scholarly journals Communication et numérique : entre métiers émergents et discours circulants

Author(s):  
Amaia Errecart

Au carrefour du technique et du social, le numérique, s’appuyant sur le modèle d’Internet, a transformé les pratiques professionnelles, faisant apparaître de nouveaux métiers, de nouvelles configurations organisationnelles, de nouveaux usages, ainsi que de nouveaux discours. La technologie numérique y est présentée comme véritable vecteur de changement socio-culturel, dont l’entreprise entend faire de ses communicateurs des hérauts, des prophètes. Nous nous intéressons ici à un nouveau métier de l’Internet, dont la dénomination même porte la marque du registre religieux. « Évangéliste » est devenu une nouvelle fonction dans les entreprises de la sphère des télécommunications. La récurrence du terme participe de la construction d’une véritable rhétorique messianique autour du numérique. Nous interrogeons l’apparition de cette nouvelle fonction de communicateur dans ce secteur, les enjeux associés à sa professionnalisation, et la construction d’une identité professionnelle attachée à ce nouveau métier à travers les logiques d’ethos auxquelles il donne lieu. À travers son étude, nous cherchons à analyser la prégnance du registre religieux qui se fait jour autour du numérique et ainsi interroger les imaginaires et les conceptions de la communication qu’il sous-tend.   At the junction of the technical and social, digital technology, drawing on the model of the Internet, has transformed professional practices, by revealing new professions, new organizational configurations, new uses and new discourses. Digital technology is presented as a socio-cultural change vector, that companies ask their communicators to be prophets. We are interested in one of the new jobs of the Internet, whose name bears the mark of religious register: « evangelist » has become a new function in the sphere of business telecommunications and digital. The recurrence of the term involved the construction of a very messianic rhetoric around digital. We analyse the merge of this new communicator function in this sector, the stakes associated with its professionalization and the construction of a professional identity attached to this new business through its logic of ethos. Through the study of the development of this new business speech communication, we seek to analyze the meaning of the religious register that is emerging around the digital and thus question the imaginary conceptions of communication that it subtends.

Author(s):  
Timothy Timothy ◽  
Mieke Choandi

 In this industrial revolution 4.0 era, digital technology has become a necessity for millennials. Through the internet, everyone can be connected to each other making it a new business opportunity, namely startup. The presence of a startup business based on digital business is now a trend among millennials. However, building a startup business is not easy. Many startup businesses that are falling apart in running their businesses are even unable to compete with larger startup. Offices with old systems are no longer in accordance with millennial behaviors and this startup business needs more creative and innovative ideas. Millennials need a place to work with new concepts in increasing their creativity and productivity at work. The proposed program 'Creative Startup Digital Office' aims to present an office program with a new concept for millennials in running a startup business in today's digital era. The office is no longer just a place to work but a place to find experience, learn new things, socialize and community. Millennial requires an interactive, relaxed, fun, flexible and collaborative work environment to support productivity performance in the office. With the presence of this startup office, it is hoped that it will be able to improve the economy of the people especially millenials  in entrepreneurship through a growing startup business.          AbstrakDi era revolusi industri 4.0, teknologi digital sudah menjadi kebutuhan bagi para milenial. Melalui internet semua bisa saling terhubung satu dengan yang lain menjadikannya sebuah peluang bisnis baru yaitu startup. Kehadiran startup bisnis yang berbasis bisnis digital ini sekarang menjadi trend bisnis di kalangan milenial. Akan tetapi, membangun sebuah bisnis startup tidaklah mudah. Banyak bisnis startup yang jatuh bangun dalam menjalankan bisnisnya bahkan kalah bersaing dengan startup yang lebih besar. Kantor dengan sistem lama tidaklah sesuai dengan perilaku milenial dan bisnis startup ini yang lebih banyak membutuhkan ide-ide kreatif dan inovatif. Para milenial membutuhkan sebuah tempat bekerja dengan konsep baru dalam meningkatkan kreatifitas dan produktivitas mereka dalam bekerja. Pengusulan program “Kantor Digital Kreatif Startup” memiliki tujuan untuk menghadirkan program kantor dengan konsep yang baru untuk para milenial dalam menjalankan bisnis startup di era serba digital saat ini. Kantor bukan lagi sebagai tempat untuk bekerja saja melainkan tempat untuk mencari pengalaman, belajar hal baru, bersosialisasi dan berkomunitas. Milenial membutuhkan lingkungan kerja yang interaktif, santai, menyenangkan, fleksibel dan kolaboratif untuk mendukung performa produktivitas di dalam kantor. Dengan hadirnya kantor startup, diharapkan dapat meningkatkan perekonomian masyarakat terutama kaum milenial dalam berwirausaha melalui bisnis startup yang sedang berkembang.


2010 ◽  
Vol 38 (1) ◽  
pp. 11-32 ◽  
Author(s):  
Chantal Leclerc ◽  
Bruno Bourassa ◽  
Odette Filteau

Résumé L’article présente une méthode groupale d’analyse d’incidents critiques visant la légitimation, l’analyse critique et la transformation des pratiques professionnelles. La méthode est utilisée en recherche collaborative auprès d’intervenantes et d’intervenants en emploi ainsi que dans la supervision de stagiaires en sciences de l’orientation. Pour donner ses fruits, la réflexion à laquelle l’exercice d’analyse donne lieu doit être ancrée dans la pratique et l’expérience, être confrontée au regard des collègues et être mise en lien avec des modèles et notions théoriques. Cette distanciation aide le sujet à reconstruire le sens de son expérience, à consolider ou nuancer certaines représentations qu’il a de lui-même et du réel, à mieux comprendre ce qui conditionne son action et à sortir de ses routines en élargissant le registre des stratégies pouvant être considérées dans son intervention. Le groupe d’analyse doit devenir un espace sécuritaire d’expression, de dialogue et de délibération, mais aussi permettre la confrontation des interprétations essentielle à la transformation et au raffermissement des positionnements individuels et collectifs. Les défis de l’exercice sont de guider les membres vers une position de parole engagée afin d’éviter les glissements vers la rationalisation et l’autojustification, mais d’aller au-delà de l’expérience vécue du sujet.


2018 ◽  
Vol 33 (6) ◽  
pp. 749-767 ◽  
Author(s):  
Seppo Leminen ◽  
Mervi Rajahonka ◽  
Mika Westerlund ◽  
Robert Wendelin

Purpose This study aims to understand their emergence and types of business models in the Internet of Things (IoT) ecosystems. Design/methodology/approach The paper builds upon a systematic literature review of IoT ecosystems and business models to construct a conceptual framework on IoT business models, and uses qualitative research methods to analyze seven industry cases. Findings The study identifies four types of IoT business models: value chain efficiency, industry collaboration, horizontal market and platform. Moreover, it discusses three evolutionary paths of new business model emergence: opening up the ecosystem for industry collaboration, replicating the solution in multiple services and return to closed ecosystem as technology matures. Research limitations/implications Identifying business models in rapidly evolving fields such as the IoT based on a small number of case studies may result in biased findings compared to large-scale surveys and globally distributed samples. However, it provides more thorough interpretations. Practical implications The study provides a framework for analyzing the types and emergence of IoT business models, and forwards the concept of “value design” as an ecosystem business model. Originality/value This paper identifies four archetypical IoT business models based on a novel framework that is independent of any specific industry, and argues that IoT business models follow an evolutionary path from closed to open, and reversely to closed ecosystems, and the value created in the networks of organizations and things will be shareable value rather than exchange value.


Author(s):  
Dimitar Dobrevski ◽  

All serious theoretical research in the field of communication shows that, under the influence of global processes of globalization, information is increasingly visualized and iconized. Young people communicate using the wide range of opportunities provided by digital technology and the Internet. We spend a lot of our time in the virtual space. Everything seems fraudulently easy - everyone in minutes can upload information that is rapidly becoming available worldwide. Even small children handle as computer technicians. At the same time, the majority of participants in this communication have a substantial deficiency in visual literacy. Even specialists often ignore the language of forms, colors and compositional organization of space, which requires serious preparation, training and continuous specialization. Worldwide there are no good examples, but unfortunately they are not yet available to the cultural community in our country. The report raises a number of questions and issues for discussion and tries to draw attention to possible ways of solution. Keywords: visual communication, iconography, language of colors and forms


Author(s):  
N.I. Pushina ◽  
N.I. Leonov ◽  
N.V. Makhankova ◽  
E.A. Shirokikh

This article aims to identify the causes of conflicts in communication upsetting the balance of interethnic relations, mutual understanding, interaction between representatives of different countries and peoples and to develop mechanisms for overcoming them in the discourse of political Internet, which occupies a special place in the Internet communication and enables politicians having access to the Internet to speak to the public. The article presents a typology of communicative failures, identifies what makes a communication conflict (situational factors, contextual factors; productive and receptive factors; ritualization of live speech communication, violation of ethical norms, leveling pragmatic speech characteristics, incorrect linear speech organization; reticence; shifting from one topic to another, etc.). Theoretical and methodological bases of the research are ontological and anthropocentric approaches: a person is recognized as a "measure of all things", he perceives the world through self-awareness in this world, and language, as a means of communication, acts as the main constitutive characteristics of thinking, speaking, and creating the reality person.


2018 ◽  
Vol 189 (4) ◽  
pp. 46-59
Author(s):  
Marian Kopczewski ◽  
Agnieszka Napieralska

The 21<sup>st</sup> century is undoubtedly a period of enormous progress in the field of digital technology, a period in which the boundary between the real world and the virtual world becomes less and less visible. The Internet has undeniably become a facilitation of everyday life, since it is a tool of work, communication or a way to spend free time for many users. The virtual world is present in almost all areas of our lives, and people spend more and more time in front of the computer screens, operating websites, e-mails or social networks. Highly developed digital technology is a boon of the 21st century, but despite its numerous advantages, negative aspects are also visible. Virtual knowledge displaces physical interpersonal contacts; physical activity is replaced by spending free time in front of a computer monitor. Various threats (social, psychological, psychological, ethical and moral) resulting from modern digital technologies and the increasing degree of dependence on them are extremely significant. The authors of this article present the results of own research, aiming at making the reader aware that there are both positive and negative aspects of the virtual world.


Author(s):  
Stewart Hyson

The Internet and digital technology provide great potential for public sector organizations to broaden their scope of social inclusion and thereby better serve the populace. This is especially the case of the Ombudsman institution that exists to provide the public with an independent mechanism through which members of the public may seek redress of grievances of alleged administrative wrongdoings. However has the potential of what has been a reality in Canada been realized? This chapter takes a user's approach to depict what users find when they go online to lodge complaints with OmbudsOffices, both federally and provincially in Canada. For the most part, Canadian OmbudsOffices have been relatively conservative by placing online information that is also found in printed format.


Author(s):  
Mohsen Rajabi ◽  
Alireza Bolhari

Recent years have been observing the drastic changes in trends toward business environment. Novel parameters affecting businesses make them remain with two choices: adapt or perish. The fact that a once-thriving company like Nokia could not last in the market would provide a factual example of how the new business environment may be challenging. Business transformation is a term with ranges of definitions: an ultimate change in organizational process, which was caused by or resulted in a basic major alteration in structure, processes, and behaviors. It relates to new ideas, strategies, and management processes. Strategies not only affect the inner side of the company but also have peripheral consequences on the total supply chain. The chapter is an exertion to introduce some of the foremost factors on which businesses are being influenced, such as the Internet, e-business, globalization, etc. In addition, the relationships between supply chain management and business transformation and the reciprocal impacts are studied.


Author(s):  
Ye-Sho Chen

Franchising has been a popular approach to growing a business. Its popularity continues to increase, as we witness an emergence of a new business model Netchising, combining the Internet for global demand-and-supply processes and the international franchising arrangement for local responsiveness. In this paper, we show that building up a good “family” relationship between the franchisor and the franchisee is the real essence of franchising, and proven working knowledge is the foundation of the “family” relationship. Specifically, we discuss the process of how to make business analytics “meaningful” in franchising: business challenges, data foundation, analytics implementation, insights, execution and measurements, distributed knowledge, and innovation.


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