A Function Based Approach for Product Integration

Author(s):  
Vishwa Kalyanasundaram ◽  
Kemper Lewis

Reconfigurable and multifunctional products are breeds of products that cater to the increased diversification of customer needs. Unlike single-state static products which can perform only one primary function, these products cater to different customer needs by performing more than one function with or without changing their configuration. However, there is a lack of systematic methods to support the conceptual task of combining two existing single-state products into an integrated product that provides multiple functions. In this paper, a function based approach is proposed which provides more rigorous support to assess the feasibility of integrating two products. The function structures of the existing products are combined to obtain the overall function structure of the reconfigurable product. Function sharing, based on quantified functional similarity, is proposed and applied to identify functions that can be shared by the same component. The information obtained from the function structure is then mapped to the components of two existing products to analyze their roles in the final reconfigurable product architecture. A case study illustrates the proposed approach by analyzing the integration of a power drill and a dust buster.

2014 ◽  
Vol 136 (4) ◽  
Author(s):  
Vishwa Kalyanasundaram ◽  
Kemper Lewis

Reconfigurable and multifunctional products are breeds of products that cater to the increased diversification of customer needs. Unlike single-state static products which can perform only one primary function, these products cater to different customer needs by performing more than one function with or without changing their configuration. However, there is a lack of systematic methods to support the conceptual task of combining two existing single-state products into an integrated product that provides multiple functions. In this work, a function based approach is proposed which provides more rigorous support to assess the feasibility of integrating two products. The function structures of the existing products are combined to obtain the overall function structure of the reconfigurable product. Function sharing, based on quantified functional similarity, is proposed and applied to identify functions that can be shared by the same component. The information obtained from the function structure is then mapped to the components of two existing products to analyze their roles in the final reconfigurable product architecture. A case study illustrates the proposed approach by analyzing the integration of a power drill and a dust buster.


Author(s):  
Erik J. Zamirowski ◽  
Kevin N. Otto

Abstract This paper proposes a method for identifying product portfolio architecture alternatives based upon customer needs and product function. Customer needs and uses are interpreted according to the variation in performance target values across the market and within the set of individual customer uses. Product uses are represented by function structures consisting of the functions necessary for achieving the use. These individual product use function structures are combined into a monolithic function structure to represent the entire product portfolio. This monolith is then partitioned according to function and product variety heuristics into function clusters that anticipate product modules. This candidate modularity can then be used to deliver product variety across the product portfolio given functional constraints. A portfolio of xerographic products is used as the working example.


Author(s):  
Myun W. Lee ◽  
Jong Soo Lee ◽  
Myung Hwan Yun ◽  
Sung H. Han ◽  
Chang S. Yoon

In the emerging paradigm of new product development, integrating ergonomic design principle as related to the potential needs and implicit demand of the customer is strongly emphasized. However, traditional development processes are widely used in the design of home appliances such as electrical washing machine. The first author provided the concept of ‘High Touch’ design as a systematic methodology to identify customer needs in a consumer product. In the High Touch design process, matrices of human needs and product function are formulated and evaluated using the concept of quality function deployment. Based on the evaluation result, an electronics company in Korea developed a new model of electric washer with strong market response. This paper describes the methods and analyses used in the conceptual design of the washer.


2014 ◽  
Vol 633-634 ◽  
pp. 347-350
Author(s):  
Hui Huang ◽  
Jun Jian Liu

The green design of ceramic products in the era of information should pay attention to quality, lifetime and function of products, and should consider green design of product function, structure and material, component design as well as life cycle. This paper studied the green manufacturing during molding and firing, the green decorative and package design of ceramic products to improve the reclamation rate of production, disassembly and recycle in the life cycle for the decrease of environmental pollution due to wastes.


Author(s):  
Kevin N. Otto

Abstract Design teams commonly form quantitative functional specification lists that define performance targets for a product. Meeting these specifications ensures that the customer needs are satisfied. A central difficulty is to identify the relevant metrics to use as specifications. A working methodology is presented here to establish relevant, quantitative, measurable performance specifications. To start, customer needs, their importances, and the customer use patterns are gathered for the product. Voice-of-the-customer methods are augmented to distinguish no-compromise constraints that must be met. Next, a design is analyzed to establish a representative function structure, applying Pahl and Beitz’s systematic design approach. An optimal function structure can now be defined by a condition of simultaneous maximum simplicity and comprehensive coverage of the gathered customer needs. The function structure can then be used as a list over which specifications are to be made, with at least one specification per sub-function. Having a rational function structure allows a team to more easily determine variables on which to make specifications. A team can then use the House of Quality to document and form consensus over these specifications in the typical way.


Author(s):  
K. Venkatasubbaiah ◽  
N. Chandra Shekhar ◽  
Narayana Rao Kandukuri

The educational institutions must strive to impart quality education and have to create greater satisfaction in their customer group. Quality Function Deployment (QFD) which is a customer driven tool in implementing Total Quality Management (TQM) helps to accomplish this task. One of the phases in QFD methodology is known as House of Quality (HoQ), which is concerned with translating the voice of customer into design requirements by stakeholders. Design requirements will determine how the customer needs are to be fulfilled. This paper presents an integrated methodology (HoQ-ANP) to translate Voices of Customer (VoC) or customer needs (CNs) into design requirements (DRs) and to determine the importance weights of DRs by considering the complex dependency relationships between and within Customer needs and DRs for total quality in engineering education. In order to deal with the vagueness, uncertainty and diversity in dependency relationships fuzzy set theory and group decision-making technique are used to determine the priority structure of CNs, inner dependence among Customer Needs (CNs), Inner dependence among DRs and inter-relationship between CNs & DRs. Prioritization of design requirements for quality engineering education is determined through a case study by employing HoQ-ANP methodology.


Author(s):  
Juan-Gabriel Martínez-Navalón

There is no denying that digitalisation is a new revolution. At a time when technology is taking over all aspects of society in an exponential way, not introducing it into the management of companies is a clear mistake that could lead to their disappearance. But we cannot forget that the incorporation of technology is a challenge for any type of company and sector. This study analyses the importance of digitalisation in traditional restaurants and its influence on the management of marketing policies using case study analysis. Therefore, the aim of this study is to show how digitalisation for order management in these companies can also be applied to marketing policies. This is because, by monitoring and storing the customer's behaviour in the ordering process from start to finish, it is possible to know their preferences and searches in a more concrete way. Such information enables the company to maximise its resources by applying policies designed to meet customer needs, as well as to design targeted advertising to increase the chances of success of the advertising campaign.


2020 ◽  
Vol 1 ◽  
pp. 2255-2264
Author(s):  
J. Batista ◽  
A. Hassan ◽  
E. Bonjour

AbstractSystems engineering (SE) is a general methodological approach that includes all relevant activities to design, develop and verify a system. This work was based on the need to enhance the integration of the customer needs into the design phases of SE. A joint methodology was proposed integrating the SE approach with the Design Thinking (DT). An analysis was conducted as part of a case study proposed by IBM Corporation for the development of a security system for a building. The results confirm that the insertion of the DT in the SE has a significant impact on the generation of concept solutions.


Author(s):  
Roger J. Jiao ◽  
Qianli Xu

The fulfillment of affective customers needs may award the producer extra premium in gaining a competitive edge. This entails a number of technical challenges to be addressed, such as, the elicitation, evaluation, and fulfillment of affective needs, as well as the evaluation of capability of producers to launch the planned products. To tackle these issues, this research proposes an affective human factor design framework to facilitate decision-making in designing product ecosystems. In particular, ambient intelligence techniques are applied to elicit affective customer needs. An analytical model is proposed to support affective design analysis. Utility measure and conjoint analysis are employed to quantify users’ affective satisfaction, while the producers’ capability to fulfill the respective customer needs is evaluated using a capacity index. Association rule mining techniques are applied to model the mapping of affective needs to design elements. Configuration design of product ecosystems is optimized with a heuristic genetic algorithm. A case study of designing the living room ecosystem is reported with dual considerations of customers’ satisfaction and producer’s capacities. It is demonstrated that the affective human factors design framework can effectively manage the elicitation, analysis, and fulfillment of affective customer needs.


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