Risk-Averse Suppliers’ Optimal Pricing Strategies in a Two-Stage Supply Chain
2013 ◽
Vol 2013
◽
pp. 1-11
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Keyword(s):
Risk-averse suppliers’ optimal pricing strategies in two-stage supply chains under competitive environment are discussed. The suppliers in this paper focus more on losses as compared to profits, and they care their long-term relationship with their customers. We introduce for the suppliers a loss function, which covers both current loss and future loss. The optimal wholesale price is solved under situations of risk neutral, risk averse, and a combination of minimizing loss and controlling risk, respectively. Besides, some properties of and relations among these optimal wholesale prices are given as well. A numerical example is given to illustrate the performance of the proposed method.
2012 ◽
Vol 29
(01)
◽
pp. 1240003
◽
2012 ◽
Vol 29
(01)
◽
pp. 1240004
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Keyword(s):
2019 ◽
Vol 2019
◽
pp. 1-15
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2016 ◽
Vol 26
(09)
◽
pp. 1650146
◽
2008 ◽
Vol 184
(1)
◽
pp. 147-156
◽
2013 ◽
Vol 2013
◽
pp. 1-13
◽
1997 ◽
Vol 37
(2)
◽
pp. 68-75
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Keyword(s):