Global tourism development trends: impact on marketing

10.12737/4097 ◽  
2014 ◽  
Vol 8 (3) ◽  
pp. 44-53
Author(s):  
Ольга Вапнярская ◽  
Olga Vapnyarskaya ◽  
Людмила Ульянченко ◽  
Lyudmila Ulyanchenko

With Russian enterprises and organizations operating in the sphere of tourism integrated into the global tourist service market, Russian tourist market players increasingly come under the influence of global tourist factors and development trends. At the marketing activity planning stage, especially when creating tourist service offers, companies are to take into account the common factors regulating and determining global tourist demand. The article provides an analysis of the major global tourism development trends, which, according to the authors, are to provided for by marketing decision-makers primarily in regards inbound tourism. The authors conclude that the trends included in the analysis are potentially influential at regional and micro levels.

2021 ◽  
Vol 8 (1) ◽  
Author(s):  
Bipithalal Balakrishnan Nair ◽  
Patita Paban Mohanty

AbstractThe COVID-19 pandemic has halted activities in the global tourism industry, and the situation has only been worsened by the general air of uncertainty and lack of effective vaccinations. Consequently, people have begun testing various remedies to enhance their immunity, primarily turning to traditional medical practices and home remedies. The medicinal use of spices, given their immune-boosting properties, is increasingly popular globally and has enhanced global awareness of spices and their products. In light of this surging popularity, this study examines spice tourism as a concept of niche tourism. This study proposes spice tourism as a valuable post-COVID-19 strategy by providing four different approaches to position spice tourism within special interest tourism. This paper also suggests a tourism development plan for spice tourism and proposes a strategy for its resilience post-COVID-19.


2018 ◽  
Vol 12 (03) ◽  
pp. 45-58
Author(s):  
Susilo Susilo

Dieng tourism resources is a unity between natural resources, archeological, and community life. These conditions resulted in nearly all processes of tourism development will affect people's lives, and conversely, any community activities will also affect tourism. In every aspect of tourism development needs to involve the community as part of the development impact and receiver. Dieng community participation in social and cultural activities is one manifestation of ngaruhake norm. Ngaruhake is a social norm that aims to maintain harmony within the community scale, but does not apply to a public scale. Participation is based on a moral obligation to realize the common interests or helping others, not for himself personally. Levels of participation can be divided into three groups, namely mokoki (main actors), ngombyongi (supporting actor), and masabodoa (not involved). Spatially, greater area of space, community participation will be lower and the other hand, narrow region of space will increase community participation. Keywords: Participation, Tourism, Dieng


2017 ◽  
Author(s):  
Shaoming Wang ◽  
Bob Rehder

AbstractChoice alternatives often consist of multiple attributes that vary in how successfully they predict reward. Some standard theoretical models assert that decision makers evaluate choices either by weighting those attribute optimally in light of previous experience (so-called rational models), or adopting heuristics that use attributes suboptimally but in a manner that yields reasonable performance at minimal cost (e.g., the take-the-best heuristic). However, these models ignore both the possibility that decision makers might learn to associate reward with whole stimuli (a particular combination of attributes) rather than individual attributes and the common finding that decisions can be overly influenced by recent experiences and exhibit cue competition effects. Participants completed a two-alternative choice task where each stimulus consisted of three binary attributes that were predictive of reward, albeit with different degrees of reliability. Their choices revealed that, rather than using only the “best” attribute, they made use of all attributes but in manner that reflected the classic cue competition effect known as overshadowing. The time needed to make decisions increased as the number of relevant attributes increased, suggesting that reward was associated with attributes rather than whole stimuli. Fitting a family of computational models formed by crossing attribute use (optimal vs. only the best), representation (attribute vs. whole stimuli), and recency (biased or not), revealed that models that performed better when they made use of all information, represented attributes, and incorporated recency effects and cue competition. We also discuss the need to incorporate selective attention and hypothesis-testing like processes to account for results with multiple-attribute stimuli.


2020 ◽  
Author(s):  
Forbes Kabote

Tourism literature is awash with evidence of the value of domestic tourism to the tourism industry in general. However; there is limited knowledge of how domestic tourism is contributing towards sustainable tourism development especially in developing countries. This study explored the contribution of domestic tourism to sustainable tourism development in Zimbabwe, one developing country in Southern Africa. Using qualitative methodologies, data were collected and thematically analysed. The study revealed that domestic tourism has both positive and negative contributions to sustainable tourism development in unique ways. In conclusion, it was noted that without domestic tourism, Zimbabwe as a tourism destination would be struggling to grow its tourism product offering and expand its market share on the global tourism market.


2021 ◽  
Vol 9 (SPE3) ◽  
Author(s):  
Fadbir Magusovich Safin ◽  
Rafael Mirgasimoviz Valeev

The analysis of the current state and development of social tourism in Russia indicates the need for further research into its content and forms, aimed at introducing the historical and cultural values of our citizens, organizing their active and wholesome recreation, solving the problems of patriotic education for the country's younger generation. The paper discusses some issues of social tourism development in Russia, the role of social tourism in the preservation and development of historical and cultural heritage focuses on the need to develop measures to stimulate tourist demand, strengthen the social component of tourism in the country


2021 ◽  
Vol 13 (18) ◽  
pp. 10081
Author(s):  
Eugenio Figueroa B. ◽  
Elena S. Rotarou

Tourism is often seen as the ‘golden ticket’ for the development of many islands. The current COVID-19 pandemic, however, has ground global tourism to a halt. In particular, islands that depend heavily on tourist inflows—including mass-tourism islands, and small island developing states (SIDS)—have seen their revenues diminish significantly, and poverty rates increasing. Some alternative-tourism islands have fared better, as they have focused on providing personalized, nature-based experiences to mostly domestic tourists. This article focuses on the experiences of mass-tourism islands, SIDS, and alternative-tourism islands during the COVID-19 pandemic, and offers possible post-pandemic scenarios, as well as recommendations for sustainable island tourism development. Although the pandemic has largely had a negative impact on the tourism sector, this is a unique opportunity for many islands to review the paradigm of tourism development. In this newly emerging world, and under a still very uncertain future scenario, the quadriptych of sustainability is more important than ever. Responsible governance and management of islands’ natural resources and their tourism activities, addressing climate change impacts, the diversification of islands’ economies, and the promotion of innovative and personalized tourist experiences are all necessary steps towards increasing islands’ resilience in case of future economic downturn or health- and environment-related crises.


2017 ◽  
Vol 61 (1) ◽  
pp. 71-99
Author(s):  
Marek Krajewski ◽  
Filip Schmidt

Who is an artist? Questions over how to define this role divided the makers of the project The Invisible Visual: Visual Art in Poland—Its State, Role, and Significance. The authors’ sources of data were the results of a nationwide survey, a survey of graduates of the Polish Academy of Fine Arts in the years 1975–2011, and in-depth interviews with seventy individuals in the field of visual arts. The authors were able to establish, first, that persons working in the art field give different definitions from those beyond its bounds; second, that artists, decision-makers, curators, and critics try to defend the sense and autonomy of their activities against ways of thinking and acting that are typical of other areas of the social world (while they are themselves engaged in disputes over who has a right to call him- or herself an artist and what is and isn’t good art); and third, being an artist is marked by a difficult-to-cross boundary, as is shown by the common necessity of supplementing artistic work by other sources of income and the high risk of failure in an artistic career.


Author(s):  
Sourav Kumar Das ◽  
Tonmoy Chatterjee

Infrastructure is not the engine but the wheels of economic development. Since the onset of economic crisis, followed by economic reforms, the importance of infrastructure development has been emphasised through policy, pronouncements, higher budgetary allocation of funds, formation of Infrastructure development, etc. It opens out a region by providing an access to its tourist places. In its absence, the resource potential for tourism can't be of any benefit. In addition to the common infrastructure tourism development requires special infrastructures, which is growing importance to India and foreign tourists in recent years. This chapter tries to investigate the significance of infrastructure as a factor in tourism development by applying panel data estimation techniques upon 27 Indian States for the period 2005-2015 and finds that the infrastructure has been contributing positively to tourist arrivals, particularly from India and abroad. Apart from this we have also shown that tourist arrivals from host along with infrastructure expenditure will affect Indian tourism in a positive manner.


Author(s):  
Predrag Vuković ◽  
Jonel Subic

Rural tourism has been developing in Serbia since the 1970s. However, from the beginning of the 1990s, the development stopped. The development trend was only continued in the second half of the 1990s, and fast-paced development began in 2006. Rural tourism presents in various forms in Serbia. They are conditioned by natural geographic terrain characteristics, social and cultural elements, and strategic plans for tourism development. What appears as a problem in the development of rural tourism is the question of its sustainable development. The development of rural tourism should under no circumstances jeopardise the natural and social environment in the rural areas, as these aspects are the very basic tourist attraction and the “push and pull” force that animates the tourist demand. The goal of this chapter is to investigate the resources available in Serbia and show the possible directions in the rural tourism development, mainly based on the principle of sustainable development, as a precondition for the country's competitiveness on the tourism market.


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