Conceptualization of factors influencing new product introduction within shorter product life cycle

2012 ◽  
Author(s):  
Sarinadia Binti Safri ◽  
Nor Erne Nazira Binti Bazin
Keyword(s):  
Life Cycle ◽  
Product Life Cycle ◽  
New Product ◽  
New Product Introduction ◽  
Product Introduction ◽  
Product Life ◽  
Factors Influencing

Review of Life Cycle Theories

2008 ◽  
pp. 30-54
Author(s):  
Toru Higuchi ◽  
Marvin Troutt
Keyword(s):  
Life Cycle ◽  
Facility Location ◽  
Product Life Cycle ◽  
New Product ◽  
Life Cycles ◽  
Product Cycle ◽  
Product Life ◽  
Manufacturing Facility ◽  
Manufacturing Facilities ◽  
Industrial Life Cycle

In this chapter, we discuss the life cycle theories related to the business. The concept of the life cycle has been widely used in marketing. The Product Life Cycle (PLC) is the most well-known one, in which the time is divided into four stages based on the change of sales. It is expanded by combining it with the study of the various consumer types. Other life cycles have been developed from the viewpoint of the innovation and manufacturing facility location. The advancement of technology is the driver for the diffusion of a new product. Sometimes it obsoletes a category of products. The location of manufacturing facilities changes according to the market and technology condition as Product Cycle Theory demonstrates. A concept of the industrial life cycle and a linkage between the life cycle and SCM also are argued in this chapter.

Digital Twin in a Manufacturing Integrated System: Siemens TIA and PLM Case Study

2019 ◽  
Author(s):  
David A. Guerra-Zubiaga ◽  
Alex Bondar ◽  
Gilberto Escobedo ◽  
Arthur Schumacher
Keyword(s):  
Product Life Cycle ◽  
Industrial Revolution ◽  
New Product ◽  
Life Cycle Management ◽  
Integrated System ◽  
New Product Introduction ◽  
Product Introduction ◽  
Digital Twin ◽  
Physical Prototype ◽  
Large Effort

Abstract The new industrial revolution called Industry 4.0 embraces diverse Digital Manufacturing Tools (DMT). Trying to improve Product Life-cycle Management (PLM), some companies are trying to implement DMT to create Digital Twins (DT). New Product Introduction (NPI) demands large effort in digitalization and virtual simulation through the PLM process. Sometimes a new product could be only the development of a single component and/or an entire manufacturing process including complex instruments and controls. In this direction, it is important to accelerate Manufacturing Integrated Systems (MIS) by improving the automation not only in the NPI, but also in the PLM. This paper integrates Siemens PLM software as DMT called Tecnomatix Process Simulate (TPS), Totally Integrated Automation (TIA) and PLCSIM advanced. The scope in the NPI is showing how a Digital Twin could help the MIS. The aim of this paper is to evaluate the interconnectivity of a small physical prototype with its virtually simulated clone to support the virtual commissioning for a NPI.

Design-Driven Integrated-Comprehensive Model CDFS Strategic Relationships

2014 ◽  
Author(s):  
Sasan T. Khorasani
Keyword(s):  
Supply Chain ◽  
Life Cycle ◽  
Product Development ◽  
New Product Development ◽  
Product Life Cycle ◽  
New Product ◽  
Added Value ◽  
Second Phase ◽  
Star Model ◽  
Product Life

Measuring quality in design-driven innovation is part of the larger subject of product design, supply chain management and new product development (NPD). In other words, better design and supply chain integration increase the efficiency and effectiveness of the production development process. In this work, I have studied the role of understanding the needs of customers and design approaches for new products through a combination of customer feedback and participation of designers in the first phase of new product development. Furthermore, I discuss why the incorporation of both designers and customer needs is important to design-driven innovation. In the second phase of this study, I present several case studies in terms of supplier-buyer relationships in order to find a solution that achieves a long-term relationship (the alliance-star model) in new product development, which is a crucial problem in the Blue Ocean Strategy. Finally, by presenting the CDFS (Customer-Designer-Firm-Supplier) strategic model, we show schematically the integrated-comprehensive process approach for creating a new innovative product from the concept phase through to the end of Product life cycle. This model presents the process of new innovation, which can ensure added value during Product life cycle.

scholarly journals Two-price policy for a newsvendor product supply chain with time and price sensitive demand

2021 ◽  
Author(s):  
Omid Jadidi
Keyword(s):  
Supply Chain ◽  
Life Cycle ◽  
Product Life Cycle ◽  
Wholesale Price ◽  
New Product ◽  
Price Policy ◽  
Retail Price ◽  
Price Sensitivity ◽  
Market Demand ◽  
Product Life

In this study, a dominant manufacturer wholesales a technological product to a retailer. In technology-related industries, the obsolescence of an existing product and/or the appearance of a new product decrease the attractiveness of the existing product. This study also assumes that the market demand is stochastic and price-sensitive, where this price-sensitivity increases by time. Hence, retailers need to decline the retail price during the product life cycle to alleviate the effect of time on the demand. Here, two models/cases are considered. In the first model, the retailer decreases the retail price at midlife without any compensation from the manufacturer. In the second model, the manufacturer gives rebate to the retailer when the retailer declines the retail price at midlife. In addition, the performance of the proposed models is numerically compared with wholesale-price-only and the buyback policies.

scholarly journals Product Life-Cycle Management and Distributor Contribution to New Product Development

2015 ◽  
Vol 33 (1) ◽  
pp. 69-89 ◽  
Author(s):  
Mariachiara Restuccia ◽  
Ulrike de Brentani ◽  
Renaud Legoux ◽  
Jean-François Ouellet
Keyword(s):  
Life Cycle ◽  
Product Development ◽  
New Product Development ◽  
Product Life Cycle ◽  
New Product ◽  
Life Cycle Management ◽  
Product Life ◽  
Product Life Cycle Management

scholarly journals PENERAPAN METODE STAGE-GATE® PADA INOVASI PRODUK KOPI CELUP DENGAN PEMANIS STEVIA

2018 ◽  
Vol 2 (1) ◽  
pp. 44
Author(s):  
Andy Chandra ◽  
Judy Retti Witono
Keyword(s):  
Life Cycle ◽  
Product Development ◽  
New Product Development ◽  
Business Model ◽  
Product Life Cycle ◽  
New Product ◽  
Value Proposition ◽  
Product Life ◽  
Business Model Canvas

Pengembangan produk baru (New Product Development) diperlukan untuk membuat product life cycle (PLC) yang berkesinambungan. Inovasi harus didukung oleh proses analisis kreatif mendalam agar produk dapat diterima saat diluncurkan ke pasar. Solusi yang ditawarkan adalah manajemen inovasi di perusahaan dalam bentuk co-creation dan breakthrough pada PLC produk yang lebih sesuai dengan keinginan dan kebutuhan konsumen. Metode inovatif yang digunakan adalah metode Stage-Gate®, dimana evaluasi proyek dilakukan secara terukur dan bertahap untuk meminimalkan risiko peluncuran produk baru dari ketidakpastian dan membuat penggunaan sumber daya menjadi lebih efektif dan efisien. Tujuan dari penelitian ini adalah menerapkan metode Stage-Gate® pada inovasi produk kopi celup manis. Produk ini merupakan minuman kopi Arabika dengan pemanis alami yaitu gula Stevia. Hasil yang didapatkan dalam penelitian ini adalah pada setiap pengembangan produk baru, maupun diversifikasi produk yang telah ada, dapat dikembangkan melalui co-creation pada PLC dengan menerapkan metode Stage-Gate® termodifikasi yang dikombinasikan menggunakan perlengkapan lain seperti value proposition canvas dan business model canvas. Dari penerapan metode ini terlihat gambaran dari strategi bisnis yang terukur dan dapat dievaluasi secara bertahap. Pengembangan produk kopi celup manis ini juga dilakukan dengan penggunaan sumber daya yang minimal, yang disesuaikan dengan keinginan dan kebutuhan dari konsumen, serta telah memiliki pasar potensial sejak awal produk ditawarkan.               Kata kunci: Inovasi, PLC, Stage-Gate®, kopi celup, Stevia

scholarly journals Two-price policy for a newsvendor product supply chain with time and price sensitive demand

2021 ◽  
Author(s):  
Omid Jadidi
Keyword(s):  
Supply Chain ◽  
Life Cycle ◽  
Product Life Cycle ◽  
Wholesale Price ◽  
New Product ◽  
Price Policy ◽  
Retail Price ◽  
Price Sensitivity ◽  
Market Demand ◽  
Product Life

In this study, a dominant manufacturer wholesales a technological product to a retailer. In technology-related industries, the obsolescence of an existing product and/or the appearance of a new product decrease the attractiveness of the existing product. This study also assumes that the market demand is stochastic and price-sensitive, where this price-sensitivity increases by time. Hence, retailers need to decline the retail price during the product life cycle to alleviate the effect of time on the demand. Here, two models/cases are considered. In the first model, the retailer decreases the retail price at midlife without any compensation from the manufacturer. In the second model, the manufacturer gives rebate to the retailer when the retailer declines the retail price at midlife. In addition, the performance of the proposed models is numerically compared with wholesale-price-only and the buyback policies.

THE LIFE CYCLE DIMENSION OF NEW PRODUCT DEVELOPMENT PERFORMANCE MEASUREMENT

2004 ◽  
Vol 08 (02) ◽  
pp. 193-221 ◽  
Author(s):  
PETRI SUOMALA
Keyword(s):  
Life Cycle ◽  
Product Development ◽  
Performance Measurement ◽  
New Product Development ◽  
Product Life Cycle ◽  
New Product ◽  
Life Cycles ◽  
Life Cycle Thinking ◽  
Product Life ◽  
Npd Performance

This paper is concerned with comprehensive performance measurement (PM) of new product development (NPD). The idea of "life cycle conscious" NPD performance measurement is introduced by conducting a conceptual analysis combining product life cycle (PLC) thinking and NPD Performance Measurement (NPD PM). The empirical base of the paper is six case studies that focus on product life cycles and their characteristics within different industrial environments. The paper indicates that there are several ways that NPD PM would benefit from life cycle thinking. Life cycle orientation would provide companies with a feasible framework for constructing the performance measures of NPD, and the framework is likely to reduce the short-termism typically associated with NPD PM. In addition, life cycle could provide help for weighting the criteria and the measures utilized in NPD, for finding a balance for the measurement system, and for directing proper attention towards the comprehensive effects of new products.

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