scholarly journals Analysis on Forestry Economic Growth Index Based on Internet Big Data

2021 ◽  
Vol 2021 ◽  
pp. 1-11
Author(s):  
Qingru Duan ◽  
Lianbao Kan ◽  
Sang-Bing Tsai
Keyword(s):  
Community Integration ◽  
Rapid Development ◽  
Community Support ◽  
Forest Products ◽  
Forest Product ◽  
Consumer Participation ◽  
Brand Value ◽  
The Internet ◽  
Forestry Products ◽  
Brand Effect

The development of economic forestry industry is an important support in the process of rural revitalization strategy and precise poverty alleviation, as well as enrichment of the people. As the market of economic forestry products is close to a perfectly competitive market, brand effect is crucial under homogeneous competition, and economic forestry product enterprises and other business entities need to win and maintain sustainable competitive advantages through brand management. Currently, in the field of economic forest, products such as Chinese wolfberry, jujube, blueberry, fungus, walnut, tephrosia, hazelnut, and chestnut and forest foods and product brands with certain market recognition have emerged, but for most small- and medium-sized economic forest product enterprises, forest product brand cultivation and construction are still in the initial stage. Under the rapid development of the Internet, different types of Internet platforms, which provide new tools and possibilities for branding, the way of corporate brand marketing, and customer management services, have also undergone significant changes. In the market with serious homogenization and increasingly fierce competition, how to establish brand-consumer connection through the Internet platform, strengthen the intensity of consumer participation and connection to the brand, give play to the brand effect, and enhance the brand value in the long term, so as to obtain a new way to win a sustainable competitive advantage, has become an important proposition for all kinds of enterprises, including economic forest product enterprises. Combining the competitive characteristics of economic forestry products and the development of the Internet, the model of brand value enhancement of economic forestry products based on virtual brand communities is constructed. The model takes the experience value obtained by consumers in the virtual brand community as the antecedent and studies the path relationship from experience value, community identity, brand fit, and consumer brand value creation to brand value in four dimensions, utilitarian experience value, emotional experience value, social experience value, and learning experience value, and takes community integration and community support feeling as the moderating variables.

scholarly journals Development Strategy of E-commerce of China's Rural Forestry Products Under the Strategy of Rural Revitalization

2021 ◽  
pp. 88-95
Author(s):  
Qifeng Liu
Keyword(s):  
Development Strategy ◽  
Forest Products ◽  
Forest Product ◽  
Research Results ◽  
Rural Revitalization ◽  
Forestry Products ◽  
The Impact

This paper studies the e-commerce development strategy of China's rural forestry products under the Rural Revitalization Strategy. Combined with the characteristics and problems of forest product trade, this paper analyzes the impact of e-commerce on forest product trade. By analyzing and summarizing the practice of e-commerce of forest products in recent years, this paper further explores the e-commerce model of forest products. Based on the existing e-commerce model of forest products, this paper puts forward the countermeasures to promote the development of e-commerce of forest products. This paper puts forward solutions and suggestions for the problems faced by e-commerce of forest products in Anshan area. The research results of this paper provide a certain reference for government departments to develop e-commerce of forest products under the strategy of Rural Revitalization.

scholarly journals Social value created by co-creation - new aspects of consumer participation

Impact ◽  
2021 ◽  
Vol 2021 (2) ◽  
pp. 82-84
Author(s):  
Kei Aoki
Keyword(s):  
Associate Professor ◽  
Customer Relationships ◽  
Social Value ◽  
Consumer Participation ◽  
Customer Engagement ◽  
Brand Value ◽  
The Internet ◽  
Specific Focus ◽  
Sustainable Relationships

The advent of the internet has increased the means by which consumers can make positive contributions to enhance brand value. There are many significant benefits associated with building sustainable relationships with customers, especially if it becomes possible to forge connections with individuals to build acommunity or ecosystem through which customers interact with each other. Associate Professor Kei Aoki, based within the Hirao School of Management at Konan University in Japan, is carrying out research to understand customer engagement with brands, with a specific focus on customer-to-customer relationships and how they have an effect on participants' wellbeing.

scholarly journals Conscious Consumption Ideology and Brand Values Perception

2021 ◽  
Vol 13 (3) ◽  
pp. 7-24
Author(s):  
V. V. Gerasimenko
Keyword(s):  
Healthy Lifestyle ◽  
Rapid Development ◽  
Ethical Consumption ◽  
Brand Value ◽  
The Internet ◽  
Market Positioning ◽  
Russian Market ◽  
The World ◽  
Brand Values ◽  
Foreign Brands

In modern terms, a new view of consumption is being formed, its impact on human health and the natural environment surrounding it, the commitment to the principles of a healthy lifestyle and a conscious attitude to the surrounding world is growing. As a reflection of these ideas, the trend for conscious, ethical consumption is actively developing. In response to the rapid development of digital communications of consumers and the formation of new demand parameters, there are changes in the market positioning of brands of companies around the world, so it is important to understand the vectors of these changes and the intensity of their impact. It is necessary to assess the real relevance of these issues, in particular, for the Russian markets. including representatives of various, especially youth, consumer audience. The purpose of this study is to obtain evidence of the use of the ideology of conscious consumption in the promotion of leading domestic and foreign brands represented on the Russian market on the example of clothing brands, as well as to test the perception of this ideology among young consumers. The applied methodology for analyzing the marketing content of leading foreign and Russian brands on the Internet showed a slight use of social and ethical parameters in marketing, and the survey of representatives of the youth audience of consumers of premium brands on the examples of clothing brands demonstrated that the parameters of conscious consumption are important for the surveyed youth audience, but differently affect their perception of the brand value.

PECULIARITIES AND CONDITIONS OF ACTIVITY OF BOOK PUBLISHING HOUSES OF UKRAINE IN THE MODERN MEDIA SPACE

2018 ◽  
Author(s):  
Tetyana Jezhyzhanska
Keyword(s):  
Information Technologies ◽  
Rapid Development ◽  
Book Publishing ◽  
Cultural Development ◽  
The Internet ◽  
Modern Media ◽  
Media Space ◽  
The World ◽  
The Status ◽  
Book Publishers

In the information society the status of information is changing: this main value of global civilization becomes an important resource of socio- economic, technological and cultural development. The rapid development of virtual technologies and the growing number of Internet users in Ukraine and in the world causes the new challenges to communication of each organization. The book publishers are also obliged to respond to these processes. However, the works devoted directly to publishers’ communication in the modern media space are still lacking in Ukraine. The objective of the article is to clarify peculiarities and conditions of the activities of Ukrainian book publishers in today’s media space which is an important issue today. It is analyzed the literature and sources on this issue and it is ascertained the theoretical and practical possibilities to take into account the trends in the world of modern media in the PR-activity of book publishers. Also the prospects for further scientific study and practical use of PR-communications in the activity of publishers are determined. The analysis of current changes in the modern information space allows us to trace the general tendencies: the new subject and object areas are formed; the number of subjects is expanded; the new formats of interaction within the system of communications of the organization and in society as a whole are created. That means that publishing house’s PR-communications are complicated by the emergence of new elements, such as active audience, social networks as communication channels, promotions on the Internet and others. PR communication in the Internet space is the most effective and inexpensive tool for interaction of publishers with active audiences. Thus, the activation of PR communication in the modern media space is associated with the emergence of the latest information technologies, online media as well as development of Internet. The use of online channels of Internet for communication with the target audience of publishing organizations has certain advantages over traditional media. At the same time, it is necessary to take into account the information saturation of media space, which complicates the way of PR-messages of book publishers to the reader.

Status quo of Nursing Informatics Competencies for Nurses Under Standardized Training -A Cross-Sectional Study (Preprint)

2019 ◽  
Author(s):  
Kejimu Sunzi ◽  
Cheng Lei ◽  
Zhuoyuanyuan Chen ◽  
Baolu Zhang
Keyword(s):  
Influencing Factors ◽  
Online Survey ◽  
Rapid Development ◽  
Professional Knowledge ◽  
Clinical Information ◽  
The Internet ◽  
Nursing Informatics ◽  
Self Assessment ◽  
Cross Sectional ◽  
Knowledge And Skills

BACKGROUND The rapid development of health information technology has an increasingly significant impact on nursing work. The development of informatization also puts forward higher requirements for nurses under standardized training (NUST). Informatics knowledge and skills are essential if clinicians are to master the large volume of information generated in healthcare today. Nurses with competent nursing informatics competencies (NIC) will be able to better adapt to the needs of work and the development of the times. OBJECTIVE This study aimed to explore, analyze, and discuss the current situation of NIC of NUST in China, and analyze the influencing factors, to provide references for improving the NIC of NUST. METHODS We conducted a cross-sectional survey of standard training nurses' NIC in a tertiary hospital in Sichuan Province, China, with convenience sampling. The study consists of two parts included socio-demographic characteristics and NIC, a self-designed general information questionnaire, and a Self-Assessment Nursing Informatics Competency Scale-SF28 were used as survey tools. An online survey collected the data, and the scores of nurses' NIC were analyzed, and the factors were determined by linear regression statistical analysis. RESULTS Overall 191 target population responded to the questionnaire, including 22 males (11.52%) and 169 females (88.48%), the age range was 21 to 28 years, the average age was 24.64 (SD 1.43). 53 persons without computer level certificate (27.75%), 138 persons with computer level certificate (72.25%), the total score of Self-Assessment Nursing Informatics Competency Scale was 68.65 (SD 10.47), the scores of each dimension were role of clinical information 10.12 (SD 2.17), basic computer knowledge and skills 26.64 (SD 4.96), application ability of computer skills 7.16 (SD 1.82), wireless equipment skills 8.02 (SD 2.04), nursing information attitude 16.73 (SD 3.25). In the analysis of influencing factors of NIC, “whether learned professional knowledge through the internet” is the influencing factor of NIC (P< .05). CONCLUSIONS The clinical nursing informatics (NC) of nurses was at a medium level, mainly influenced by “whether learned professional knowledge through the internet.” In the future regulation process, it is necessary to strengthen further the capacity training of information to improve their clinical information decision-making ability and better serve patients.

Analysis of integrated development of digital economy with the Heilongjiang Province’s cross-border E-commerce with Russia

2020 ◽  
Vol 93 (4) ◽  
pp. 16-23
Author(s):  
Song Linlin ◽  
Keyword(s):  
Financial Services ◽  
Rapid Development ◽  
Digital Economy ◽  
The Internet ◽  
Heilongjiang Province ◽  
Integrated Development ◽  
Development Status ◽  
Cross Border ◽  
Internet Economy ◽  
Comparative Advantages

Since the establishment of the China (Heilongjiang) pilot free trade zone, the development of cross-border e-commerce with Russia has continued to increase speed and quality. With its geographical advantages and its comparative advantages in the Internet field, Heilongjiang Province promoted the rapid development of the Internet economy in Russia, fostered a new digital trade format represented by cross-border e-commerce, and promoted online and offline collaborative promotion of customs clearance logistics and financial services. The paper expounds foundation and development status of Heilongjiang Province’s cross-border e-commerce, analyzes in integrated development of digital economy with the Heilongjiang Province’s cross-border e-commerce with Russia, and further puts forward prospects and recommendations.

scholarly journals Development of Interactive PLC Learning Media Based on Virtual Learning

2020 ◽  
Author(s):  
Syufrijal .
Keyword(s):  
Interactive Learning ◽  
Rapid Development ◽  
Virtual Learning ◽  
Experimental Methods ◽  
Simulation Software ◽  
Internet Technology ◽  
The Internet ◽  
Virtual Plant ◽  
Simulator Design ◽  
Ethernet Network

This research aims to develop interactive PLC learning media based on virtual learning. The interactive PLC learning media uses a 3D simulator design to simulate the application of PLC in the industry, so it looks like real and makes students more interested in learning PLC This study uses experimental methods. The 3D simulation software is Factory I/O developed by Real Games. It enables us to build a conveyor virtual plant and to bring it into the classroom. The automatic controller used to control the virtual plant is the PLC Siemens S7-1200 with Tia Portal software. The PLC is connected to the computer server through an ethernet network via TCP/IP protocol. With the rapid development of current internet technology, PLC learning can be done in virtual learning. This PLC learning media can be run remotely through the internet with team viewer program so that PLC learning is not only done on campus but can be done anywhere. From the results of research that has been done, the user can create PLC programs remotely to control conveyor virtual plant on a computer server through an internet network without having to install the program on their computers. Keywords: PLC, interactive learning media, virtual learning, remote desktop

scholarly journals Information Interference as a Phenomenon of the Contemporary International Policy Subjects Activity

2020 ◽  
pp. 148-160
Author(s):  
Sergey Volodenkov
Keyword(s):  
Information Security ◽  
Information And Communication Technologies ◽  
Rapid Development ◽  
Political Stability ◽  
Collective Responsibility ◽  
External Information ◽  
The Internet ◽  
Information Warfare ◽  
Interference Phenomenon ◽  
Political Processes

Introduction. The author aims to analyze the phenomenon of information interference with national political processes in the conditions of the contemporary information society and the evolution of the Internet as a space of political communications. The article shows that the digital information intervention is relevant and at the same time, a complex multidimensional phenomenon of contemporary politics. In many respects, the potential of the digital interference phenomenon is closely related to the essential features of functioning and the transformation of the contemporary Internet, which has been actively used when changing political regimes in many countries. The problem of information security and sovereignty of the present state on the Internet is becoming one of the most urgent in the conditions of the rapid development of information and communication technologies. Methods and materials. The issues identified in the article are investigated using the methods of comparative, structural-functional and normative analysis, included observation, as well as the case-study method. The method of scientific forecasting and scripting techniques has allowed to form a scenario for the effective settlement of international conflicts in the field of information security. The empirical base of the study is reports of foreign experts, official materials of state authorities of the Russian Federation and foreign countries, reports of Freedom House international organization, official speeches and statements by the heads of state on the issues outlined in the work. Analysis. Countering external information expansion is becoming one of the most critical tasks of effective political governance at the state level to preserve the sovereignty of the national political communication space, including domestic segments of the Internet. The initiatives of states to form the sovereign national segments of the Internet space are, on the one hand, an attempt to protect their political systems from external influence and invasion, to ensure their own political stability, and on the other hand, they create risks for the democratic potential of the Internet. The article substantiates the thesis that the phenomenon of interference in elections in actual practice often becomes not so much an objective process as an instrument of information warfare, mass political propaganda and discrediting political opponents, a manipulative tool that can be actively used not only by authoritarian regimes with a low level of democratic development. Results. The study shows that differences in understanding and defining the essence of the Internet by various countries give rise to a significant potential for political conflicts on a global scale. This circumstance leads the author to the conclusion that it is necessary to form international institutions capable of preventing and regulating information conflicts in the Internet space, as well as reducing global political risks (including risks associated with potential interference in the electoral process of sovereign states). The implementation of this scenario will allow forming a collective responsibility in the functioning of the global Internet.

scholarly journals DEFENDING THE STATE THROUGH LOCAL FOOD CAMPAIGN ON INTERNET MEDIA

2018 ◽  
Vol 8 (2) ◽  
Author(s):  
Lusia Handayani ◽  
Munawar K. Nahrawi
Keyword(s):  
Local Food ◽  
Rapid Development ◽  
Secondary Data ◽  
Political Stability ◽  
The State ◽  
The Internet ◽  
Internet Media ◽  
The Government ◽  
State Defense ◽  
Use Of Internet

<p>Food is the fundamental right of every human being. Communities or nations that are not satisfied with food sufficiency will have the potential to cause economic instability and even to bring down a government. Dependence on rice as a staple food can threaten economic and political stability when food is not adequately covered. One alternative that can be made to avoid the threat is to switch to other carbohydrates-based foods that grow in Indonesia, including sweet potato, cassava, arrowroot, and ganyong. However, those local food variety is still considered as second-class food, due to the persistence to rice-eating culture. Therefore, there is a necessity to create a local food campaign on internet media. The Internet is now growing into a medium capable to reach all kinds of people in a quick and precise manner. This descriptive study uses secondary data such as books and journals related to state defense and food security. The study finds that the use of internet as a medium for local food campaign to the community has not been implemented optimally, both by the government and non-government. In line with the rapid development of the internet and the importance of defending the country in all aspects, local food campaigns through internet media require the participation of all stakeholders.</p><p align="left"> </p><strong>Keywords</strong>: defending of the state, local food campaign, internet

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