scholarly journals Measuring the Utility of Search Engine Result Pages

Author(s):  
Leif Azzopardi ◽  
Paul Thomas ◽  
Nick Craswell
Author(s):  
Fethi Burak Sazoglu ◽  
Özgür Ulusoy ◽  
Ismail Sengor Altingovde ◽  
Rifat Ozcan ◽  
Berkant Barla Cambazoglu

Author(s):  
Antonius Antonius ◽  
Bernard Renaldy Suteja

Current development of the internet world has been growing rapidly, especially in the field of website. People use search engines to find the news or information they needed on a website. One of the many indications of the success of a website is traffic. Traffic could be received from various factors, one of which is website rank in Search Engine Result Page (SERP). To improve the SERP, SEO methods are required. This research will implement SEO to website especially on the image, and then analyzed by using a tester tools, for example SEOptimer, Pingdom Tools, and SEO Site Checkup. After the website has been optimized, tested with the same tester tools. From the research results can be seen whether image optimization can affect SERP.


Author(s):  
Garrett Allen ◽  
Benjamin L Peterson ◽  
Dhanush kumar Ratakonda ◽  
Mostofa Najmus Sakib ◽  
Jerry Alan Fails ◽  
...  

2019 ◽  
Vol 12 (2) ◽  
pp. 110-119 ◽  
Author(s):  
Jayaraman Sethuraman ◽  
Jafar A. Alzubi ◽  
Ramachandran Manikandan ◽  
Mehdi Gheisari ◽  
Ambeshwar Kumar

Background: The World Wide Web houses an abundance of information that is used every day by billions of users across the world to find relevant data. Website owners employ webmasters to ensure their pages are ranked top in search engine result pages. However, understanding how the search engine ranks a website, which comprises numerous web pages, as the top ten or twenty websites is a major challenge. Although systems have been developed to understand the ranking process, a specialized tool based approach has not been tried. Objective: This paper develops a new framework and system that process website contents to determine search engine optimization factors. Methods: To analyze the web page dynamically by assessing the web site content based on specific keywords, elimination method was used in an attempt to reveal various search engine optimization techniques. Conclusion: Our results lead to conclude that the developed system is able to perform a deeper analysis and find factors which play a role in bringing the site on the top of the list.


Sign in / Sign up

Export Citation Format

Share Document