identification of potential application in enterprise's business process digitalization. Objectives. We explore the role of social media in the digitalization of business processes, systematize the impact of social networks on business processes of enterprises in the digital economy. Methods. The theoretical and methodological analysis of social networks as a tool for digitalization of company's business processes rests on the content analysis of domestic and foreign scientific studies, comparison, generalization and systematization. Results. We highlight the key effects of the impact of social networks on the business processes of the company; show that the digitalization of business processes should be considered in the context of a value-based approach, aimed at creating a value through the algorithmization of company operations. We determine that social networks are one of the most important tools for digitalization of company's business processes, as they have a high organizational and management potential. We also systematize the effects of social media on company's business processes. Conclusions. We present theoretical provisions of the impact of social networks on business processes of enterprises, which will enable to model and organize ideas about the development of digital ecosystems and the formation of business models.

Communication in social networks of St. Petersburg as a means of adaptation of ethnocultural communities

Litera ◽  
2021 ◽  
pp. 38-55
Author(s):  
Rivaa Mukhammad Salem Alsalibi
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Ethnic Communities ◽  
Sense Of Security ◽  
The Social ◽  
The Subject ◽  
Development Prospects

The subject of this research is the specifics, forms and functions of interaction in social media groups between the representatives of ethnic communities. The goal consists in determination of the role of social networks in adaptation of ethnocultural communities of St. Petersburg. The research is based on the polling technique for acquisition of information on the cognitive, emotional, and behavioral state of a person. The survey was conducted via distribution of questionnaires among the representatives of ethnic groups. The article also employs the method of systematic scientific observation over the social media groups, topic raised therein, as well as reading and analysis of the comments. The scientific novelty of this work consists in outlining of the nature, trends and development prospects of cross-cultural communications as the channel for ethnocultural interaction.  The main conclusions, which touch upon users from various ethnic communities who do not have enough experience in organization of activity of social media groups, demonstrate that it causes the loss of the sense of security, accumulation of prejudices and escalation of interethnic conflicts, as well as preference of the with restricted access, which contributes to lock down of the group and impedes adaptation in the accepting society. Stabilization of situation can be achieved by improvement of the quality of content posted in the social media, as well as level of their administration.

From campfire to coliseum: motivations for using social networks

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Paula Castro Pires de Souza Chimenti ◽  
Marco Aurelio de Souza Rodrigues ◽  
Marcelo Guedes Carneiro ◽  
Roberta Dias Campos
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Exploratory Study ◽  
Design Methodology ◽  
Qualitative Approach ◽  
Content Type ◽  
Media Usage ◽  
Practical Implications ◽  
Collective Narrative

Purpose Through a literature review, a gap has been identified regarding the role of competition as a driver of social network (SN) usage. This study aims to design to address this gap, seeking motivators for SN usage based on how SN consumption may be related to users’ experience of competition. Therefore, the purpose of this study is to investigate the influence of competition in social media usage. Design/methodology/approach The authors used an exploratory qualitative approach, conducting a set of focus groups with young social media users. Data was analyzed with software. Findings Two new drivers for SN use are proposed, namely, competition and collective narrative. Research limitations/implications This is an exploratory study, and it does not seek to generalize results or quantify causal relationships among variables. Practical implications This paper offers SN managers a deeper understanding of key growth drivers for these media. Social implications This research can help society understand and debate the impacts of SNs on users’ lives, providing insights into drivers of excessive usage. Originality/value This paper proposes the following two SN usage drivers yet to be described in the literature: competition and collective narrative.

scholarly journals Public Diplomacy as an Instrument for Obtaining Foreign Policy Goals of the USA in Central Asia

2018 ◽  
pp. 32-39
Author(s):  
B. Bahriev
Keyword(s):  
Foreign Policy ◽  
Central Asia ◽  
Public Diplomacy ◽  
American Foreign Policy ◽  
Energy Resource ◽  
Us Foreign Policy ◽  
Regional Environment ◽  
Policy Goals ◽  
Central Asian ◽  
The Usa

The article deals with the features of public diplomacy resource’ application in US foreign policy in Central Asia. The author claims that American public diplomacy which has been actively working in the region since the collapse of the USSR appears to be an important instrument of achievement of not only regional, but also global objectives of the USA. Despite a certain de-emphasis on the Central Asian direction in the American foreign policy at the present stage, the rising Russian public diplomacy activity and increasing Chinese influence in the region forces Americans to look for public diplomacy response in order to secure their positions in this important, from geopolitical viewpoint and energy resource perspective, region. The aforementioned tendencies shape a competitive regional environment for implementation of public diplomacy.

scholarly journals Social Media Addiction and Personality: A Review of Research

2021 ◽  
Vol 18 (3) ◽  
pp. 607-630
Author(s):  
Viktor P. Sheinov
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Foreign Language ◽  
Self Esteem ◽  
Way Of Life ◽  
Face To Face ◽  
Social Media Addiction ◽  
Physical Health Problems ◽  
Negative Links

Social networks are taking up more and more place in the daily life of modern people, becoming an integral part of our existence. At the same time, the role of social networks is constantly growing along with the rapid growth in the number of their active users. As online interaction for many has become more used than face-to-face communication, social networks have begun to seriously affect the way of life, communication, interests and psychology of people. The use of social networks is growing exponentially and has covered more than a third of the worlds population; therefore, researchers from different countries are actively studying social networks. Considerable empirical data has been accumulated that requires generalization and understanding, which is the purpose of this review. We found positive links between social media addiction and depression, anxiety, stress, neuroticism, emotional problems, low self-esteem, cyber-victimization, physical health problems, mental disorders, loneliness, procrastination, smartphone and internet addiction, and infidelity in relationships. Negative links were revealed between social media addiction and life satisfaction, academic performance of schoolchildren and students, labor productivity and commitment to the organization of its employees, social capital, and age. The main reason for social media addiction is the need for communication, and women are generally more active in social networks than men. This review provides only those links of social media addiction that have been established in a number of studies conducted in different countries. The presented results were obtained abroad using foreign language questionnaires that determine social media addiction. The lack of such a reliable and valid tool among Russian-speaking psychologists has become a serious factor hindering the conduct of similar domestic research. With this in view, the author developed a specially designed social media addiction questionnaire.

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