Personality Prediction of Social Network Users

Author(s):  
Chaowei Li ◽  
Jiale Wan ◽  
Bo Wang
Author(s):  
Yu Zhu

The objective is to predict and analyze the behaviors of users in the social network platform by using the personality theory and computational technologies, thereby acquiring the personality characteristics of social network users more effectively. First, social network data are analyzed, which finds that the type of text data marks the majority. By using data mining technology, the raw data of numerous social network users can be obtained. Based on the random walk model, the data information of the text status of social network users is analyzed, and a user personality prediction method integrating multi-label learning is proposed. In addition, the online social network platform Weibo is taken as the research object. The blog information of Weibo users is obtained through crawler technology. Then, the users are labeled in accordance with personality characteristics. The Pearson correlation coefficient is used to evaluate the relation between the user personality characteristics and the user behavior characteristics of the Weibo users. The correlation between the network behaviors and personality characteristics of Weibo users is analyzed, and the scientificity of the prediction method is verified by the Big Five Model of Personality. By applying relevant technologies and algorithms of data mining and deep learning, the learning ability of neural networks on data characteristics can be improved. In terms of performance on analyzing text information of social network users, the user personality prediction method of integrated multi-label learning based on the random walk model has a large advantage. For the problem of personality prediction of social network users, through combining data mining technology and deep neural network technology in deep learning, the data processing results of social network user behaviors are more accurate.


2021 ◽  
Author(s):  
Yuanyuan Feng ◽  
Kejian Liu

Personality is the dominant factor affecting human behavior. With the rise of social network platforms, increasing attention has been paid to predict personality traits by analyzing users' behavior information, and pay little attention to the text contents, making it insufficient to explain personality from the perspective of texts. Therefore, in this paper, we propose a personality prediction method based on personality lexicon. Firstly, we extract keywords from texts, and use word embedding techniques to construct a Chinese personality lexicon. Based on the lexicon, we analyze the correlation between personality traits and different semantic categories of words, and extract the semantic features of the texts posted by Weibo users to construct personality prediction models using classification algorithm. The final experiments shows that compared with SC-LIWC, the personality lexicon constructed in this paper can achieve a better performance.


2013 ◽  
Vol 44 (2) ◽  
pp. 22
Author(s):  
ALAN ROCKOFF
Keyword(s):  

2015 ◽  
Vol 21 ◽  
pp. 301
Author(s):  
Armand Krikorian ◽  
Lily Peng ◽  
Zubair Ilyas ◽  
Joumana Chaiban

2014 ◽  
Vol 35 (3) ◽  
pp. 158-165 ◽  
Author(s):  
Christian Montag ◽  
Konrad Błaszkiewicz ◽  
Bernd Lachmann ◽  
Ionut Andone ◽  
Rayna Sariyska ◽  
...  

In the present study we link self-report-data on personality to behavior recorded on the mobile phone. This new approach from Psychoinformatics collects data from humans in everyday life. It demonstrates the fruitful collaboration between psychology and computer science, combining Big Data with psychological variables. Given the large number of variables, which can be tracked on a smartphone, the present study focuses on the traditional features of mobile phones – namely incoming and outgoing calls and SMS. We observed N = 49 participants with respect to the telephone/SMS usage via our custom developed mobile phone app for 5 weeks. Extraversion was positively associated with nearly all related telephone call variables. In particular, Extraverts directly reach out to their social network via voice calls.


2011 ◽  
Vol 32 (3) ◽  
pp. 161-169 ◽  
Author(s):  
Thomas V. Pollet ◽  
Sam G. B. Roberts ◽  
Robin I. M. Dunbar

Previous studies showed that extraversion influences social network size. However, it is unclear how extraversion affects the size of different layers of the network, and how extraversion relates to the emotional intensity of social relationships. We examined the relationships between extraversion, network size, and emotional closeness for 117 individuals. The results demonstrated that extraverts had larger networks at every layer (support clique, sympathy group, outer layer). The results were robust and were not attributable to potential confounds such as sex, though they were modest in size (raw correlations between extraversion and size of network layer, .20 < r < .23). However, extraverts were not emotionally closer to individuals in their network, even after controlling for network size. These results highlight the importance of considering not just social network size in relation to personality, but also the quality of relationships with network members.


Methodology ◽  
2006 ◽  
Vol 2 (1) ◽  
pp. 42-47 ◽  
Author(s):  
Bonne J. H. Zijlstra ◽  
Marijtje A. J. van Duijn ◽  
Tom A. B. Snijders

The p 2 model is a random effects model with covariates for the analysis of binary directed social network data coming from a single observation of a social network. Here, a multilevel variant of the p 2 model is proposed for the case of multiple observations of social networks, for example, in a sample of schools. The multilevel p 2 model defines an identical p 2 model for each independent observation of the social network, where parameters are allowed to vary across the multiple networks. The multilevel p 2 model is estimated with a Bayesian Markov Chain Monte Carlo (MCMC) algorithm that was implemented in free software for the statistical analysis of complete social network data, called StOCNET. The new model is illustrated with a study on the received practical support by Dutch high school pupils of different ethnic backgrounds.


2010 ◽  
Vol 9 (4) ◽  
pp. 181-194 ◽  
Author(s):  
Jürgen Weibler ◽  
Sigrid Rohn-Endres

This paper develops an understanding of how shared leadership emerges in social network interactions. On the basis of a qualitative research design (grounded theory methodology – GTM) our study in two interorganizational networks offers insights into the interplay between structures, individuals, and the collective for the emergence of shared network leadership (SNL). The network-specific Gestalt of SNL appears as a pattern of collective and individual leadership activities unified under the roof of a highly developed learning conversation. More importantly, our findings support the idea that individual network leadership would not emerge without embeddedness in certain high-quality collective processes of relating and dialogue. Both theoretical and practical implications of this original network leadership perspective are discussed.


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