scholarly journals Industry analysis of TV commercials: Do companies reflect audience profiles?

2016 ◽  
Vol 17 (3) ◽  
pp. 187-200 ◽  
Author(s):  
Michal Novák ◽  
Tomáš Kincl ◽  
Martin Luštický
Keyword(s):  
Industry Analysis ◽  
Tv Commercials

Water Recycling and Resource Recovery in Industry: Analysis, Technologies and Implementation

2015 ◽  
Vol 4 (0) ◽  
pp. 9781780402802-9781780402802 ◽  
Author(s):  
P. Lens ◽  
L. Hulshoff Pol ◽  
P. Wilderer ◽  
T. Asano
Keyword(s):  
Resource Recovery ◽  
Water Recycling ◽  
Industry Analysis

scholarly journals The impact and role of COVID-19 uncertainty: A global industry analysis

2021 ◽  
pp. 101837
Author(s):  
Jan Jakub Szczygielski ◽  
Ailie Charteris ◽  
Princess Rutendo Bwanya ◽  
Janusz Brzeszczyński
Keyword(s):  
Industry Analysis ◽  
Global Industry ◽  
The Impact

scholarly journals Get Close to the Robot: The Effect of Risk Perception of COVID-19 Pandemic on Customer–Robot Engagement

2021 ◽  
Vol 18 (12) ◽  
pp. 6314
Author(s):  
Jifei Wu ◽  
Xiangyun Zhang ◽  
Yimin Zhu ◽  
Grace Fang Yu-Buck
Keyword(s):  
Risk Perception ◽  
Perceived Risk ◽  
Hospitality Industry ◽  
Positive Influence ◽  
Mediating Effect ◽  
Service Robots ◽  
Industry Analysis ◽  
Social Distancing ◽  
Risk Seeking ◽  
Positive Effect

The purpose of this study was to examine the effect of the COVID-19 pandemic on customer–robot engagement in the Chinese hospitality industry. Analysis of a sample of 589 customers using service robots demonstrated that the perceived risk of COVID-19 has a positive influence on customer–robot engagement. The positive effect is mediated by social distancing and moderated by attitudes towards risk. Specifically, the mediating effect of social distancing between the perceived risk of COVID-19 and customer–robot engagement is stronger for risk-avoiding (vs. risk-seeking) customers. Our results provide insights for hotels when they employ service robots to cope with the shock of COVID-19 pandemic.

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