Social Dollars in Online Communities: The Effect of Product, User, and Network Characteristics

2018 ◽  
Vol 82 (1) ◽  
pp. 93-114 ◽  
Author(s):  
Eunho Park ◽  
Rishika Rishika ◽  
Ramkumar Janakiraman ◽  
Mark B. Houston ◽  
Byungjoon Yoo
Keyword(s):  
Social Networks ◽  
Social Influence ◽  
Online Communities ◽  
Theory And Practice ◽  
Social Contagion ◽  
Social Connections ◽  
Network Ties ◽  
Network Characteristics ◽  
The Social ◽  
Hedonic Products

Online communities have experienced burgeoning popularity over the last decade and have become a key platform for users to share information and interests, and to engage in social interactions. Drawing on the social contagion literature, the authors examine the effect of online social connections on users’ product purchases in an online community. They assess how product, user, and network characteristics influence the social contagion effect in users’ spending behavior. The authors use a unique large-scale data set from a popular massively multiplayer online role-playing game community—consisting of users’ detailed gaming activities, their social connections, and their in-game purchases of functional and hedonic products—to examine the impact of gamers’ social networks on their purchase behavior. The analysis, based on a double-hurdle model that captures gamers’ decisions of playing and spending levels, reveals evidence of “social dollars,” whereby social interaction between gamers in the community increases their in-game product purchases. Interestingly, the results indicate that social influence varies across different types of products. Specifically, the effect of a focal user's network ties on his or her spending on hedonic products is greater than the effect of network ties on the focal user's spending on functional products. Furthermore, the authors find that user experience negatively moderates social contagion for functional products, whereas it positively moderates contagion for hedonic products. In addition, dense networks enhance contagion over functional product purchases, whereas they mitigate the social influence effect over hedonic product purchases. The authors perform a series of tests and robustness checks to rule out the effect of confounding factors. They supplement their econometric analyses with dynamic matching techniques and estimate average treatment effects. The results of the study have implications for both theory and practice and help provide insights on how managers can monetize social networks and use social information to increase user engagement in online communities.

Social Networks and Stratagems of Nineteenth-Century Coast Salish Leaders

Ethnohistory ◽  
2021 ◽  
Vol 68 (2) ◽  
pp. 237-268
Author(s):  
Morgan Ritchie ◽  
Bruce Granville Miller
Keyword(s):  
Nineteenth Century ◽  
Social Networks ◽  
Significant Role ◽  
Social Geography ◽  
Social Connections ◽  
Northwest Coast ◽  
Military Bases ◽  
Coast Salish ◽  
Salish Sea ◽  
The Social

Abstract During the socially transformative mid-nineteenth century in the Salish Sea region of the Northwest Coast, a number of influential leaders emerged within Indigenous tribal groups. They played a significant role in reshaping the social geography of the region, blending emergent religious, commercial, and military bases for authority with more conventional Coast Salish strategies of patronage and generosity. The authors examine the lives and social connections of three Coast Salish leaders to illustrate how they were able to establish and maintain social networks across the region for their advantage and for the advantage of followers who had gravitated to them from surrounding shattered communities.

scholarly journals The Social Networks and Social Support of Siblings of Children with Cancer

Children ◽  
2022 ◽  
Vol 9 (1) ◽  
pp. 113
Author(s):  
Sarah E. Wawrzynski ◽  
Melissa A. Alderfer ◽  
Whitney Kvistad ◽  
Lauri Linder ◽  
Maija Reblin ◽  
...  
Keyword(s):  
Social Networks ◽  
Network Size ◽  
Support Networks ◽  
Support Network ◽  
Structured Interviews ◽  
Children With Cancer ◽  
Network Characteristics ◽  
The Social ◽  
Need Support ◽  
Sources Of Support

Siblings of children with cancer need support to ameliorate the challenges they encounter; however, little is known about what types and sources of support exist for siblings. This study addresses this gap in our understanding of the social networks and sources of support for adolescents with a brother or sister who has cancer. Additionally, we describe how the support siblings receive addresses what they feel are the hardest aspects of being a sibling of a child with cancer. During semi-structured interviews, siblings (ages 12–17) constructed ecomaps describing their support networks. Data were coded for support type (emotional, instrumental, informational, validation, companionship) and support provider (e.g., mother, teacher, friend). Network characteristics and patterns of support were explored. Support network size ranged from 3 to 10 individuals (M = 6 ± 1.9); siblings most frequently reported mothers as sources of support (n = 22, 91.7%), followed by fathers (n = 19, 79.2%), close friends (n = 19, 79.2%) and siblings (with or without cancer) (n = 17, 70.8%). Friends and brothers or sisters most often provided validation and companionship while instrumental and informational supports came from parents. This study provides foundational knowledge about siblings’ support networks, which can be utilized to design interventions that improve support for siblings of children with cancer.

scholarly journals O CONCEITO DE LÓGICA NOS DISCURSOS POLÍTICOS VEICULADOS NO FACEBOOK: UMA PROPOSTA DE ATIVIDADE NO ENSINO DE FILOSOFIA.

2020 ◽  
Vol 13 (4) ◽  
pp. 370
Author(s):  
Júlio César De Carvalho-Santos ◽  
Felipe Mattei
Keyword(s):  
High School ◽  
Social Networks ◽  
High School Students ◽  
Public School ◽  
Social Environment ◽  
Theory And Practice ◽  
School Students ◽  
The Social ◽  
Additional Support

With the amount of speeches delivered on social networks that students browse continuously, it is possible to use this mechanism as an additional support for classes. This research, using this possibility, seeks to present a didactic sequence applied to high school students from a public school, whose objective is to examine the concept of logic, present in the speeches of the two main candidates for the presidency of Brazil, in 2018 The proposal is to demonstrate to students how the concepts of logic can be identified in discourses that permeate the social environment and are part of the reality experienced by students. It is hoped that this research can contribute as a reference to an activity of theory and practice, such a relevant discussion in the school scenario.

A Dream Begins

2020 ◽  
pp. 5-24
Author(s):  
Jill D. Snider
Keyword(s):  
Social Networks ◽  
African American ◽  
Republican Party ◽  
Coalition Building ◽  
Social Connections ◽  
Economic Strategy ◽  
Presbyterian Church ◽  
Building Model ◽  
The Social ◽  
The Church

This chapter examines the Carthage, NC, childhood of African American inventor and entrepreneur Lucean Arthur Headen, with special attention paid to the social networks Headen’s family forged and to the mentors who inspired him to become an inventor. It describes the influence of former slave artisans, among them his grandfather, a wheelwright for the Tyson & Jones Buggy Company, and his great-uncle, a nationally known toolmaker, who schooled him in mechanics; his father, a sawmill owner, who sparked his entrepreneurial ambitions; and aunts and uncles active in the Presbyterian Church and Republican Party, who offered important social connections. Finally, it describes the economic strategy demonstrated for Headen by Rev. Henry D. Wood, who built a diverse coalition of supporters to finance the construction of John Hall Presbyterian Church and Dayton Academy (the church and school Headen attended). Headen later adapted this coalition-building model to finance his first inventions and business efforts.

The role social diversity plays in enhancing mental health literacy among the elderly

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Tsahi Hayat ◽  
Ora Nakash ◽  
Sarah Abu Kaf ◽  
Michal Cohen
Keyword(s):  
Mental Health ◽  
Social Networks ◽  
Health Information ◽  
Ethnic Groups ◽  
Ethnic Diversity ◽  
Mental Health Literacy ◽  
Social Connections ◽  
Content Type ◽  
Mental Health Information ◽  
The Social

PurposeMental health literacy (MHL) is the ability to understand health information originating from different sources. Little is known about ethnic differences in sources for health information, and the effect these differences has on elderly MHL. In this paper, we focus on the social networks (i.e. social connections) of elderly people from different ethnic groups, and investigate the effect these networks have on MHL. Specifically, we focus on the ethnic diversity of one's peers (ethnic diversity) as a network characteristic that can interplay with his\her MHL.Design/methodology/approachThe data used in this study were gathered using a survey among elderly (over the age of 60) Native Israeli Jews (N = 147) and Immigrant Jews from the Former Soviet Union (FSU, N = 131). The survey was used to assess our participants MHL, online and offline sources of mental health information and mental health service utilization. Interviews were also conducted with each participant. The interview purpose was to map the participants' social network (using a sociogram), while indicating the attributes of the participant's peers (age, gender, ethnicity, etc.) and the nature of the interaction (online vs. offline, strength of the tie, etc.). A set of hierarchal regression analyses were then used to examine which social network attributes are correlated with MHL levels.FindingsOur findings shows that ethnic diversity within the social networks of Immigrants from the FSU contributed to their MHL more so than for native-born Jews. Specifically, face to face maintained connections with individuals from diverse ethnic groups lead to increased knowledge about how to search for mental health information. Online maintained connections with individuals from diverse ethnic groups, lead to increase attitudes that promote recognition of mental health related issues and appropriate help-seeking.Originality/valueUnderstanding the interplay between the ethnic diversity among one's peers and his/her MHL offers an important additional prism of examining MHL; moving beyond the individual's characteristics and examining his/her social connections as well. The relevancy of these findings for reducing MHL inequalities between native-born and elderly migrants, as well as for ethnic minorities is discussed.

Why Are Modern Families Small? Toward an Evolutionary and Cultural Explanation for the Demographic Transition

2005 ◽  
Vol 9 (4) ◽  
pp. 360-375 ◽  
Author(s):  
Lesley Newson ◽  
Tom Postmes ◽  
S. E. G Lea ◽  
Paul Webley
Keyword(s):  
Social Networks ◽  
Social Norms ◽  
Social Influence ◽  
Social Control ◽  
Cultural Evolution ◽  
Reproductive Behavior ◽  
Demographic Transition ◽  
The Social ◽  
Large Families ◽  
Cultural Explanation

As societies modernize, they go through what has become known as “the demographic transition;” couples begin to limit the size of their families. Models to explain this change assume that reproductive behavior is either under individual control or under social control. The evidence that social influence plays a role in the control of reproduction is strong, but the models cannot adequately explain why the development of small family norms always accompanies modernization. We suggest that the widening of social networks, which has been found to occur with modernization, is sufficient to explain the change in reproductive norms if it is assumed that (a) advice and comment on reproduction that passes among kin is more likely to encourage the creation of families than that which passes among nonkin and (b) this advice and comment influence the social norms induced from the communications. This would, through a process of cultural evolution, lead to the development of norms that make it increasingly difficult to have large families.

scholarly journals Social Networks-Budgetary Discipline Linkages in Sub-National Entities

2021 ◽  
Vol 22 (1) ◽  
pp. 110-127
Author(s):  
Paul Onyango-Delewa
Keyword(s):  
Social Networks ◽  
Internal Control ◽  
Structural Equation ◽  
Theory And Practice ◽  
Equation Modeling ◽  
Partisan Politics ◽  
Discipline Problem ◽  
The Social ◽  
Internal Control System ◽  
North Western

This research intervenes with the seemingly endless empirical debate that seeks explanation to the notorious budgetary discipline problem in the local government. Some scholars attribute it to social networks, but others emphasize entity internal control systems. Supported by budgetary theory-structural equation modeling (SEM) triangulation, the researchers examined data from 33 districts, seven municipalities, and 345 sub-counties in Uganda (East Africa)’s north-western and eastern regions. The SEM results revealed that socio-economic structures and partisan politics are key social network constructs to predict budgetary discipline. However, another attribute, ethnicity, is not. Additionally, the internal control system mediates the social networks-budgetary discipline relationship as initially anticipated. Implications for theory and practice are discussed.

scholarly journals Identification of social networks of school adolescents with antisocial and criminal behavior

2021 ◽  
Vol 129 (2) ◽  
pp. 316-322
Author(s):  
Francisco Javier Pedroza Cabrera ◽  
Juan Salvador López Salas
Keyword(s):  
High School ◽  
Social Networks ◽  
High School Students ◽  
Life Cycle ◽  
Behavior Problems ◽  
Antisocial Behavior ◽  
Criminal Behavior ◽  
Social Connections ◽  
School Students ◽  
The Social

Adolescence is considered a crucial stage for the identification of behavior problems since they can be carried on to later stages in the life cycle. There was a sample of 3 927 high school students to whom the Antisocial Criminal Behavior Questionnaire instruments were applied to identify Antisocial Behavior (AB) and Criminal Behavior (CB) in each student and the Interview for sociocognitive maps, to identify the social connections present in each student and school group.

scholarly journals Catadores de materiais recicláveis: desenvolvimento tecnológico e social por meio de parcerias

2021 ◽  
Vol 14 (2) ◽  
pp. 197-206
Author(s):  
Cristina Maria Dacach Fernandez Marchi
Keyword(s):  
High School ◽  
Social Networks ◽  
High School Students ◽  
Public School ◽  
Social Environment ◽  
Theory And Practice ◽  
School Students ◽  
The Social ◽  
Additional Support

With the number of speeches delivered on social networks that students browse continuously, it is possible to use this mechanism as an additional support for classes. This research, using this possibility, seeks to present a didactic sequence applied to high school students from a public school, whose objective is to examine the concept of logic, present in the speeches of the two main candidates for the presidency of Brazil, in 2018 The proposal is to demonstrate to students how the concepts of logic can be identified in discourses that permeate the social environment and are part of the reality experienced by students. It is hoped that this research can contribute as a reference to an activity of theory and practice, such a relevant discussion in the school scenario.

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