External customers enhance university services

Author(s):  
Patrick J. Gossman
Keyword(s):  
2018 ◽  
Vol 2 (3) ◽  
pp. 110-140 ◽  
Author(s):  
Nusseibeh Ahmed Abdul Wahid

The relationship between the university services marketing and the leading orientation and their impact in enhancing the university reputation: Field study on a sample of administrative leaders in       private universities in the Erbil city Objective - The current study try to find the role of marketing university services (educational services, research services, community services) and the leading orientation (research mobilization, distinction, cooperation, university policies, proactive) as independent variables in enhancing the university's reputation as dependent a variable (Social responsibility, innovation, quality of service, image of the organization) in a sample of private universities in the Erbil city. Methodology of the study - The problem of the study was determined in several questions related to the nature of the correlation relationship - the effect of independent study variables (marketing of university services and leadership orientation) and the dependent variable (the reputation of the university). For this purpose, the hypotheses were subjected to multiple tests. The study used the questionnaire as a means to obtain data from the administrative leaders of the investigated universities. - The study was used the analytical descriptive method. The main and sub-variables were described and correlation and effect relationships were analyzed between the variables using advanced statistical methods (arithmetic mean, standard deviation, percentages, Pearson correlation, multiple regression test) , And the implementation of the statistical program (SPSS-Ver.18). The study was conducted in the educational sector in the city of Erbil, in order to obtain the necessary information for the field through a questionnaire prepared for this purpose and distributed to six universities. The number of respondents was (73) (Presidents of universities, their assistants, deans, their assistants, heads of departments) at the universities in question. The value of the study: The main conclusions of the study are the existence of a significant relationship between the variables of the study and the existence of a significant effect of the independent variable marketing of university services and the leading trend in the dependent variable universities reputation and the existence of variation of the effect of independent variables in the dependent variable in the universities investigated, A set of recommendations, the most important of which is the establishment of a center for the marketing of services at the university level and at the level of each college. In order to conduct a continuous study of the labor market to determine market needs, the university should be aware of the importance of marketing orientation in university education


Author(s):  
Isaac Ocampo Yahuarcani ◽  
Lelis Antony Saravia Llaja ◽  
Angela Milagros Nunez Satalaya ◽  
Evelin Alana Rojas Alva ◽  
Jennifer Yordanka Mozombite Panduro ◽  
...  

Author(s):  
Nadiya Smolikevych ◽  
◽  
Iryna Turchyn ◽  
Olesya Boyko ◽  
◽  
...  

The paper deals with the main problems of international students’ study at higher educational institutions and the necessary university services, for example, propaedeutic training and foreign language courses that help foreigners to study successfully in an unfamiliar learning environment. The interpretation of psychological adaptation and academic adaptation is given based on the analysis of the issue source. The work explores specifics of adaptation and favorable conditions for international students in higher education, as well as identifies problems with the adaptation of foreigners in university education. Recommendations for psychological support of foreigners by advisors are given. The university services of the international students’ advisors and other university staff are analyzed concerning assistance on academic adaptation to the different educational system of the country and university requirements to studying. It is indicated that knowledge of the basics of psychology, features of personality psychotypes, and human adaptive abilities is very important for advisors to help students adapt to the academic requirements of a particular educational system. Advisors should act as a mediator to facilitate the learning process of students, taking into account individual worldviews and intellectual development, for example, while developing a personal curriculum and teaching time management. The work also highlights three main forms of counseling by their advisors as seminars, individual assistance or group work. Various student centers and university campus organizations are listed that help foreigners study and live in an unfamiliar academic environment. Keywords: psychological problems of adaptation, pedagogical basics, advisors, international student, university.


2017 ◽  
Author(s):  
Mark Rubin

Although the first-generation and first-in-family status (FIF) of university students has been of intense interest in the USA, it has received very little consideration in Australia. The present research redressed this imbalance by investigating the academic outcomes of FIF undergraduate students at a large, public, Australian university. Undergraduate students (N = 227) who were enrolled in education, nursing and liberal arts degrees completed an online survey. Data are representative of typical gender enrolment patterns for these degrees. In contrast to US research, there was no clear relationship between socioeconomic status and FIF status in this sample. Consistent with US research, FIF students had poorer academic outcomes than non-FIF students. However, this difference was only significant after the first-year of study when students were less likely to receive scaffolded learning support within courses. FIF students were more likely than non-FIF students to seek support from university services. The implications of these results for Australian universities are considered.


Author(s):  
Maria Fuentes Blasco ◽  
Irene Gil Saura ◽  
Beatriz Moliner Velásquez

The transformations being experienced by Spanish universities faced with the challenge of adapting to a changing environment and increasingly discerning and segmented demand highlights the importance of knowing the needs and wishes of students as main customers. The present study attempts an in-depth examination of the viability of student perceptions of service quality as a segmentation criterion. We go deeply into the dimensionality of university service quality and we analyze how such dimensions can be used to segment effectively the collective of students’ degrees using latent methodology. The results based on information gathered from 287 questionnaires permit analysis of existing heterogeneity and a set of recommendations to be made for strategic management in the area of university services.


2020 ◽  
Vol 12 (3) ◽  
pp. 770
Author(s):  
Álvaro Alonso ◽  
Alejandro Pozo ◽  
Aldo Gordillo ◽  
Sonsoles López-Pernas ◽  
Andrés Munoz-Arcentales ◽  
...  

The European electronic IDentification, Authentication and trust Services (eIDAS) regulation makes available a solution to ensure the cross-border mutual recognition of electronic IDentification (eID) mechanisms among Member States. However, the basic set of attributes currently provided by each country only contains citizens’ personal and legal attributes, preventing e-services to take full advantage of citizens’ domain-specific information, such as academic or medical data. In this article, we propose an extension of the eIDAS specification to support academic attributes as part of citizens’ profiles. In addition, we present an architecture to enable the connection of eIDAS nodes to national attribute providers to enrich citizens’ profiles with additional academic attributes. We have deployed the eIDAS extension in the specific case of the Spanish eIDAS infrastructure, and we have connected it to an attribute provider of the Technical University of Madrid (UPM). We have also improved a set of institutional services of that university by enabling the connection to eIDAS and enhancing the features offered to students based on their academic profiles retrieved from the eIDAS extended infrastructure. Finally, we have evaluated the resulting services thanks to real students from two different countries, concluding that the widespread adoption of the proposed solution in the academic services of European universities will greatly improve their quality and usability.


2017 ◽  
Vol 4 (1) ◽  
pp. 44-59 ◽  
Author(s):  
Peter Asare-Nuamah

Studies have shown that students’ satisfaction is an important element that should be given much attention by educators in their policymaking. Students’ satisfaction has impact on retention and financial capacity of institutions. With the objective of assessing the factors affecting international students’ satisfaction, a descriptive research was carried out at Veer Narmad South Gujarat University. The sample size comprising 29 international students and structured questionnaire was administered for data collection. The results indicate that students have high satisfaction for library, contact with teachers, class size, course content, reading materials and administrative services of the University. The results also show that there is low satisfaction of students regarding majority of the university services. The study recommends the need for university authorities to pay particular attention to the factors that affect students’ satisfaction and tailor the university services to meet students’ needs and increase their satisfaction.


2016 ◽  
Vol 37 (1) ◽  
pp. 24-35 ◽  
Author(s):  
Monica B. Fine ◽  
Melissa N. Clark ◽  
Cara-Lynn Scheuer

1982 ◽  
Vol 3 (4) ◽  
pp. 189-190
Author(s):  
L.F. Lowenstein

The terms ‘school psychologist’ and ‘educational psychologist’ will be used interchangeably, and in most instances the term ‘psychologist’ will refer to both male and female. There is obviously some difference in the use of the terms and in the functions of the educational psychologist and the school psychologist in different parts of the world. For example, in the United States, ‘educational psychologist’ is rarely used for those psychologists who are attached to non-university services and are regular visitors to schools and who carry out the day-to-day work of helping children attending schools. Instead, school psychologists in the United States carry out the function of advising teachers, testing or dealing with the educational or psychological problems of children in the classroom and doing other practical work.


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