A linear programming model to revenue management for advertising in mass media

2011 ◽  
Vol 5 (2/3) ◽  
pp. 145
Author(s):  
Kewen Pan ◽  
Stephen Chi Hang Leung ◽  
Di Xiao
Keyword(s):  
Linear Programming ◽  
Mass Media ◽  
Revenue Management ◽  
Programming Model ◽  
Linear Programming Model

A Linear Programming Model for Product Mix Profit Maximization in A Small Medium Enterprise Company

2020 ◽  
Vol 6 (1) ◽  
Author(s):  
S Mohd Baki ◽  
Jack Kie Cheng
Keyword(s):  
Linear Programming ◽  
Production Planning ◽  
Business Performance ◽  
Programming Model ◽  
Profit Maximization ◽  
Optimal Level ◽  
Linear Programming Model ◽  
Product Mix ◽  
Small Medium Enterprises ◽  
Medium Enterprises

Production planning is often challenging for small medium enterprises (SMEs) company. Most of the SMEs are having difficulty in determining the optimal level of the production output which can affect their business performance. Product mix optimization is one of the main key for production planning. Many company have used linear programming model in determining the optimal combination of various products that need to be produced in order to maximize profit. Thus, this study aims for profit maximization of a SME company in Malaysia by using linear programming model. The purposes of this study are to identify the current process in the production line and to formulate a linear programming model that would suggest a viable product mix to ensure optimum profitability for the company. ABC Sdn Bhd is selected as a case study company for product mix profit maximization study. Some conclusive observations have been drawn and recommendations have been suggested. This study will provide the company and other companies, particularly in Malaysia, an exposure of linear programming method in making decisions to determine the maximum profit for different product mix.

A Linear Programming Model to Evaluate Gas Availability for Vital Industries in Saudi Arabia

1992 ◽  
Vol 43 (11) ◽  
pp. 1035-1045
Author(s):  
S O Duffuaa ◽  
J A Al-Zayer ◽  
M A Al-Marhoun ◽  
M A Al-Saleh
Keyword(s):  
Saudi Arabia ◽  
Linear Programming ◽  
Programming Model ◽  
Linear Programming Model

Living costs and welfare ratios in Western Europe: new estimates using a linear programming model

2021 ◽  
Author(s):  
Luis Felipe Zegarra
Keyword(s):  
Linear Programming ◽  
Western Europe ◽  
Programming Model ◽  
Living Standards ◽  
Linear Programming Model ◽  
Nutrient Requirements ◽  
European Cities

Abstract This study provides new estimates on welfare ratios for London, Amsterdam, Paris, Strasbourg, Munich, and Leipzig for 1600–1850. I use a linear programming model to compute the basket that minimizes the food cost subject to nutrient requirements. For a balanced nutrition, I take into consideration that people should ingest not only calories and proteins, but also fat, iron, and some basic vitamins. The results suggest that living standards in Western Europe were lower than previously thought. However, like previous studies, this article suggests that welfare ratios in London were higher than in other European cities.

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