The Destroyed World and the Guilty Self: A Psychoanalytic Study of Culture and Politics by David P.Levine and Matthew H.Bowker. Published by Phoenix Publishing House, Bicester, 2019; 208 pp, £25.99 paperback

2020 ◽  
Vol 36 (1) ◽  
pp. 172-174
Author(s):  
Annie Pesskin
Keyword(s):  
Publishing House ◽  
Psychoanalytic Study

Review of The Psychoanalytic Study of the Child (Vol. 50).

1996 ◽  
Vol 41 (10) ◽  
pp. 1067-1067
Author(s):  
Terri Gullickson
Keyword(s):  
Psychoanalytic Study

Finding the Music in Psychoanalytic Study

1989 ◽  
Vol 34 (10) ◽  
pp. 937-938
Author(s):  
Harold B. Davis
Keyword(s):  
Psychoanalytic Study

Review of The Psychoanalytic Study of the Child.

1992 ◽  
Vol 37 (12) ◽  
pp. 1346-1346
Author(s):  
No authorship indicated
Keyword(s):  
Psychoanalytic Study

МАРКЕТИНГОВІ АСПЕКТИ ФУНКЦІОНУВАННЯ ЛІТЕРАТУРНИХ КОНКУРСІВ ТА ПРЕМІЙ

2020 ◽  
pp. 90
Author(s):  
O. Bondar
Keyword(s):  
Publishing House ◽  
Target Audience ◽  
Point Of View ◽  
Information Support ◽  
Literary Field ◽  
Non Profit ◽  
Functional Aspects ◽  
The Media ◽  
Literary Prizes ◽  
The Impact

<p><em>In this study, I have collected and summarized the functional aspects of a literary prize, contest, and rating, which indicate their affiliation with the marketing complex of the publishing house for the first time. For this purpose, I have analyzed and summarized the common concepts of the functioning of literary prizes and contests as advertising tools for publishing activity. Because the previous studies are only focused on the fact of the impact of the prize on the promotion of editions but do not explain it, these aspects have been considered and introduced by me from the book production’s point of view. I investigated that the prizes and the contests in the literary field are effective marketing tools, which meet many publisher’s needs at the same time and can be considered a non-profit form of capital. I have reviewed the works of other authors, who accept that the economic success of the book is rising if the author is a winner of the literary prize or contest. I have found out that the book prize activates the demand for the book, and the literary contest is a tool to track the reader’s reaction to a future publication. In this way, literary prizes and contests can be considered as a way of conducting a marketing dialogue with the target audience. I have focused on the information support of literary national and international prizes and contests by the media, which attracts attention to the book and forms the reader’s interest. The literary prizes and contests are also considered as a way of exploring trends and their changes, familiarization the popular genres among the target audience and fixation the current choice of modern readers. Literary prizes and contests motivate the authors to improve their literary excellence, are the source of new authors and works, and assist in increasing sales of books. However, further research is recommended.</em></p><strong><em>Key words:</em></strong><em> book prize, book rating, literary contest, literary prize, functions of the literary prizes.</em>

Sign in / Sign up

Export Citation Format

Share Document