Enforcing business policies through automated reconfiguration

2005 ◽  
Author(s):  
L. Andrade ◽  
J.L. Fiadeiro ◽  
M. Wermelinger
Keyword(s):  
Business Policies

scholarly journals Understanding Social Media Marketing activities in Western Balkans

2021 ◽  
Vol 72 (6) ◽  
pp. 869-893
Author(s):  
Visar Rrustemi ◽  
Gezim Jusufi
Keyword(s):  
Social Media ◽  
Empirical Research ◽  
Digital Marketing ◽  
Social Media Marketing ◽  
Probit Regression ◽  
Western Balkans ◽  
Online Consumers ◽  
Marketing Activities ◽  
Business Policies ◽  
The Impact

Digital marketing activities through social media are being developed extensively by firms in the Western Balkans region, therefore the purpose of this paper is to investigate the impact of social media marketing activities on increasing sales of SMEs in the Western Balkans, with special emphasis on those of Kosovo. Using a sample of 100 manufacturing SMEs, we have researched the impact of digital marketing activities which are carried out through social media, on increasing the sales or turnover of these SMEs. The achieved results were analyzed through probit regression. The results show that facebook is mostly used for business activities in these SMEs. Also, the analyzed SMEs give a lot of importance to the opinions and comments of consumers expressed on social media. They design their business policies based on the comments and opinions received from online consumers. This empirical research provides data on the implementation of social media marketing activities by SMEs in the Western Balkans region.

scholarly journals Al-Sajā’ir wa shabakat al-‘ulamā’ al-Miṣrīyīn fī Nusantara: Dirāsah fī makhṭūṭ “Bāb fī bayan shurb al-dukhān”

2021 ◽  
Vol 28 (1) ◽  
Author(s):  
Jajang A. Rohmana
Keyword(s):  
Social History ◽  
19Th Century ◽  
Primary Source ◽  
17Th Century ◽  
Muslim Community ◽  
West Java ◽  
Business Policies ◽  
Islamic Civilization ◽  
The 19Th Century ◽  
New Tradition

This study reveals on fatwas concerning cigarettes in the Archipelago in the 19th century. The primary source is an Arabic manuscript from Kuningan, West Java, digitized by DREAMSEA, entitled “Bāb fī Bayān Ḥukm Shurb al-Dukhān”. It does not only use arguments from sharia, the interpretation of ulama, and health reasons but also refers to myths and conspiracies. This study finds that this manuscript mentions the existence of ḥaram (prohibited) and makrūh (not legally forbidden but discouraged) on cigarettes referring to two Egyptian ulama in the 17th century. Through analyzing fiqh and social history, this philological study discloses the connection between its author with the Egyptian’s ulama networks as a new center for ideas of Islamic civilization aside from Haramayn. Hence, the arguments of the manuscript openly consider many aspects of sharia in responding to such a new tradition (cigarettes) in the Muslim community. This is different from similar manuscripts discussing this kind of fatwa in the 19th century which only judge as haram so that it is considered politically as a form of a critique against the colonial’ tobacco business policies.

Towards a better understanding of fashion clothing purchase involvement

2018 ◽  
Vol 9 (3) ◽  
pp. 544-559 ◽  
Author(s):  
Mahfuzur Rahman ◽  
Mohamed Albaity ◽  
Che Ruhana Isa ◽  
Nurul Azma
Keyword(s):  
Design Methodology ◽  
Consumer Involvement ◽  
University Student ◽  
Student Sample ◽  
Content Type ◽  
Business Policies ◽  
Malaysian Consumer ◽  
High Level ◽  
The Relationship

Purpose This study aims to concern with Malaysian consumer involvement in fashion clothing. To achieve this, materialism, fashion clothing involvement and religiosity are examined as drivers of fashion clothing purchase involvement. Design/methodology/approach Gender, race and age are explored to have better understanding of fashion clothing purchase involvement in Malaysia. Data were gathered using a Malaysian university student sample, resulting in 281 completed questionnaires. Findings The results support the study’s model and its hypotheses and indicate that materialism, fashion clothing involvement and religiosity are significant drivers of fashion clothing purchase involvement. Also, materialism is a significant driver of fashion clothing involvement, and fashion clothing involvement mediates the relationship between materialism and fashion clothing purchase involvement. The results also show that Malaysian youth do not possess a high level of materialistic tendencies. Originality/value This study offers enormous opportunities for the international apparel marketers to formulate relevant business policies and strategies.

Considerations for Stakeholders of Medical Tourism

2020 ◽  
pp. 23-37
Author(s):  
Nitya Saxena
Keyword(s):  
Medical Tourism ◽  
New Economy ◽  
Stakeholder Perspectives ◽  
Business Policies ◽  
The Government

Several countries are competing for a higher share in the billion dollar medical tourism market, which is expected to reach USD 28 billion by 2024. The situation is as interesting as it can get. A whole new economy has prospered around medical tourism with various stakeholders including patients, hospitals, insurers, medical tourism facilitators, and the government. The concerns of these stakeholders ought to be diverse but should not be diverging for the industry to function appropriately. The motive of this chapter is to review the economy around medical tourism from stakeholder perspectives and enlist the factors to consider while designing business policies.

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