Evaluation of a Computer-Assisted Self-Interview Component in a Computer-Assisted Personal Interview Survey

1996 ◽  
Vol 60 (1) ◽  
pp. 89 ◽  
Author(s):  
Mick P. Couper ◽  
Benjamin Rowe
Keyword(s):  
Computer Assisted ◽  
Personal Interview ◽  
Interview Survey

scholarly journals Consumer Choices in the Bread Market: The Importance of Fiber in Consumer Decisions

Nutrients ◽  
2020 ◽  
Vol 13 (1) ◽  
pp. 132
Author(s):  
Marta Sajdakowska ◽  
Jerzy Gębski ◽  
Marzena Jeżewska-Zychowicz ◽  
Maria Królak
Keyword(s):  
Healthy Lifestyle ◽  
Computer Assisted ◽  
White Bread ◽  
Food Label ◽  
Clustering Method ◽  
Personal Interview ◽  
Cereal Products ◽  
Consumer Decisions ◽  
Interview Survey ◽  
Education And Development

The aim of the current study was two-fold: (1) to identify consumer segments based on bread selection motives and (2) to examine differences between the identified segments in terms of perception of bread and bread with added fiber, and information on the food label. The data were collected using a CAPI (computer-assisted personal interview) survey on a sample of 1013 consumers. The k-means clustering method was used to identify four clusters of consumers, namely, Enthusiastic, Involved, Ultra-Involved, and Neutral. The Enthusiastic was the group that expressed the most positive opinions about the bread and about the addition of fiber to white bread. Moreover, they appreciated the most the information placed on the bread label. On the other hand, the Ultra-Involved and the Involved presented moderate opinions on these issues. In contrast, the consumers from the Neutral segment agreed the least with the opinion that white bread fortified with fiber is healthier and more expensive compared to white bread without added fiber. Consumers belonging to the Enthusiastic segment declared, to a greater extent than others, that cereal products with added fiber facilitate a healthy lifestyle and can reduce the adverse effects of an inadequate diet. The obtained results indicated that relatively positive opinions on the addition of fiber to white bread, including its benefits for health, are an opportunity to further develop the market of cereal products with added fiber. However, the information about bread on the label and its readability should meet the expectations of consumers who differ significantly in terms of their motives for choice. Both now and in the future, this aspect will be a challenge for food entrepreneurs and organizations that are engaged in the education and development of information aimed at consumers.

scholarly journals Consumer Choices in the Pasta Market: The Importance of Fiber in Consumer Decisions

Nutrients ◽  
2021 ◽  
Vol 13 (9) ◽  
pp. 2931
Author(s):  
Marta Sajdakowska ◽  
Jerzy Gębski ◽  
Marzena Jeżewska-Zychowicz ◽  
Maria Jeznach ◽  
Małgorzata Kosicka-Gębska
Keyword(s):  
Computer Assisted ◽  
Food Label ◽  
Clustering Method ◽  
Personal Interview ◽  
Consumer Decisions ◽  
The Public ◽  
Consumer Choices ◽  
Interview Survey ◽  
Targeted Marketing ◽  
Marketing Messages

The aim of the current study was two-fold: (1) to identify consumer segments based on pasta selection motives and (2) to examine the differences between the identified segments in terms of perception of pasta and pasta with added fiber and information on the food label. The data were collected using a CAPI (computer-assisted personal interview) survey on a sample of 1013 consumers. The k-means clustering method was used to identify four clusters of consumers, namely, quality-oriented, sensory-oriented, convenience-oriented, and neutral consumers. The quality-oriented group was the group that expressed the most positive opinions about the pasta and about the addition of fiber to pasta. Moreover, they appreciated the information placed on the pasta label the most. Consumers in the sensory-oriented segment were the least likely to agree that the addition of fiber to pasta deteriorated its taste and to agree that it looked worse compared to pasta without fiber. These findings are of significance for those involved in the public nutrition sector as well as for those responsible for preparing well-targeted marketing messages. The conclusions may constitute invaluable insights for those devising educational initiatives and campaigns.

Exploring Fieldwork Effects in a Mobile CATI Survey

2017 ◽  
Vol 59 (1) ◽  
pp. 57-76
Author(s):  
Paula Vicente
Keyword(s):  
Mobile Phone ◽  
Future Research ◽  
Computer Assisted ◽  
Contact Rates ◽  
Time Period ◽  
Sample Composition ◽  
Interview Survey ◽  
Day Of The Week ◽  
Time Periods ◽  
Cati Survey

This study explores the effects of call attempts and time periods on call outcomes and sample composition. A mobile computer-assisted telephone interview survey was conducted to collect data from adult mobile phone users about use and attitudes towards mobile phones; paradata regarding call dispositions, time and day of the week of calls and number of call attempts was also available. The first call contact rate was approximately 27% and varied significantly across time periods; the rate fell to below 20% for the second call. Weekend time periods yielded higher contact rates than weekday time periods. The interview rate on the first call was 12% and decreased steadily in subsequent calls. Mobile phone numbers that yielded call rejection, voicemail or were busy on the first call were very difficult to convert into interview on the second call. The number of call attempts and time period of the calls affect sample composition, namely in relation to respondents' age, educational level and area of residence. Future research and practical implications of the findings for mobile CATI surveys are discussed.

Global Manufacturing and Local Linkage in Singapore

1998 ◽  
Vol 30 (9) ◽  
pp. 1603-1624 ◽  
Author(s):  
M Perry ◽  
Tan Boon Hui
Keyword(s):  
Economic Development ◽  
Case Studies ◽  
Multinational Corporation ◽  
Postal Survey ◽  
Information Flows ◽  
Personal Interview ◽  
New Approaches ◽  
Manufacturing Activity ◽  
Interview Survey

New approaches to the management of subcontracting relations are interpreted as indicating a shift from adversarial to cooperative linkages. This shift is thought to encourage greater use of external suppliers and to encourage localisation of buyers and suppliers. These propositions are examined through a case study of linkage development in Singapore, a major centre of multinational manufacturing activity. The case study draws on evidence from a sample of participants in a scheme promoted by Singapore's Economic Development Board known as the Local Industry Upgrading Programme (LIUP), which has aimed to promote linkage development. The paper reports two surveys of participants in LIUP: (1) a postal survey of buyers (mainly made up of foreign multinationals as well as a few Singapore organisations) and subcontractors; and (2) a personal interview survey with representatives of twenty-two buyer organisations. The analysis, partly presented through brief case studies of individual organisations, shows how variable strategies affecting subcontracting linkages are evolving. Increased information flows between firms are found to be well established but a low priority to linkage localisation is discovered. These findings are interpreted in terms of MNC (multinational corporation) strategies to retain flexibility in subcontractor selection and their increased capabilities to manage spatially dispersed supply linkages.

scholarly journals Development and Evaluation of a Web-based Computer-Assisted Personal Interview System (CAPIS) for Open-ended Dietary Assessments among Koreans

2014 ◽  
Vol 3 (2) ◽  
pp. 115 ◽  
Author(s):  
Sangah Shin ◽  
Eunyoung Park ◽  
Dong Han Sun ◽  
Tae-Kyoung You ◽  
Myung-Joo Lee ◽  
...  
Keyword(s):  
Computer Assisted ◽  
Personal Interview ◽  
Web Based ◽  
Interview System

scholarly journals Asking about Sexual Identity on the National Health Interview Survey: Does Mode Matter?

2019 ◽  
Vol 35 (4) ◽  
pp. 807-833
Author(s):  
James M. Dahlhamer ◽  
Adena M. Galinsky ◽  
Sarah S. Joestl
Keyword(s):  
Sexual Identity ◽  
National Health ◽  
Sexual Minority ◽  
National Health Interview Survey ◽  
Computer Assisted ◽  
Health Interview Survey ◽  
Minority Identity ◽  
Subgroup Analyses ◽  
Interview Survey ◽  
Sexual Minority Identity

Abstract Privacy, achieved through self-administered modes of interviewing, has long been assumed to be a necessary prerequisite for obtaining unbiased responses to sexual identity questions due to their potentially sensitive nature. This study uses data collected as part of a split-ballot field test embedded in the National Health Interview Survey (NHIS) to examine the association between survey mode (computer-assisted personal interviewing (CAPI) versus audio computer-assisted self-interviewing (ACASI)) and sexual minority identity reporting. Bivariate and multivariate quantitative analyses tested for differences in sexual minority identity reporting and non-response by survey mode, as well as for moderation of such differences by sociodemographic characteristics and interviewing environment. No significant main effects of interview mode on sexual minority identity reporting or nonresponse were found. Two significant mode effects emerged in subgroup analyses of sexual minority status out of 35 comparisons, and one significant mode effect emerged in subgroup analyses of item nonresponse. We conclude that asking the NHIS sexual identity question using CAPI does not result in estimates that differ systematically and meaningfully from those produced using ACASI.

scholarly journals A Survey of the Information Needs of Four Professional Occupational Groups and a Survey of New Special Libraries

2021 ◽  
Author(s):  
◽  
Helen Margaret Stephen-Smith
Keyword(s):  
Information Needs ◽  
Survey Methodology ◽  
General Information ◽  
Professional Staff ◽  
User Survey ◽  
Personal Interview ◽  
Occupational Groups ◽  
Professional Body ◽  
Interview Survey ◽  
Tangible Benefit

<p>This thesis consists of two surveys. The first attempts to identify the information needs of accountants, consulting engineers, lawyers and pharmacists in an effort to provide direction for the development of library and information services to those professions. A personal interview survey was conducted among a random sample of practitioners from each profession in the Wellington district. It was concluded that all four professions need continuing education opportunities to assist them to obtain improved access to both professional and general information. This need has arisen in part because librarians have not adequately marketed their services. It was further concluded that co-operation from each professional body, practitioners, society as a whole, and librarians is needed so that information centres to meet the needs of practitioners can be established. The second survey attempts to establish a methodology that can be used by librarians of special libraries in the conduct of user surveys which will provide them with evidence of the effect of their services. It also attempts to demonstrate the benefits found by staff in firms where special librarian positions had been established for less than five years. Self-completed questionnaires were distributed to professional staff in six Wellington firms. It was concluded that there are some basic patterns common to the development of new special libraries, and that the employment of a librarian can be of tangible benefit to a firm. Guidelines for those setting up new special libraries are suggested. It is further concluded that application of the user survey methodology established in this thesis would assist librarians of special libraries to assess their existing services, and to change emphases where necessary to meet expressed needs. It is also shown that librarians need to market their services, and understand their role in educating staff to exercise their individual and collective responsibilities as part of a firm's network of information resources.</p>

scholarly journals Importance of Health Aspects in Polish Consumer Choices of Dairy Products

Nutrients ◽  
2018 ◽  
Vol 10 (8) ◽  
pp. 1007 ◽  
Author(s):  
Marta Sajdakowska ◽  
Jerzy Gębski ◽  
Krystyna Gutkowska ◽  
Sylwia Żakowska-Biemans
Keyword(s):  
Dairy Products ◽  
Dairy Product ◽  
Health Benefits ◽  
Product Category ◽  
Computer Assisted ◽  
Educational Strategies ◽  
Tailored Communication ◽  
Consumer Values ◽  
Health Related ◽  
Interview Survey

In general, dairy products are well regarded for their nutritional value. Consumer perception of dairy products is influenced by many interrelated factors but healthiness remains one of the key attributes and values for consumers. Furthermore, contemporary consumers increasingly seek out dairy products with additional health benefits and, therefore, it is essential to explore which attributes are important drivers of food choices and how producers can better respond to shifting consumer values and needs in each dairy product category. Therefore, the aims of the study were: (a) to identify consumer segments based on the importance they attached to selected attributes of dairy products, (b) to explore differences between the identified segments in their perceptions of health-related attributes of dairy products, (c) to determine if health-related aspects influenced consumers decisions to buy high-quality dairy products, and (d) to identify if consumers were open to novelties in dairy products. The data were collected within a CAPI (Computer Assisted Personal Interview) survey on a representative sample of 983 adult Polish consumers. The non-hierarchical K-means clustering method was used to identify four clusters of consumers, namely: Enthusiastic, Involved, Ultra-involved and Neutral. Enthusiastic consumers attach more importance to the influence of dairy products on immunity and are more willing to agree with the opinion that dairy products are a source of mineral nutrients as well as vitamins. Ultra-involved and Involved consumers pay less attention to some health aspects of dairy products compared to other clusters; however, the Ultra-involved are more quality-oriented than are the Involved. Neutral consumers are more open to accept changes on the dairy product market and are relatively more inclined to choose new dairy products. However, these consumers have scored lower on those aspects related to the healthiness of dairy products and, in order to target them effectively, it is essential to develop well-tailored communication strategies highlighting the health benefits of dairy products. These results relate to the Polish market and are important for the development of new dairy products and for targeting public nutrition as well as for directing marketing communication. The results may provide important insights for those who develop educational strategies and campaigns.

scholarly journals Переход с PAPI на CAPI: опыт интервьюеров и характеристики, влияющие на их ожидания

2019 ◽  
Author(s):  
Даниил Вадимович Лебедев ◽  
Михаил Богданович Богданов
Keyword(s):  
Computer Assisted ◽  
Personal Interview

В работе представлен анализ оценки интервьюерами и супервайзерами пробного этапа перевода опроса, проводимого в рамках проекта «Российский мониторинг экономического положения и здоровья населения НИУ ВШЭ» (РМЭЗ НИУ ВШЭ), с методики бумажной анкеты (Pen and Pencil Interview — PAPI) на методику с использованием планшета (Computer Assisted Personal Interview — CAPI). В качестве данных для анализа послужил материал 13 интервью с полевыми интервьюерами и тремя интервью с супервайзерами, а также анкетирование 50 интервьюеров. Основными преимуществами CAPI являются: значительное снижение стоимости проведения полевого этапа (особенно в долгосрочной перспективе), повышение скорости передачи и обработки данных, а также в некоторых случаях повышение качества данных (например, увеличение доли содержательных ответов на сензитивные вопросы — потребление алкоголя, доход). Тем не менее, переход к сбору данных с использованием планшетов связан также с некоторыми рисками. Среди основных недостатков CAPI можно выделить увеличение воспринимаемой длительности анкеты, потерю гибкости в процессе заполнения анкеты, психологический дискомфорт (страх), а также возрастающую когнитивную нагрузку на интервьюеров. Использование планшетов также было сопряжено с такими техническими трудностями, как медленная работа устройства, полная или частичная потеря данных, невозможность определения местоположения. Кроме того, интервьюеры отмечают изменение коммуникативной составляющей интервью при опросе с использованием планшетов, что потенциально может оказывать значительное влияние на восприятие ситуации интервьюерами и респондентами и снижать удовлетворенность участием в проекте. С помощью моделирования структурными уравнениями на данных анкетирования 50 интервьюеров, отобранных для участия в пробном этапе, было выявлено, что влияние возраста на ожидания интервьюеров относительно CAPI полностью опосредуется их уверенностью пользования техническими средствами. Благодарность. Статья подготовлена в рамках работы по гранту Российского научного фонда «Разработка интерактивной методической инфраструктуры для повышения качества данных лонгитюдных социологических исследований» (№ 17-78-20172). Авторы статьи выражают благодарность за помощь в сборе данных и за ценные комментарии в процессе написания статьи И.Ф. Девятко и А.М. Мавлетовой.

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