Accelerating Product Development by the Exchange of Preliminary Product Design Information

1995 ◽  
Vol 117 (4) ◽  
pp. 491-498 ◽  
Author(s):  
V. Krishnan ◽  
S. D. Eppinger ◽  
D. E. Whitney

In this paper, we discuss the problem of reducing product development lead time by overlapping coupled development activities through the exchange of preliminary design information. We present an approach, called iterative overlapping, in which downstream development activities begin with unfinalized upstream design information and accommodate design changes in subsequent iterations. In the absence of careful control, iterative overlapping could involve excessive downstream rework leading to an increase in lead time. We formulate the iterative overlapping problem and model iterations and design changes to determine how to overlap the activities for lead time reduction. The model is illustrated with application to an automobile door panel development process.

Author(s):  
Viswanathan Krishnan ◽  
Steven D. Eppinger ◽  
Daniel E. Whitney

Abstract In this paper, we consider the problem of accelerating commercial product development by overlapping adjacent functions. We formulate an approach, called iterative overlapping, in which downstream development activities start with preliminary design information and incorporate upstream design changes in subsequent iterations. In the absence of careful control, iterative overlapping could cause excessive downstream rework and result in an increase in development time. We develop models of iterations and design change to help decide when upstream design information should be committed for downstream iterations. When applied to an automobile door panel development process at a US automaker, the models suggest improvements that would reduce development time by 27%.


2014 ◽  
Vol 1061-1062 ◽  
pp. 1233-1237 ◽  
Author(s):  
Pâmela Teixeira Fernandes ◽  
Osíris Canciglieri ◽  
Ângelo Márcio Oliveira Sant’Anna

This paper presents the findings of research exploring how designers could to evaluate and insert sustainability requirements in product design during the initial stages of the product development process. It describes the process of development of the method for sustainability consumable goods based from a literature review and explores its application in the development of packaging for cosmetic. The results show that the use of the method may be a promising solution for sustainable projects, providing the insertion of the reasoning for the inclusion of product development oriented to sustainability as a complement to traditional project requirements that existing in the models of product development.


Author(s):  
Timothy J. Hoffman ◽  
Steven B. Shooter ◽  
Simon Szykman ◽  
Steven J. Fenves

Abstract A study of product development practices at a major consumer product manufacturer, referred to as Company X, was undertaken to compare its methods to an earlier effort in modeling the flow of information in product design, referred to as the Design Information Flow Model. The model considers the recognized need in industry for the seamless capture, storage, and retrieval of design information. The research at Company X focused on the front end of product design, that is, the conceptual phase. It was learned that design, as defined by the Information Flow Model, is well represented at the front end of the company’s design process. However, this validation effort succeeded in uncovering certain voids, particularly in later states of the model. It was also learned that product documentation quality and quantity at Company X vary from project to project, indicating an important aspect to consider in our efforts to enhance computer-aided product design is the user.


Author(s):  
Jieun Kwon ◽  
Barry Kudrowitz

Abstract Idea visualization is a critical tool in a product development process. From early idea sketches to 3D prototyping, designers often visualize ideas for themselves and others in the process of feedback and refinement. The viewers of these ideas (clients, investors, collaborators, and consumers) rely on these visual presentations to evaluate the potential of a designer’s idea. Although sketching ideas is common practice in the product design industry, little is known about the extent to which presentation quality influences viewers’ evaluations of ideas. This paper examines the power of product sketch quality on perceived idea evaluation. In the present study, a total of 400 participants were asked to evaluate a set of product ideas presented with and without a sketch. The results show that when product sketches were presented, the participants were heavily influenced by the sketch quality when evaluating the value of the idea, and the concept ratings were somewhat different when sketches were not present. The results imply that viewers’ perceptions of idea worthiness are possibly dependent on how an idea is visually presented.


Author(s):  
Jeffrey W. Herrmann ◽  
Mandar M. Chincholkar

Abstract This paper describes a decision support tool that can help a product development team reduce manufacturing cycle time during product design. This design for production (DFP) tool determines how manufacturing a new product design affects the performance of the manufacturing system by analyzing the capacity requirements and estimating the manufacturing cycle times. Performing these tasks early in the product development process can reduce product development time. The paper presents a comprehensive DFP approach and describes the components of the DFP tool, which gives feedback that can be used to eliminate manufacturing cycle time problems. We present an example that illustrates the tool’s functionality.


Author(s):  
Adam J. Shuttleworth ◽  
Atul Kelkar

Prior to the acceptance of computer aided engineering (CAE) software in the product development process (PDP), product development was characterized by a design-test-redesign-test cycle. This activity was time consuming and resource intensive. As CAE software tools have been integrated into the PDP, the PDP has been characterized by a design-simulate-redesign-test cycle. The addition of CAE tools to the PDP has reduced the time to market and resource consumption. Although the benefits of the integration of CAE software in the PDP process have been realized, there still exists an arbitrary relationship between the results from the CAE tools to engineering decisions regarding product design.


Author(s):  
Kuang-Hua Chang ◽  
Javier Silva ◽  
Ira Bryant

Abstract Conventional product development process employs a design-build-break philosophy. The sequentially executed product development process often results in a prolonged lead-time and an elevated product cost. The proposed concurrent design and manufacturing (CDM) process employs physics-based computational methods together with computer graphics technique for product design. This proposed approach employs Virtual Prototyping (VP) technology to support a cross-functional team analyzing product performance, reliability, and manufacturing cost early in the product development stage; and conducting quantitative trade-off for design decision making. Physical prototypes of the product design are then produced using Rapid Prototyping (RP) technique primarily for design verification purposes. The proposed CDM approach holds potential for shortening the overall product development cycle, improving product quality, and reducing product cost. A software tool environment that supports CDM for mechanical systems is being built at the Concurrent Design and Manufacturing Research Laboratory (http://cdm.ou.edu) at the University of Oklahoma. A snap shot of the environment is illustrated using a two-stroke engine example. This paper presents three unique concepts and methods for product development: (i) bringing product performance, quality, and manufacturing cost together in early design stage for design considerations, (ii) supporting design decision-making through a quantitative approach, and (iii) incorporating rapid prototyping for design verification through physical prototypes.


Author(s):  
David G. Meeker ◽  
Anna C. Thornton

Abstract One cannot design in a vacuum; the goodness of a product is almost always (except in the case of a novel design) measured with respect to an existing design. It is logical, therefore, to have a design process that takes competitors into account. Competitor’s hardware is a rich source of design information providing concept and design solutions, current market trends, cost and quality drivers, missing functionality and unwanted functionality. This paper presents a methodology to systematically evaluate existing designs using a process called benchmarking. In addition, a methodology for incorporating the benchmark information into the specification, concept, embodiment, detail design phases of the product development process is described.


Author(s):  
Gregory M. Roach ◽  
Jordan J. Cox ◽  
Jared M. Young

A major challenge in industry today is to reduce the cost and cycle time in product development while maintaining enough flexibility to adapt to changing markets. Businesses are requiring more and more flexibility in order to produce custom goods at low cost. A new strategy called the Product Design Generator is presented to provide flexible product platforms through an automated design process where product variation is built into the product development process and is achieved through scalable and in some instances modular parametric models for a given product platform embodiment. A case study of web-based Product Design Generator is presented. The axial turbine disk Product Design Generator demonstrated cycle time reduction from 500 man hours to 15 minutes. This new product development strategy has demonstrated the potential to provide engineers the ability to study more potential design solutions, reduce the number of opportunities to introduce error in the product development process, and allows companies to apply a consistent design process across the organization.


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