Go Green! Should Environmental Messages be So Assertive?

2012 ◽  
Vol 76 (1) ◽  
pp. 95-102 ◽  
Author(s):  
Ann Kronrod ◽  
Amir Grinstein ◽  
Luc Wathieu
Keyword(s):  
Environmental Messages

Islamic Law and the Environment in Indonesia

2015 ◽  
Vol 19 (2) ◽  
pp. 161-183 ◽  
Author(s):  
Anna M. Gade
Keyword(s):  
Islamic Law ◽  
Local Level ◽  
Environmental Crisis ◽  
Environmental Harm ◽  
Nation State ◽  
Critical Gap ◽  
Legal Opinions ◽  
Environmental Messages

Based on research in Indonesia in 2010–2013, this essay explains how Muslims expect norms of Islamic law to mobilize religious response to environmental crisis. It surveys attempts since the 1990s to develop “environmental fiqh (Muslim jurisprudence)” in Indonesia, justified in theory by rationales such as that actions causing environmental harm stem ultimately from human moral failing, and also that human aims and activities, including those protected by Islamic law, require a healthy biosphere. Many Indonesians expect Islamic ecological rulings to fill a critical gap in global persuasion, and to be successful when other (non-religious) environmental messages fail. Considering several key fatwas (non-binding legal opinions given in answer to a question) from the local level to the national in Indonesia, this paper explains how law and “outreach” (Ind. dakwah) come together to cast Islamic law of the environment in terms of foundational causes and ultimate effects. These religious norms coexist with and complement other globalized constructions (such as those of the nation-state and NGOs) that they increasingly incorporate.

Predictors of young consumer’s green purchase behaviour

2016 ◽  
Vol 27 (4) ◽  
pp. 452-472 ◽  
Author(s):  
Yatish Joshi ◽  
Zillur Rahman
Keyword(s):  
Structural Equation ◽  
Predictive Power ◽  
Negative Consequences ◽  
Deterministic Theory ◽  
Content Type ◽  
Government Organizations ◽  
Awareness Campaigns ◽  
Consumption Practices ◽  
The Media ◽  
Environmental Messages

Purpose – The purpose of this paper is to determine the factors that predict green purchase behaviour of young educated consumers in Delhi. Design/methodology/approach – A survey was carried out on a sample of 1,502 young educated consumers. Structural equation modelling was used to assess the predictive power of considered variables towards green purchasing. Findings – Results indicate that the variables under study predicted green purchase behaviour of young educated consumers of Delhi in the following descending order: social influence, attitude towards green purchase, perceived environmental knowledge, recycling participation, ecolabelling and exposure to environmental messages through the media. Research limitations/implications – The sample considered in the study was restricted to Delhi only. Further, the predictive power of only a few variables was examined. Practical implications – The paper identifies key predictors of consumers’ green purchase behaviour, enabling practitioners to understand which factors influence young educated consumers in their decision making regarding green purchases. This knowledge will help marketing managers design effective strategies to encourage green purchase behaviour among such consumers. Social implications – Policy makers and government organizations may use the findings of this study to run awareness campaigns for disseminating information and promoting green purchase behaviour among larger sections of society. Such initiatives may help in minimizing the negative consequences of irresponsible consumption practices on environment and society. Originality/value – The present study is the first which applies reciprocal deterministic theory to predict green purchase behaviour of educated young consumers in India. Moreover, this is the first study to investigate the influence of consumers’ exposure to environmental messages through the media on their green purchase behaviour.

scholarly journals Effective Environmental Communication: A Case Study of Environmental Non-Government Organization (ENGO) in Malaysia

2013 ◽  
Vol 4 (6) ◽  
pp. 242-248 ◽  
Author(s):  
Nur Nasliza Arina
Keyword(s):  
Mass Media ◽  
Public Perception ◽  
Information Dissemination ◽  
Communication Theory ◽  
Public Awareness ◽  
Environmental Communication ◽  
The Public ◽  
Government Organizations ◽  
Environmental Messages ◽  
Or Organization

Mass media is a medium often used for information dissemination to the public. It is also seen as a tool in shaping public perception towards issues or organization. Therefore, this study looks at how mass media being used by six environmental non-government organizations (ENGO) in Malaysia in cultivating public awareness towards preserving and conserving the environment through their environmental messages. The objective of this study is also to identify the effectiveness of two-way communication between ENGO and public through mass media. Subsequently to gauge the effectiveness of environmental messages delivered by ENGO using the framework of Dialogic Communication Theory. This study uses qualitative method of face-to-face in-depth interview for data collection. Various media handler from each selected organization were interviewed. Findings indicate that, mass media assists ENGO in delivering environmental messages in various aspects, such as in projecting a formal outlook to the message delivered and in boosting the level of environmental awareness amongst the public through the message delivered by ENGO, therefore assisting each of the ENGO towards their communication outreach goal.

scholarly journals Rethinking museum shops in the context of the climate crisis

2021 ◽  
Vol 30 (3) ◽  
pp. 29
Author(s):  
Jamie Larkin
Keyword(s):  
Behavioral Changes ◽  
Commodity Culture ◽  
Environmental Messages ◽  
Cultural Component ◽  
Climate Crisis

This paper critically evaluates the role of the museum shop in the context of the climate crisis. Specifically, it considers how museum shops might be reconceptualized as an important facet of visitor communication within the emerging category of climate museums. Theoretically, the paper references the conceptual linkages of material and commodity culture in relation to climate issues, while practically, it frames the shop as a space that can both support exhibition messaging and prompt behavioral changes among visitors that might help reduce their planetary impact. These claims are explored with reference to the concepts of “gestalt” and “nudge” theory. The paper presents three approaches for effecting such changes: 1. Extended exhibition messaging through shop products; 2. Consistency of tone between exhibition and shop spaces; 3. Imposing limits on the shop space to convey environmental messages. Ultimately, the paper argues for the shop as a more integral cultural component of the museum complex.

Pemasaran Hijau Dan Keputusan Pembelian Konsumen Studi Pada Iklan Teh Kotak Dan Teh Botol

Liquidity ◽  
2018 ◽  
Vol 4 (1) ◽  
pp. 73-79
Author(s):  
Edi Setiawan
Keyword(s):  
Descriptive Analysis ◽  
Total Sample ◽  
Primary Data ◽  
Significant Positive Effect ◽  
Chi Square ◽  
Analysis Technique ◽  
Environmental Messages ◽  
Chi Square Analysis ◽  
Positive Effect ◽  
Buying Decisions

This study aimed to analyze the effect of ads with environmental messages and advertisement without an environmental message to the consumer buying decisions. The data used in this research is primary data obtained from the questionnaire. The total sample of 50 respondents using sampling method. Analysis technique is a method of Chi Square analysis, and hypothesis testing using descriptive analysis to determine range.The results showed that the variables ads with environmental messages and no significant positive effect on consumer buying decisions. Variable ads without environmental message and no significant positive effect on consumer buying decisions. And variables that have a dominant influence on consumer buying decisions are advertising with an environmental message.

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