“Birds of a Feather”: An Institutional Approach to Canadian National Sport Organizations’ Social-Media Use

2016 ◽  
Vol 9 (2) ◽  
pp. 140-162 ◽  
Author(s):  
Michael L. Naraine ◽  
Milena M. Parent
Keyword(s):  
Social Media ◽  
Thematic Analysis ◽  
Media Use ◽  
Sport Organizations ◽  
Social Media Use ◽  
Media Communication ◽  
Research And Practice ◽  
Institutional Approach ◽  
Qualitative Thematic Analysis ◽  
Social Media Communication

The purpose of this study was to examine sport organizations’ social-media activity using an institutional approach, specifically, to investigate the main themes emanating from Canadian national sport organizations’ (CNSOs) social-media communication and the similarities and differences in social-media use between the CNSOs. An exploratory qualitative thematic analysis was conducted on 8 CNSOs’ Twitter accounts ranging from 346 to 23,925 followers, with the number of tweets varying from 219 to 17,186. Thematic analysis indicated that CNSOs generally used tweeting for promoting, reporting, and informing purposes. Despite the organizations’ differing characteristics regarding seasonality of the sport, Twitter-follower count, total number of tweets, and whether the content was original or retweeted, themes were generally consistent across the various organizations. Coercive, mimetic, and normative isomorphic pressures help explain these similarities and offer reasons for a lack of followership growth by the less salient CNSOs. Implications for research and practice are provided.

The Impact of Social Media on Instruction in Higher Education

2016 ◽  
pp. 373-401 ◽  
Author(s):  
Pamela A. Lemoine ◽  
Paul Thomas Hackett ◽  
Michael D. Richardson
Keyword(s):  
Higher Education ◽  
Social Media ◽  
Media Use ◽  
Digital Technologies ◽  
Social Media Use ◽  
Media Communication ◽  
Faculty Collaboration ◽  
Use Of Technology ◽  
Personal Use ◽  
Social Media Communication

The technological revolution of the past two decades has changed communication in contemporary educational settings. Consequently, there is now a wide gulf between the unlimited use of technology and higher education, particularly with respect to digital communications between professors and students. Technology offers college students an array of options to socialize, network, stay informed and connected, but with risks and consequences. As social media use by students becomes more established, educators in higher education are pursuing methods to continue significant and appropriate contact with their audience. Web 2.0 digital technologies convey information and permit interaction with distance participants. Personal use of digital technologies for social media communication is one thing; social media use by professors for communication with students is another. Can social media be used in higher education to improve learning through student and faculty collaboration and are there less than desirable results in the interaction of social media and higher education?

Social Media Communication in the Workplace: Evidence From Public Employees’ Networks

2018 ◽  
Vol 40 (2) ◽  
pp. 245-271
Author(s):  
Federica Fusi ◽  
Fengxiu Zhang
Keyword(s):  
Social Media ◽  
Public Management ◽  
Media Use ◽  
Public Organizations ◽  
Public Employees ◽  
Social Media Use ◽  
Media Communication ◽  
Organizational Policies ◽  
Security Issues ◽  
Social Media Communication

Although public employees increasingly utilize social media in the workplace, public management scholarship has provided little evidence on how public employees use such tools and what role they play in professional networks. Public organizations struggle to balance policies encouraging social media use for communication and regulations that prevent time wasting or security issues. We suggest that an examination of social media communication patterns can guide public organizations to design organizational policies and address internal social media use. Combining a network approach with insights from communication and social media studies, we investigate how closeness, proximity, interactions, and resources predict public employees’ communication on social media. We develop and test a multilevel model using 2014 egocentric network data among 2,362 employees in a U.S. public university. We find that social media communication in public organizations is explained by proximity, closeness, and social interactions rather than professional interactions and access to resources.

Social Media in Higher Education

2021 ◽  
pp. 175-202
Author(s):  
Pamela A. Lemoine ◽  
Evan G. Mense ◽  
Michael D. Richardson
Keyword(s):  
Higher Education ◽  
Social Media ◽  
Technology Use ◽  
Media Use ◽  
Education Students ◽  
Social Media Use ◽  
Media Communication ◽  
Faculty Collaboration ◽  
Personal Use ◽  
Social Media Communication

The technological revolution of the past two decades has changed higher education; technology use in higher education, particularly with respect to the implementation of social media, has yet to reach the expected potential. Technology offers higher education students and faculty an array of options to learn, network, stay informed and connected; however, social media use comes with risks and consequences. Personal use of digital technologies for social media communication is one thing; social media use by professors for communication with students is another. Can social media be used in higher education to improve learning through student and faculty collaboration? Are there less than desirable results in the interaction of social media and higher education?

scholarly journals Social Media Use and Loneliness Among Older Adults: The Mediating Role of Social Contact and Perceived Social Support

2020 ◽  
Vol 4 (Supplement_1) ◽  
pp. 321-321
Author(s):  
Kunyu Zhang ◽  
Jeffrey Burr ◽  
Kyungmin Kim ◽  
Nina Silverstein ◽  
Qian Song
Keyword(s):  
Social Support ◽  
Older Adults ◽  
Social Media ◽  
Social Ties ◽  
Perceived Social Support ◽  
Media Use ◽  
Social Contact ◽  
Social Media Use ◽  
Media Communication ◽  
Social Media Communication

Abstract Loneliness is a risk factor for poor quality of life among older adults. Social media use provides a new dimension of communication for older adults to connect with people and to maintain social relationships. However, research has been inconclusive about whether social media use reduces loneliness among older adults, which is due in part to a lack of appropriate measures for capturing different types of social media use. Furthermore, little is known about the underlying mechanisms through which social media use is associated with loneliness. This study investigates the association between social media communication with close social ties and loneliness among community-dwelling older adults (65+), and further examines the mediating role of social contact and social support in the association. Data from the 2014 wave of the Health and Retirement Study (HRS) are analyzed to address our research questions (N = 4,184). Path analyses are employed to examine the relationships among social media communication with close social ties (i.e., children, family, and friends), frequency of contact with social ties (i.e., phone, in-person contact, write/email), perceived social support from social ties, and loneliness (R-UCLA loneliness scale). The results show that a higher level of social media communication is associated with lower levels of loneliness through social contact and perceived social support. Moreover, the relationship between social media communication and perceived social support is partially mediated by social contact. These findings suggest that social media communication may be considered an intervention that may reduce loneliness among older people.

Pizza, beer and kittens: Negotiating cultural trauma discourses on Twitter in the wake of the 2017 Stockholm attack

2018 ◽  
Vol 20 (11) ◽  
pp. 3980-3996 ◽  
Author(s):  
Moa Eriksson
Keyword(s):  
Social Media ◽  
Collective Action ◽  
Thematic Analysis ◽  
Cultural Trauma ◽  
Culturally Specific ◽  
Trauma Narrative ◽  
Media Communication ◽  
Social Media Communication ◽  
Conflicting Discourses ◽  
Over Time

The overarching aim of this study is to analyse how social media communication can impact the formation of cultural trauma discourses in the aftermath of disruptive societal events. The article focuses on how the hashtag #openstockholm was used on Twitter for support, sharing and cooperation after the Stockholm lorry attack in 2017. Much of the content posted with this hashtag had a light-hearted tone, flouting the conventional trauma discourses of grief and sorrow in a way that was surprising, and perhaps even provocative, to some. A thematic analysis of tweets shows the different uses of the hashtag over time, as well as distinguishes two conflicting discourses that either downplayed or amplified the cultural trauma narrative. The study shows that the responses to traumatic events may depend on a culturally specific logic of collective action frames which implies the need for contextual understandings of how cultural trauma discourses are negotiated.

scholarly journals Using Communication Boundaries to Minimize Athlete Social Media Distractions During Events

2021 ◽  
Author(s):  
Michelle Hayes ◽  
Kevin Filo ◽  
Caroline Riot ◽  
Andrea N. Geurin
Keyword(s):  
Social Media ◽  
Best Practice ◽  
Media Use ◽  
Sport Organizations ◽  
Negative Consequences ◽  
Structured Interviews ◽  
Social Media Use ◽  
Communication Privacy Management ◽  
Use Of Social Media ◽  
Sport Events

Sport organizations regulate athletes’ use of social media for many reasons including the protection of the organization’s reputation. Several strategies have been introduced to minimize issues related to the negative consequences athlete social media use may present, yet whether these strategies also work to address social media distractions experienced by athletes during major sport events is not well known. Utilizing communication privacy management (CPM) theory, the purpose of the current research was to examine the aspects of social media that sport administrators perceive to be distracting to athletes and what support and management mechanisms are utilized to address such concerns during major sport events. Semi-structured interviews (N = 7) with Australian national sport organizations (NSOs) administrators were conducted. Sport administrators reported several aspects of social media that are perceived to distract athletes including personal and performance criticism and a fixation with social media profiles. Social media could also be used to manage athlete temperament. As a result, organizations highlighted both proactive and reactive communication boundaries and mechanisms that could be used to address concerns including content restrictions, best practice case studies, engaging in conversations, and monitoring. Opportunities for sport practitioners are described including conducting consultation sessions with athletes to better understand their needs regarding their social media use.

scholarly journals On the effects of storytelling on wine price

2019 ◽  
Vol 15 ◽  
pp. 03010
Author(s):  
S. Antonio ◽  
R. Basiricò ◽  
and A. Seccia
Keyword(s):  
Social Media ◽  
Brand Loyalty ◽  
Media Use ◽  
Technological Development ◽  
Internet Technology ◽  
Strong Impact ◽  
Review Of The Literature ◽  
Media Communication ◽  
New Developments ◽  
Social Media Communication

Thanks to the new developments of internet technology and social media, communication is giving consumer newfound awareness. Additionally, thanks to the technological development, the modern consumer is getting always more informed and interactive, both with other consumers and brands. He requires traditional products to be experience-based, with strong links to local culture and tradition. Storytelling based marketing is having strong impact on brand loyalty and emotional connections of consumers to wine. The study presents a review of the literature on food&wine storytelling and social media use, and draws hypotheses to the study of the wine marketing for the future.

scholarly journals Athlete Perceptions of Social Media Benefits and Challenges During Major Sport Events

2019 ◽  
Vol 12 (4) ◽  
pp. 449-481 ◽  
Author(s):  
Michelle Hayes ◽  
Kevin Filo ◽  
Caroline Riot ◽  
Andrea Geurin
Keyword(s):  
Social Media ◽  
Uses And Gratifications ◽  
Media Use ◽  
Sport Organizations ◽  
Education Programs ◽  
Social Media Use ◽  
Sport Event ◽  
Use Of Social Media ◽  
Sport Events ◽  
High Pressure Environment

Numerous studies have focused on athletes’ use of social media by examining the content posted on social media sites, revealing an opportunity to gather firsthand experiences from athletes. Using uses-and-gratifications theory as a theoretical framework to inform an open-ended questionnaire, the authors examined athlete attitudes toward their social media use during a major sport event, as well as the gratifications they received and the challenges they experienced from this use. The study assessed a sample of 57 athletes and their social media use across 20 international major sport events. Findings revealed that social media enabled athletes to communicate with family and friends. Having a connection to home through social media can make athletes feel relaxed in a high-pressure environment. The results reveal uses and gratifications not previously found in research on athlete social media, while also underscoring opportunities for sport organizations to enhance social-media-education programs they provide to athletes.

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