scholarly journals The Effectiveness of Social Media in the Dissemination of Knowledge About Pain in Dementia

Pain Medicine ◽  
2021 ◽  
Author(s):  
Louise I R Castillo ◽  
Thomas Hadjistavropoulos ◽  
Mary Brachaniec
Keyword(s):  
Social Media ◽  
Information Dissemination ◽  
Social Networking Site ◽  
Digital Content ◽  
Evidence Based ◽  
Media Campaign ◽  
Video Sharing ◽  
Research Findings ◽  
Practice Gap ◽  
Web Social

Abstract Objectives Traditional knowledge dissemination methods have been ineffective in leading to timely and widespread changes in clinical practice. Social media has the potential to reach broader audiences than more traditional methods to disseminate research findings. We evaluated the effectiveness of using social media to mobilize knowledge about pain in dementia. Methods We developed an online repository of evidence-based content (e.g., guidelines, assessment approaches) and a video about pain in dementia. The video was uploaded on YouTube, a video sharing platform. We collaborated with stakeholder organizations on a 5-month social media campaign (#SeePainMoreClearly) on Twitter, a social networking site, to disseminate digital content about pain in dementia. The response to our initiatives was evaluated using web/social media metrics, a video questionnaire, and by comparing the extent of Twitter discussions about pain in dementia before and during the campaign period. Results Web metrics showed a great reach of the initiative: the #SeePainMoreClearly hashtag received over 5,000,000 impressions and was used in 31 countries. The online repository was viewed by 1,218 individuals from 55 countries and the video resulted in 51,000 views. Comparisons between the pre-campaign and campaign periods demonstrated a higher number of posts about pain in dementia during the campaign period. Conclusion Findings have implications for closing the knowledge-to-practice gap in dementia care through faster mobilization of scientific findings. Our campaign compares favorably to other health information dissemination initiatives. The methodologies used in the study could serve as a framework for the development of social media initiatives in other health disciplines.

Moving Research into Practice: Can We Make Dissemination Stick?

2013 ◽  
Vol 79 (2) ◽  
pp. 163-180
Author(s):  
Bryan G. Cook ◽  
Lysandra Cook ◽  
Timothy J. Landrum
Keyword(s):  
Special Education ◽  
Education Research ◽  
Evidence Based ◽  
Evidence Based Practices ◽  
Ongoing Research ◽  
What Works ◽  
Effective Dissemination ◽  
Research Findings ◽  
Practice Gap ◽  
Traditional Approaches

Although researchers in special education have made significant advances in defining and identifying evidence-based practices, scholars often constitute an insular group that disseminates research findings primarily through outlets and venues targeting like-minded researchers using traditional approaches. Thus, despite tangible results in determining what works, using dissemination approaches that fail to resonate with or influence practitioners represents an important but often overlooked contributor to the ongoing research-to-practice gap in special education. The authors argue that empirical and theoretical literature outside of special education may offer insight into how ideas take hold, which may be especially relevant to the effective dissemination of evidence-based practices. Drawing on Heath and Heath's (2008) model, the authors describe 6 characteristics of messages that are likely to “stick”: (a) simple, (b) unexpected, (c) concrete, (d) credible, (e) emotional, and (f) stories. The authors consider each in terms of implications for dissemination of special education research findings, and urge special education researchers to consider researching, refining, and applying dissemination strategies that can make special education research matter on a broader scale.

Using Pinterest to Find and Share Evidence-Based Practices

2018 ◽  
Vol 54 (2) ◽  
pp. 111-117 ◽  
Author(s):  
Samantha L. Cleaver ◽  
Charles L. Wood
Keyword(s):  
Social Media ◽  
Students With Disabilities ◽  
The Internet ◽  
Evidence Based ◽  
Research To Practice ◽  
Evidence Based Practices ◽  
Social Media Platform ◽  
Media Platform ◽  
Practice Gap ◽  
Research To Practice Gap

Pinterest is a social media platform that allows users to “pin” resources from the Internet and includes hundreds of connections to education sites. Pinterest is a popular and trusted resource for many teachers, making it a potential way to share evidence-based practices. This column describes how teachers can use Pinterest to share evidence-based practices that enhance instruction for students with disabilities and work toward eliminating the research-to-practice gap.

scholarly journals Evaluation of a Social Media Campaign in Saskatchewan to Promote Healthy Eating During the COVID-19 Pandemic: Social Media Analysis and Qualitative Interview Study (Preprint)

2021 ◽  
Author(s):  
Jordyn L Grantham ◽  
Carrie L Verishagen ◽  
Susan J Whiting ◽  
Carol J Henry ◽  
Jessica R L Lieffers
Keyword(s):  
Social Media ◽  
Qualitative Interviews ◽  
Media Analysis ◽  
Grocery Shopping ◽  
Evidence Based ◽  
Media Campaign ◽  
Qualitative Interview Study ◽  
Social Media Platforms ◽  
Gift Card ◽  
Promotion Campaigns

BACKGROUND The beginning of the COVID-19 pandemic presented many sudden challenges regarding food, including grocery shopping changes (eg, reduced store hours, capacity restrictions, and empty store shelves due to food hoarding), restaurant closures, the need to cook more at home, and closures of food access programs. Eat Well Saskatchewan (EWS) implemented a 16-week social media campaign, #eatwellcovid19, led by a dietitian and nutrition student that focused on sharing stories submitted by the Saskatchewan public about how they were eating healthy during the COVID-19 pandemic. OBJECTIVE The goal of this study was to describe the implementation of the #eatwellcovid19 social media campaign and the results from the evaluation of the campaign, which included campaign performance using social media metrics and experiences and perspectives of campaign followers. METHODS Residents of Saskatchewan, Canada, were invited to submit personal stories and experiences to EWS about how they were eating healthy during the COVID-19 pandemic from April to August 2020. Each week, one to three stories were featured on EWS social media platforms—Facebook, Instagram, and Twitter—along with evidence-based nutrition information to help residents become more resilient to challenges related to food and nutrition experienced during the COVID-19 pandemic. Individuals who submitted stories were entered into a weekly draw for a Can $100 grocery gift card. Social media metrics and semistructured qualitative interviews of campaign followers were used to evaluate the #eatwellcovid19 campaign. RESULTS In total, 75 stories were submitted by 74 individuals on a variety of topics (eg, grocery shopping, traditional skills, and gardening), and 42 stories were featured on social media. EWS shared 194 #eatwellcovid19 posts across social media platforms (Facebook: n=100; Instagram: n=55; and Twitter: n=39). On Facebook, #eatawellcovid19 reached 100,571 followers and left 128,818 impressions, resulting in 9575 engagements. On Instagram, the campaign reached 11,310 followers, made 14,145 impressions, and received 823 likes and 15 comments. On Twitter, #eatwellcovid19 made 15,199 impressions and received 424 engagements. Featured story submission posts had the best engagement on Facebook and the most likes and comments on Instagram. The EWS social media pages reported increases in their following during the campaign (Instagram: +30%; Facebook: +14%; and Twitter: +12%). Results from the interviews revealed that there were two types of campaign followers: those who appreciated hearing the stories submitted by followers, as it helped them to feel connected to the community during social isolation, and those who appreciated the evidence-based information. CONCLUSIONS Numerous stories were submitted to the #eatwellcovid19 social media campaign on various topics. On Instagram and Facebook, posts that featured these stories had the highest engagement. During this campaign, EWS’s social media following increased by more than 10% on each platform. The approach used for the #eatwellcovid19 campaign could be considered by others looking to develop health promotion campaigns.

scholarly journals THE EFFICACY OF INSTAGRAM @GURUKUMRD AS THE MEDIA IN IMPROVING STUDENTS READING SKILLS

2021 ◽  
Vol 9 (3) ◽  
pp. 350
Author(s):  
Rizqy Dienillah Fitrina Putri ◽  
Muhamad Sofian Hadi ◽  
Mutiarani Mutiarani
Keyword(s):  
Qualitative Research ◽  
Social Media ◽  
Reading Comprehension ◽  
Learning Process ◽  
Reading Skills ◽  
Grammatical Knowledge ◽  
Video Sharing ◽  
Research Findings ◽  
The Media ◽  
Reading Activities

Instagram is an online mobile photo and video sharing that can attract students’ attention in the learning process. It is also used to interact and share stories to others directly. Because of this, Instagram is a social media which can be utilized to navigate students to read. This study aims to find out the use of Instagram @gurukumrd to improve students’ reading skills. The Instagram @gurukumrd is chosen as the object of this study because it provides students with reading activities through stories, comments, and opinions. To reach the aim of this study, researchers employed qualitative research with Ethnography method. The data are collected using instruments which are observation sheets and interview guidelines. There are 37 students involved in this study as respondence. Based on the research findings, the Instagram @gurukumrd facilitates students to acquire various vocabulary and grammatical knowledge. In addition, students acquire competencies on how to gain paragraph ideas, topic sentences, and reading comprehension. Through Instagram, students can remember and recognize difficult words. At the end of this, this media facilitates students to read simple paragraphs quickly. Based on the research findings, this study can conclude that the Instagram @gurukumrd can facilitate students to enhance students’ reading skills.

scholarly journals Tweet me: conferencing in the era of COVID-19 and 280 characters

2021 ◽  
Author(s):  
Kate I Stevens ◽  
Edoardo Melilli ◽  
Hugo Diniz ◽  
Keith Gillis ◽  
Dominique Guerrot ◽  
...  
Keyword(s):  
Social Media ◽  
Correlation Coefficient ◽  
Information Dissemination ◽  
Degree Of Polarization ◽  
Evidence Based ◽  
Female Authors ◽  
Annual Congress ◽  
Twitter Activity

ABSTRACT The ERA-EDTA Social Media team (SoMeT) provides twitter coverage of the annual congress. During the COVID-19 pandemic, #ERAEDTA20 was the first major nephrology congress to be delivered virtually. The effect of The SoMeT and the consequences of the COVID-19 pandemic has not previously been explored. Tweets of the ERA-EDTA congresses 2016-2020, using official hashtags, were evaluated. Metadata of each tweet was collected prospectively; original tweets, retweets and evidence-based tweets were identified. The gender of tweet author and location of twitter activity were established. Network maps were created to ascertain the degree of polarization between the 2019 and 2020 twitter activity, using Gephi 0.9.2. Between 2016 and 2019, the total number of tweets and number of tweet authors increased as did the proportion of female authors (20% vs 27%). In 2019, there were fewer multimedia and evidence based tweets; 8% vs 20% in 2016. Globally, there were fewer nephrology conferences in 2020 and number of tweets per day reduced by 53% from 2019. In 2020, The ERA-EDTA congress saw an increase in authors of 9% and only an 8% reduction in tweets. It was easier to disseminate information, in 2020, measured by increased correlation coefficient (0.14 vs 0.12in 2019). A higher proportion of countries were represented (n = 55 vs n = 48 in 2019) and a higher proportion of tweets came from women. In conclusion, the introduction of SoMeT was associated with increased usage of twitter and ease of information dissemination. Compared with #nephtwitter activity as a whole in 2020, SoMeT has mitigated some of the pandemic deleterious effects in scientific dissemination, relevant to Nephrology.

scholarly journals Contrasting Misinformation and Real-Information Dissemination Network Structures on Social Media During a Health Emergency

2020 ◽  
Vol 110 (S3) ◽  
pp. S340-S347
Author(s):  
Lida Safarnejad ◽  
Qian Xu ◽  
Yaorong Ge ◽  
Siddharth Krishnan ◽  
Arunkumar Bagarvathi ◽  
...  
Keyword(s):  
Social Media ◽  
English Language ◽  
Information Dissemination ◽  
Evidence Based ◽  
Network Structures ◽  
Comparable Group ◽  
Holistic Understanding ◽  
Information Group ◽  
Definition Of ◽  
Network Metrics

Objectives. To provide a comprehensive workflow to identify top influential health misinformation about Zika on Twitter in 2016, reconstruct information dissemination networks of retweeting, contrast mis- from real information on various metrics, and investigate how Zika misinformation proliferated on social media during the Zika epidemic. Methods. We systematically reviewed the top 5000 English-language Zika tweets, established an evidence-based definition of “misinformation,” identified misinformation tweets, and matched a comparable group of real-information tweets. We developed an algorithm to reconstruct retweeting networks for 266 misinformation and 458 comparable real-information tweets. We computed and compared 9 network metrics characterizing network structure across various levels between the 2 groups. Results. There were statistically significant differences in all 9 network metrics between real and misinformation groups. Misinformation network structures were generally more sophisticated than those in the real-information group. There was substantial within-group variability, too. Conclusions. Dissemination networks of Zika misinformation differed substantially from real information on Twitter, indicating that misinformation utilized distinct dissemination mechanisms from real information. Our study will lead to a more holistic understanding of health misinformation challenges on social media.

#DebunkingDesire: Sexual Science, Social Media, and Strategy in the Pursuit of Knowledge Dissemination (Preprint)

2021 ◽  
Author(s):  
Brynn Marie Lavery ◽  
Melissa Nelson ◽  
Diana Firican ◽  
Nicole Prestley ◽  
Rayka Kumru ◽  
...  
Keyword(s):  
Social Media ◽  
Sexual Desire ◽  
Population Based ◽  
Knowledge Dissemination ◽  
Online Resources ◽  
Evidence Based ◽  
Media Campaign ◽  
Professional Help ◽  
Low Sexual Desire ◽  
Sexual Science

BACKGROUND Approximately 1 in 3 women experience low sexual desire. Despite this being a common concern, many women never seek professional help for their difficulties and will instead turn to online resources for information. OBJECTIVE We sought to address this need for digitally-accessible, evidence-based information on low sexual desire by creating a social media Knowledge Translation (KT) campaign aimed at women called #DebunkingDesire. METHODS Our team led a 10 month social media campaign where our primary outcomes for the campaign were impressions, reach, and engagement. RESULTS We generated over 300,000 social media impressions; appeared on 11 different podcasts that were listened to/downloaded 154,700 times; hosted and participated in eight online events; and attracted website users from 110 different countries. CONCLUSIONS Over the course of the campaign we learned many lessons on what worked for advertising our content and the importance of creating community for this population. Based on our campaign results, we recommend that others pursuing KT campaigns use social media, collaborate with a Patient Partner, and consider social media ads and podcasts to meet reach goals.

scholarly journals Librarian integration into health care conferences: a case report

2020 ◽  
Vol 108 (2) ◽  
Author(s):  
Carrie Price ◽  
Sapna R. Kudchadkar ◽  
Pragyashree Sharma Basyal ◽  
Archana Nelliot ◽  
Madison Smith ◽  
...  
Keyword(s):  
Health Care ◽  
Social Media ◽  
Information Dissemination ◽  
Reading Program ◽  
Information Organization ◽  
Structured Learning ◽  
Evidence Based ◽  
Supporting Evidence ◽  
Medical Library ◽  
Database Content

Background: Health care continuing education conferences are important educational events that present opportunities for structured learning, interactive sharing, and professional networking. Conference presenters frequently cite published literature, such as clinical trials, to supply an evidence-based foundation, with presenters’ slides often shared with conference attendees. By using social media, these conferences can have greater impact, assist in supporting evidence-based clinical practice, and increase stakeholder engagement.Case Presentation: The authors present a case of embedding a health sciences librarian into the Annual Johns Hopkins Critical Care Rehabilitation Conference. The librarian served multiple roles, including social media ambassador, conference exhibitor, and presenter. We explore how these roles contributed to the field of early rehabilitation research through information dissemination and education. We also address best practices for librarian support of the conference, with a discussion of tools, platforms, and work flows that were beneficial.Conclusions: Librarian integration facilitated education about bibliographic literature database content, database searching, critical appraisal, and reporting of search methodology. Additionally, the librarian contributed to real-time distribution of scholarly literature through proficiency with web platforms, citation management programs, and social media. Librarians’ expertise in information organization and dissemination, as well as various technology platforms, make them a valuable addition to health care conferences. This article has been approved for the Medical Library Association’s Independent Reading Program.

scholarly journals When the “Best Available Evidence” Doesn’t Win: How Doubts About Science and Scientists Threaten the Future of Evidence-Based Management

2018 ◽  
Vol 44 (8) ◽  
pp. 2995-3010 ◽  
Author(s):  
Sara L. Rynes ◽  
Amy E. Colbert ◽  
Ernest H. O’Boyle
Keyword(s):  
Research Evidence ◽  
Meta Analysis ◽  
Interdisciplinary Approach ◽  
Emotional Reactions ◽  
Evidence Based ◽  
Self Image ◽  
Self Interest ◽  
Research Findings ◽  
Practice Gap ◽  
Management Students

The well documented academic-practice gap has frequently been viewed as a problem to be solved via evidence-based management. Evidence-based management focuses heavily on aggregating and evaluating research evidence to address practical questions via meta-analysis and other forms of systematic review, as well as educating managers and management students on how to differentiate strong from weak research methods. The assumption has been that if researchers produce stronger research findings and disseminate them in manager- and student-accessible venues, the results will be believed and implemented if appropriate to the context. However, these strategies alone are woefully insufficient, as a growing body of evidence suggests that even when individuals are aware of research findings supported by a vast majority of studies, they often choose not to believe them. Sources of this disbelief include growing public distrust of academics, scientific research, and professional expertise in general, as well as negative emotional reactions to specific research findings that threaten people’s cherished beliefs, self-image, self-interest, or social identity. This editorial takes an interdisciplinary approach to explain why people might not believe management research findings and offers strategies for increasing public trust of academics and reducing resistance to self-threatening research findings.

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