scholarly journals Understanding Web usage for dynamic Web-site adaptation: a case study

2003 ◽  
Author(s):  
N. Niu ◽  
E. Stroulia ◽  
M. El-Ramly
Keyword(s):  
Web Site ◽  
Web Usage ◽  
Dynamic Web

Evaluating Usage of Dynamic Web Site Structures Through Visualisation

2011 ◽  
pp. 300-322
Author(s):  
Stephen Sobol ◽  
Catherine Stones
Keyword(s):  
Data Structures ◽  
Web Site ◽  
Web Based ◽  
Dynamic Methods ◽  
Dynamic Web ◽  
Site Design ◽  
Adaptation Rules ◽  
Dynamic Structures ◽  
Adaptive Multimedia

Web-based content is increasingly delivered via dynamic methods. Visualisation tools are required which reveal how users interact with such data structures in order to improve site design and structure, and to form the basis of adaptation rules. Using our DMASC system we describe a method for logging and visualising individual user paths through a database-driven Web site. We outline the visualisation challenges posed in representing dynamic data structures and representations of user movements within those structures. We introduce two new terms to describe approaches to visualising dynamic structures, template structure and served structure. We present a series of maps generated from real usage data and, through these, identify anticipated and unanticipated surf patterns. Through the presentation of case study material, we argue that visualisations are a useful part of good adaptive multimedia strategies and help form user model attributes.

scholarly journals Evaluating the Performance of Three Popular Web Mapping Libraries: A Case Study Using Argentina’s Life Quality Index

2020 ◽  
Vol 9 (10) ◽  
pp. 563
Author(s):  
Alejandro Zunino ◽  
Guillermo Velázquez ◽  
Juan Pablo Celemín ◽  
Cristian Mateos ◽  
Matías Hirsch ◽  
...  
Keyword(s):  
Life Quality ◽  
Web Technologies ◽  
Web Mapping ◽  
Network Bandwidth ◽  
Web Map ◽  
Raster Maps ◽  
Dynamic Web ◽  
Network Usage ◽  
Overall Performance

Recent Web technologies such as HTML5, JavaScript, and WebGL have enabled powerful and highly dynamic Web mapping applications executing on standard Web browsers. Despite the complexity for developing such applications has been greatly reduced by Web mapping libraries, developers face many choices to achieve optimal performance and network usage. This scenario is even more complex when considering different representations of geographical data (raster, raw data or vector) and variety of devices (tablets, smartphones, and personal computers). This paper compares the performance and network usage of three popular JavaScript Web mapping libraries for implementing a Web map using different representations for geodata, and executing on different devices. In the experiments, Mapbox GL JS achieved the best overall performance on mid and high end devices for displaying raster or vector maps, while OpenLayers was the best for raster maps on all devices. Vector-based maps are a safe bet for new Web maps, since performance is on par with raster maps on mid-end smartphones, with significant less network bandwidth requirements.

Taxonomical Classification of Web Usage Mining Applications and its Ontological Representation

2018 ◽  
Vol 7 (3) ◽  
pp. 39-43
Author(s):  
Satyaveer Singh ◽  
Mahendra Singh Aswal
Keyword(s):  
Web Usage Mining ◽  
Web Usage ◽  
Navigation Patterns ◽  
Product Recommendations ◽  
Taxonomical Classification ◽  
The Comparative Study ◽  
The Web ◽  
Real World Problems

Web usage mining is used to find out fascinating consumer navigation patterns which can be applied to a lot of real-world problems, such as enriching websites or pages, generating newly topic or product recommendations and consumer behavior studies, etc. In this paper, an attempt has been made to provide a taxonomical classification of web usage mining applications with two levels of hierarchy. Further, the ontology for various categories of the web usage mining applications has been developed and to prove the completeness of proposed taxonomy, a rigorous case study has been performed. The comparative study with other existing classifications of web usage mining applications has also been performed.

Web Site Case Study #1: Blog

2009 ◽  
pp. 226-242
Author(s):  
Grant Hinkson ◽  
Craig Erskine ◽  
Matt Heerema ◽  
Chuck Mallott ◽  
Matthew Keefe ◽  
...  
Keyword(s):  
Web Site

Designing and Mining Web Applications

2010 ◽  
pp. 401-417
Author(s):  
Rosa Meo ◽  
Maristella Matera
Keyword(s):  
Web Applications ◽  
Conceptual Modeling ◽  
Modeling Language ◽  
Frequent Patterns ◽  
Application Management ◽  
Modeling Methods ◽  
Web Logs ◽  
Dynamic Web ◽  
The Web

In this chapter, we present the usage of a modeling language, WebML, for the design and the management of dynamic Web applications. WebML also makes easier the analysis of the usage of the application contents by the users, even if applications are dynamic. In fact, it makes use of some special-purpose logs, called conceptual logs, generated by the application runtime engine. In this chapter, we report on a case study about the analysis of conceptual logs for testifying to the effectiveness of WebML and its conceptual modeling methods. The methodology of the analysis of the Web logs is based on the datamining paradigm of item sets and frequent patterns, and makes full use of constraints on the conceptual logs’ content. As a consequence, we could obtain many interesting patterns for application management such as recurrent navigation paths, the most frequently visited page’s contents, and anomalies.

Buy the Book: Electronic Commerce in the Book Trade

1999 ◽  
Vol 14 (3) ◽  
pp. 295-301
Author(s):  
Claudia Loebbecke ◽  
Philip Powell ◽  
Carl Gallagher
Keyword(s):  
Electronic Commerce ◽  
Service Provision ◽  
Web Site ◽  
Electronic Publishing ◽  
Global Market ◽  
Internet Service ◽  
Set Up ◽  
Background Detail ◽  
The Impact

Exploitation of the World Wide Web (WWW) is a pipedream for many businesses, as they do not or cannot analyse their motives for having a web site. Many do not understand that there is more to a successful web site than having a corporate logo on a home page. They do not foresee the effort that goes into maintaining a web site, the increased competition from exposure to a ‘global market’ via the Internet and the impact a web site will have on the existing business. This case study allows analysis of the opportunities and risks of launching electronic commerce (EC) services in the case of the Co-op Bookshop, Australia's largest academic bookseller. The case describes Co-op's difficult progression to a profitable WWW presence and investigates potential developments due to growing competition from ‘global players’ and increasing amalgamation between bookselling over the WWW and electronic publishing. The case outlines the four possibilities by which a firm can profit from its Internet activities and transfers these general benefits to Internet service provision by bookstores. In particular, it directs attention to thinking of the core goals of the business, how a WWW presence helps to meet these goals and whether the introduction of a web site changes the direction of the business. This leads to a consideration of the nature of the web site. The case study allows exploration of the current customers and markets and why the firm focuses on these. Further, there are the issues of the resources required to set up and maintain a web site, how the site may be integrated into the existing business and its growth path. These issues are explored and modelled in the teaching notes and further background detail is given.

Developing Committees to Create a Web Content Management System

2011 ◽  
pp. 216-236
Author(s):  
Sarah Robbins ◽  
Debra Engel
Keyword(s):  
Web Site ◽  
Management System ◽  
Academic Library ◽  
Content Management ◽  
Content Management System ◽  
Web Content ◽  
Management Tools ◽  
University Of Oklahoma ◽  
The University

This case study examines the use of committees to develop a Web content management system in an academic library. It explains the process undertaken at the University of Oklahoma Libraries (libraries.ou.edu) to move from an HTML to a database-driven Web site and the issues involved with using committees to steer such projects. Creating a framework where librarians use locally developed content management tools to control Web site content while the systems office retains control of the presentation of content is also discussed. Another aspect of the case study includes the evolution of Web committees in the organization, the development of a system-wide philosophy, and the gradual acceptance of the Web site as a service that demands continual attention. The authors hope readers will benefit from these experiences when implementing similar projects.

An Online Success Story

2009 ◽  
pp. 1236-1253
Author(s):  
Olli Kuivalainen ◽  
Hanna-Kaisa Ellonen ◽  
Liisa-Maija Sainio
Keyword(s):  
Business Model ◽  
Positive Feedback ◽  
Web Site ◽  
Network Effects ◽  
Virtual Community ◽  
Discussion Forums ◽  
Community Activities ◽  
Customer Feedback ◽  
The Web

The aim of this article is to provide a holistic exploration of the development of the business model of a magazine Web site, and of the factors behind its success. The discussion is based on an explorative case study of a successful Finnish magazine publisher and its Web site. We use triangulated data (interviews, observation, statistical data, customer feedback, newspaper articles) to describe and analyze the development of the Web site and the subsequent changes in the e-business model of the magazine from the Web site foundation in 1998 to the situation in fall 2004. Our case illustrates that a magazine’s Web site is linked to all of its functions (editorial, circulation, and advertising), and to the business-model elements that are vital to its success. We suggest that the discussion forums in question, one type of virtual community, benefited from the positive feedback that resulted in positive network effects, and led to the adoption of the service. Moreover, community activities have enhanced customer loyalty and added a more lifelike dimension to the magazine concept. As such, the Web site now complements rather than substitutes the print magazine. Interestingly, although it does not independently fulfill the requirements of a successful business model (e.g., Magretta, 2002), it enhances the customer experience and adds new dimensions to the magazine’s business model.

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