scholarly journals Toward a Universal Account of Country-Induced Predispositions: Integrative Framework and Measurement of Country-of-Origin Images and Country Emotions

2019 ◽  
Vol 27 (3) ◽  
pp. 43-59 ◽  
Author(s):  
Florian Kock ◽  
Alexander Josiassen ◽  
A. George Assaf
Keyword(s):  
International Marketing ◽  
Country Of Origin ◽  
Integrative Framework ◽  
Additional Testing ◽  
Composite Nature ◽  
And Performance

Understanding how consumers use a product’s country-of-origin (COO) cue is fundamental to explaining their behavior in a globalized marketplace. While the study of COO is one of the most popular topics in international marketing, the ambiguity regarding its conceptualization, composite nature, operationalization, and measurement deserves further scrutiny. The authors propose an integrative framework that unites two separate areas of research on the COO cue: performance-related COO images and performance-unrelated country emotions. The authors reconcile diverse existing perspectives from both areas into the overarching country-induced predispositions model. Conceptualizations and measurement approaches for the model’s five components are developed and empirically validated across three countries and with five COOs. The model offers researchers and managers with an interest in the COO cue a flexible and operational roadmap, with scales both for in-depth analyses and parsimonious additional testing.

scholarly journals Rethinking Offshoring and International Marketing Strategies during the COVID-19 Pandemic

2021 ◽  
Vol 25 (spe) ◽  
Author(s):  
Luíza Fonseca ◽  
Angela da Rocha
Keyword(s):  
International Marketing ◽  
Country Of Origin ◽  
Marketing Strategies ◽  
Top Management ◽  
Small Companies ◽  
International Expansion ◽  
Teaching Case ◽  
Global Expansion ◽  
Consumer Animosity ◽  
Communication Processes

ABSTRACT This teaching case focuses on the national and international expansion of IGT Motors, a Brazilian company operating in the market for twenty years that has moved most of its production to China since 2010. Nearly after the company started searching for new markets abroad and adapted its internal and communication processes to comply with other countries’ preferences and regulations, the outbreak of the COVID-19 pandemic led top management to rethink its production and marketing strategies, specifically hit by involving China, country of origin of the virus. The case is about how small companies in the midst of a global expansion can deal with unexpected scenarios and emerging crisis, engaging students to reflect upon the initiatives that might be taken to overcome issues such as consumer animosity, but also to make the company less susceptible to similar situations in the future.

No confidence–no glory? Coach behavioral bias and team performance

2018 ◽  
Vol 13 (6) ◽  
pp. 863-873
Author(s):  
Marina Zavertiaeva ◽  
Iuliia Naidenova ◽  
Petr Parshakov
Keyword(s):  
Corporate Governance ◽  
Team Performance ◽  
Risk Taking ◽  
Continuous Measure ◽  
Personal Traits ◽  
Behavioral Bias ◽  
Four Seasons ◽  
Additional Testing ◽  
Soccer Teams ◽  
And Performance

According to behavioral economics, coaches may be unconsciously biased, and this could lead to deviations from rational behavior, which in turn affects team performance. We analyze the influence of a particular behavioral bias of coaches, overconfidence, on the performance of soccer teams. We use a sample of 63 coaches managing all the soccer clubs involved in the Russian Football Premier League during the four seasons between 2010 and 2013/2014. To measure overconfidence, we use a press-based metric that is generally accepted in corporate governance studies and complement it with an additional continuous measure. Coaches' overconfidence positively and significantly influences team average scores, both in the baseline regression and robustness checks. Additional testing allows us to draw conclusions regarding the inverse U-shaped relationship between overconfidence and performance. We cannot conclude that overconfidence has any effect on coaches' risk-taking that can be approximated by goals scored or allowed. We apply the well-studied methodology of overconfidence measurement to the new field of sport economics, thereby generating novel results. Although overconfidence is perceived negatively in corporate governance, we show that in sport, it is beneficial to be overconfident. The findings contribute to sport literature, more specifically to the field of performance in soccer, with results that support the importance of a coach's personal traits.

Reliability Testing on a Multilayer Chip Inductor Fabricated From a Ferrite With a 350 °C Curie Point

2011 ◽  
Vol 2011 (HITEN) ◽  
pp. 000014-000020 ◽  
Author(s):  
James Galipeau ◽  
George Slama
Keyword(s):  
Curie Point ◽  
Elevated Temperatures ◽  
Core Loss ◽  
Effect Of Temperature ◽  
Electrical Parameters ◽  
Hole Energy ◽  
Magnetic Components ◽  
Additional Testing ◽  
And Performance ◽  
Curie Temperatures

As more electronics are used in down-hole energy exploration, under the hood automotive applications, and in other environments where temperatures exceed 200 °C; there is a need for compact passive magnetic components that operate reliably at elevated temperatures. Most ferrites used to make multi layer ceramic inductors have Curie temperatures in the 100–200 °C range. As temperatures rise above the Curie point ferrites lose their magnetic properties and become paramagnetic. This means that traditional multi-layer ceramic inductors suffer severe performance degradation when operated at elevated temperatures. Therefore, ferrite materials with higher Curie temperatures need to be developed to increase device performance and reliability at these high temperatures. In this work inductors were made from a low-temperature, co-fire compatible, ferrite with a Curie temperature of 350 °C. The inductors were first subjected to a 1000 hour life test at 300 °C during which the electrical parameters were found to change no more than 4 %. The inductance, resistance, core loss, and saturation flux density of the inductors were measured at various temperatures. Additional testing focused on the effect of temperature on the device's frequency profile and performance changes under thermal cycling and thermal shock.

scholarly journals Consumer Animosity

2014 ◽  
Vol 10 (4) ◽  
pp. 2052-2062
Author(s):  
Hesah Aljarboa
Keyword(s):  
Consumer Behavior ◽  
International Marketing ◽  
Country Of Origin ◽  
Future Research ◽  
Foreign Products ◽  
Consumer Animosity

This paper provides an inclusivereview of the literatureconcerning the consequences and antecedents of animosity on consumer purchasing intentions. Consumer animosity has attracted a lot of attention in the international marketing and business literature in previous years and was found to have various effects on consumer behavior as a result of a version on the foreign products country of origin. The paper reviews the literature that has been conducted on animosity and focuses on certain limitations that are addressed. Suggestions for future research have been also emphasized in the paper.

Learning in Virtual Teams

2018 ◽  
pp. 622-634 ◽  
Author(s):  
Yuqing Ren
Keyword(s):  
Virtual Teams ◽  
Social Presence ◽  
Team Learning ◽  
Common Ground ◽  
Shared Knowledge ◽  
Team Members ◽  
Storage And Retrieval ◽  
Integrative Framework ◽  
Shared Identity ◽  
And Performance

This chapter reviews and integrates the latest research on team learning and virtual teams to understand the challenges associated with how team members learn and improve performance when working across distance. Team learning is defined as changes in a team’s knowledge and performance as a function of members gaining experiences of working with one another. This chapter presents an integrative framework that links challenges in virtual teams (lack of informal, spontaneous communication, lack of social presence, lack of common ground, reduced team cohesion and identification, lack of trust, lack of shared knowledge and understanding) to four key team learning processes (knowledge acquisition, sharing, storage, and retrieval). Three remedies are proposed to overcome the challenges through a strong shared identity, the choice of effective collaboration technologies, and timely teamwork interventions.

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