“Mere Measurement Plus”: How Solicitation of Open-Ended Positive Feedback Influences Customer Purchase Behavior

2017 ◽  
Vol 54 (1) ◽  
pp. 156-170 ◽  
Author(s):  
Sterling A. Bone ◽  
Katherine N. Lemon ◽  
Clay M. Voorhees ◽  
Katie A. Liljenquist ◽  
Paul W. Fombelle ◽  
...  
Author(s):  
Lei Chen ◽  
Min Lu ◽  
Yanbin Tu

This case study aims to investigate buyers' post-purchase behavior on feedback ratings. From the data collected from eBay, the statistical analysis shows that the average time length that buyers post their feedback after auctions completion is 15.5 days. New sellers and experienced sellers have different chances to receive feedback. New sellers are more likely to receive negative feedback over positive feedback. The distribution of the feedback types (negative, neutral and positive) does not match that of their associated monetary volumes. This case study also demonstrates that inexperienced eBay buyers are more likely to post negative feedback ratings than experienced ones. New and used products attract different ratings in the three feedback types. With word cloud and word frequency analysis, the authors identify common issues associated with each of the three types of feedback. The paper also discusses the managerial implications and recommendations based on these findings.


2019 ◽  
Vol 128 (3) ◽  
pp. 228-233 ◽  
Author(s):  
Brianne L. Glazier ◽  
Lynn E. Alden

2006 ◽  
Author(s):  
Holley S. Hodgins ◽  
Kathryn Adair ◽  
Rachel Gordon ◽  
Yaritza Saavedra ◽  
Sara Shiffman ◽  
...  

2011 ◽  
Author(s):  
Kent Harber ◽  
Jamie L. Gorman ◽  
Frank P. Gengaro ◽  
Samantha Butisingh ◽  
Rebecca Ouellette ◽  
...  

2018 ◽  
Vol 13 (Number 1) ◽  
pp. 55-67
Author(s):  
Shafini M. Shafie ◽  
Zakirah Othman ◽  
N Hami

Malaysia has an abundance of biomass resources that can be utilised for power generation. One of them is paddy residue. Paddy residue creates ahuge potential in the power generation sector. The consumption of paddy residue can help Malaysia become less dependent on conventional sources of energy, mitigate greenhouse gas(GHG) emission, offer positive feedback in the economic sector, and at the same time, provide thebest solution for waste management activities. The forecast datafor 20 years on electricity generation wasused to calculate the GHG emission and its saving when paddy residue is used for electricity generation. The government’scost saving was also identified when paddy residue substituted coal fuel in electricity generation.This paper can provide forecast information so that Malaysia is able to move forward to apply paddy residue as feedstock in energy supply. Hopefully, the data achieved can encourage stakeholder bodies in the implementation of paddy residue inelectricity generation since there is apositive impact towardscost and emission saving.


2020 ◽  
Vol 8 (1) ◽  
pp. 51-73
Author(s):  
Abdulalem Mohammed ◽  
Abdo Homaid ◽  
Wail Alaswadi

For environmental and business reasons, understanding the consumer behaviour of the young towards green products is very important. Therefore, the main purpose of this study is to investigate the factors influencing green product buying intention and behaviour among young consumers in Saudi Arabia. The study has developed a set of hypotheses utilising the theory of planned behaviour (TPB) as a guiding principle. They were tested based on data collected from 257 individuals through the use of the Partial Least Square (PLS) method. The findings showed that a culture of collectivism was the best way to predict the green purchasing intentions of young Saudis, followed by a willingness to pay, environmental self-identity and peer pressure. Additionally, purchasing intention is a major factor influencing actual green purchasing behaviour.


2012 ◽  
Vol 2 (10) ◽  
pp. 1-2
Author(s):  
D. Muthukrishnaveni D. Muthukrishnaveni ◽  
◽  
Dr. D. Muruganandam Dr. D. Muruganandam

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