IT-enabled value co-creation process for product design

The classic brand design literature presents and illustrates best practices in developing the physical, graphical and semiotic aspects of a brand. However, both practitioners and academics outline that brand design is only the starting point of the brand strategy, which has to be completed and complemented by designing and effectively managing meaningful brand experiences. The success of the brand depends on a value co-creation process in which the intentions and offerings of producers and vendors encounter, and interact with, the customer experiences of the brand and of the associated product. A brand experience designed for the customer can therefore be multi-dimensional and not just product led.

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DEVELOPMENT OF MACAMI (MARI MEMBACA DAN MEMAHAMI) INSTRUMENT USING MACROMEDIA FLASH 8 IN PRIMARY SCHOOLS

JURNAL PAJAR (Pendidikan dan Pengajaran) ◽

10.33578/pjr.v4i3.7984 ◽

2020 ◽

Vol 4 (3) ◽

pp. 544

Author(s):

Ermaida Dewi

Keyword(s):

Reading Comprehension ◽

Primary School ◽

Product Design ◽

Primary Schools ◽

Measuring Instrument ◽

School Students ◽

Average Percentage ◽

Measuring Devices ◽

Comprehension Ability ◽

Feasibility Test

The background of this research is an instrument of learning for reading comprehension which in general is still dominated by an instrument in the form of print out which makes the students’ interest to read is reduced. In addition, this instrument is usually done manually or handwritten so that the students’ work must be corrected manually and require some time to get the results. This study aims to develop instruments or measuring devices for reading comprehension in the Primary School in Pekanbaru and find out the feasibility of measuring devices for reading comprehension skills. This product is Macromedia Flash 8 based namely "MaCaMi" which stands forMari Membaca dan Memahami. The research method used was the 4D model with four stages, such as the define stage, the design phase, the develop phase, and the dessiminate stage which is limited to the third stage. The data of this study were obtained from product design expert validation questionnaire, questionnaire validated by linguists, teacher response questionnaire and students response questionnaire. The data were generated quantitatively and analyzed by using the assessment criteria to determine the product quality. The results of this study showed the assessment of product design experts in draft 1 had an average percentage of 69.61% with the appropriate category then had increased in draft 2 to 90.56% with the very feasible category. The results of the feasibility test by linguists in draft 1 with had average percentage of 95.30% with the very feasible category then increased in draft 2 to 97.20% withn the very feasible category. The results of the teacher's response to the reading comprehension measuring instrument in the Primary School in Pekanbaru developed by researchers obtained an average percentage of 93.50% with a very good category and the results of students' responses to the measuring instrument obtained an average percentage of 89.90% with a category very good. Based on these results, it can be concluded that the product developed by researchers is feasible to be used as a measure of reading comprehension ability of primary school students.

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How To Write A Narration

Педагогически форум ◽

10.15547/pf.2019.028 ◽

2019 ◽

Vol 7 (4) ◽

pp. 43-49

Author(s):

Katyaa Nakova-Tahchieva

Keyword(s):

Research Paper ◽

Fifth Grade ◽

Artistic Creation ◽

Creation Process ◽

Literature Education ◽

The Creation ◽

Education Process

The present work is part of a research paper for which I extend my heartfelt thanks to Assoc. Prof. Dr. Valko Kanev. It examines some specifics of the artistic creation process that lead to the creation of one of the types of written student texts - the narration. Its variations - "narration by imagination" and "narration by set supports" are regulated in the new fifth grade curriculum. The requirements for writing a narration and the exemplary thematic curriculum of optional literature classes in the 7-tgrade have proven to be applicable in the literature education process.

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One-shot Multi-angle Measurement Device for Evaluating the Sparkle Impression

Electronic Imaging ◽

10.2352/issn.2470-1173.2020.5.maap-120 ◽

2020 ◽

Vol 2020 (5) ◽

pp. 60401-1-60401-8

Author(s):

Shuhei Watanabe

Keyword(s):

Spatial Frequency ◽

Product Design ◽

Angle Measurement ◽

Observation Angle ◽

Light Sources ◽

Quantification Method ◽

Material Appearance ◽

Subjective Score ◽

Measurement Devices ◽

Rotation Stage

The quantification of material appearance is important in product design. In particular, the sparkle impression of metallic paint used mainly for automobiles varies with the observation angle. Although several evaluation methods and multi-angle measurement devices have been proposed for the impression, it is necessary to add more light sources or cameras to the devices to increase the number of evaluation angles. The present study constructed a device that evaluates the multi-angle sparkle impression in one shot and developed a method for quantifying the impression. The device comprises a line spectral camera, light source, and motorized rotation stage. The quantification method is based on spatial frequency characteristics. It was confirmed that the evaluation value obtained from the image recorded by the constructed device correlates closely with a subjective score. Furthermore, the evaluation value is significantly correlated with that obtained using a commercially available evaluation device.

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