scholarly journals Dual channel supply chain (DCSC) model with a product return policy considered

2021 ◽  
Author(s):  
Yuni Setiawati ◽  
Ririn Setiyowati ◽  
Supriyadi Wibowo
Keyword(s):  
Supply Chain ◽  
Return Policy ◽  
Product Return ◽  
Dual Channel ◽  
Dual Channel Supply Chain

scholarly journals A Cross-Channel Return Policy in a Green Dual-Channel Supply Chain Considering Spillover Effect

2020 ◽  
Vol 12 (6) ◽  
pp. 2171
Author(s):  
Huanyong Zhang ◽  
Huiyuan Xu ◽  
Xujin Pu
Keyword(s):  
Supply Chain ◽  
Spillover Effect ◽  
Pricing Strategy ◽  
Green Supply Chain ◽  
Green Products ◽  
Return Policy ◽  
Dual Channel ◽  
Willingness To Buy ◽  
Differential Pricing ◽  
Dual Channel Supply Chain

With the advent of the era of “New Retail”, many manufacturers and retailers have begun to provide cross-channel return services to increase competitiveness. Our study takes return policy into a green dual-channel supply chain, wherein a manufacturer creates and sells green products simultaneously. We investigate the pricing and greening strategies for the supply chain players in the cases of providing and not providing cross-channel return service by employing the Stackelberg model under the hypothesis of a consistent pricing strategy. By comparing the equilibrium results of two cases, we find that the retailer will cooperate with the manufacturer to employ the cross-channel return policy when the spillover effect is greater than a threshold. Additionally, the green level of products is higher than before. The threshold decreases with consumers’ sensitivity to green products, which implies that the manufacturer is motivated to conduct marketing programs to enhance consumers’ willingness to buy green products. Moreover, we propose a contract to coordinate the supply chain. Finally, we discuss the scenarios if the supply chain implements a differential pricing strategy. Interestingly, the green level and the profits of the whole supply chain are greater than that under a consistent pricing strategy. However, the profits of the retailer are lower than profits in the other scenario, which is not beneficial to creating a stable green supply chain.

scholarly journals Return Strategies and Online Product Customization in a Dual-Channel Supply Chain

2019 ◽  
Vol 11 (12) ◽  
pp. 3482 ◽  
Author(s):  
Rong Zhang ◽  
Jiatong Li ◽  
Zongsheng Huang ◽  
Bin Liu
Keyword(s):  
Supply Chain ◽  
Consumer Satisfaction ◽  
Channel Selection ◽  
Return Policy ◽  
Dual Channel ◽  
Product Customization ◽  
Dual Channel Supply Chain ◽  
Money Back Guarantee

This paper investigates in a dual-channel supply chain which return strategy is better for the manufacturer that considers the consumers’ utility. We find that a manufacturer prefers offering a Money-Back Guarantee (MBG) as long as the net salvage value of the returned product is positive in a channel. However, the return strategy of the retailer is more affected by the return policy of another channel than the net salvage value. In order to reduce online returns, we propose the online product customization channel, and then, we examine the choice of return policy and the manufacturer’s channel selection. We show that the demand and profit of the manufacturer will increase to a certain extent when opening an online customization channel. However, compared to the case where both channels provide an MBG, the implementation of online customization may hurt the manufacturer’s profits with the increase in consumer satisfaction in indirect channels.

scholarly journals A Three-Echelon Dual-Channel Supply Chain Model with Learning Effect Under the Return Policy

2021 ◽  
Vol 22 (2) ◽  
pp. 155-170
Author(s):  
Sujata Saha
Keyword(s):  
Supply Chain ◽  
Learning Effect ◽  
Commodity Prices ◽  
Integrated Approach ◽  
Chain Model ◽  
Return Policy ◽  
Dual Channel ◽  
Retail Channel ◽  
Supply Chain Model ◽  
Dual Channel Supply Chain

In today's competitive and technologically developed era, many retailers have adopted an e-channel to increase sales, in addition to the existing traditional retail channel. Although many researchers studied this issue, there is hardly any research that comprehensively considers the learning-effect and return-policy. Therefore, this research aimed to develop an imperfect production dual-channel supply chain model consisting of a supplier, a manufacturer, and a retailer. The manufacturer also has a refurbishment unit adjacent to its production hub, where it reworks all the defectives. The main objective is to maximize the supply chain profit by considering factors, such as inspection error, return policy, and learning-effect of the employees. Finally, this model is analyzed with the Leader-follower relationship strategy and an integrated approach. The research found that the integrated approach is profitable for the entire supply chain, while commodity prices can be minimized. Sensitivity analysis is also presented in this study.

Sign in / Sign up

Export Citation Format

Share Document