Online Videos: What Is Their Potential to Persuade?

2010 ◽  
Author(s):  
A. A. Scott ◽  
Frank Kardes
Keyword(s):  
Online Videos

Memory Practices in the Classroom

2015 ◽  
Vol 7 (2) ◽  
pp. 89-109 ◽  
Author(s):  
Johanna Ahlrichs ◽  
Katharina Baier ◽  
Barbara Christophe ◽  
Felicitas Macgilchrist ◽  
Patrick Mielke ◽  
...  
Keyword(s):  
Secondary Schools ◽  
Media Studies ◽  
History Education ◽  
Memory Studies ◽  
Ethnographic Fieldwork ◽  
The Past ◽  
Online Videos ◽  
Memory Practices

This article draws on memory studies and media studies to explore how memory practices unfold in schools today. It explores history education as a media- saturated cultural site in which particular social orderings and categorizations emerge as commonsensical and others are contested. Describing vignettes from ethnographic fieldwork in German secondary schools, this article identifies different memory practices as a nexus of pupils, teachers, blackboards, pens, textbooks, and online videos that enacts what counts as worth remembering today: reproduction; destabilization without explicit contestation; and interruption. Exploring mediated memory practices thus highlights an array of (often unintended) ways of making the past present.

Digitaler Video-Aktivismus: Rhetorische Strategien der Protestmobilisierung im Internet : Digital Video Activism: Rhetorical Strategies of Protest Mobilization on the Internet

SPIEL ◽  
2019 ◽  
Vol 4 (1) ◽  
pp. 95-119
Author(s):  
Kathrin Fahlenbrach
Keyword(s):  
Digital Video ◽  
Central Place ◽  
The Internet ◽  
Rhetorical Strategies ◽  
Public Protest ◽  
Online Videos ◽  
Different Types ◽  
Digital Sphere

The Internet has become a central place for protest communication: the organization of protest actions, the networking of potential activists, the dissemination of information, the calling for participation in protest actions, and the mobilization of support for protest concerns. All these and other practices have migrated from the analog to the digital sphere of publicity on the Internet. Thus the forms and strategies of public protest and activism have also changed and expanded. The article traces the special conditions of protest mobilization on the Internet. Against this background it examines different types of activist online videos with their specific audiovisual rhetorical strategies.

USING COMICAL ONLINE VIDEOS WITH POP-CULTURE REFERENCES TO TEACH INTRODUCTORY GEOLOGY

2017 ◽  
Author(s):  
Joshua A. Coyan ◽  
◽  
Melanie M. Coyan ◽  
Julia K. Johnson ◽  
Stephen J. Reynolds
Keyword(s):  
Pop Culture ◽  
Online Videos ◽  
Introductory Geology

scholarly journals Can Watching Online Videos Be Addictive? A Qualitative Exploration of Online Video Watching among Chinese Young Adults

2021 ◽  
Vol 18 (14) ◽  
pp. 7247
Author(s):  
Zeyang Yang ◽  
Mark Griffiths ◽  
Zhihao Yan ◽  
Wenting Xu
Keyword(s):  
Social Interaction ◽  
Short Form ◽  
Leisure Activity ◽  
Online Video ◽  
Video Content ◽  
Structured Interviews ◽  
Negative Effects ◽  
Online Videos ◽  
Chinese Young Adults ◽  
Qualitative Exploration

Watching online videos (including short-form videos) has become the most popular leisure activity in China. However, a few studies have reported the potential negative effects of online video watching behaviors (including the potential for ‘addiction’) among a minority of individuals. The present study investigated online video watching behaviors, motivational factors for watching online videos, and potentially addictive indicators of watching online videos. Semi-structured interviews were conducted among 20 young Chinese adults. Qualitative data were analyzed using thematic analysis. Eight themes were identified comprising: (i) content is key; (ii) types of online video watching; (iii) platform function hooks; (iv) personal interests; (v) watching becoming habitual; (vi) social interaction needs; (vii) reassurance needs; and (viii) addiction-like symptoms. Specific video content (e.g., mukbang, pornography), platform-driven continuous watching, and short-form videos were perceived by some participants as being potentially addictive. Specific features or content on Chinese online video platforms (e.g., ‘Danmu’ scrolling comments) need further investigation. Future studies should explore users’ addictive-like behaviors in relation to specific types of online video content and their social interaction on these platforms.

scholarly journals Climate of hope or doom and gloom? Testing the climate change hope vs. fear communications debate through online videos

2021 ◽  
Vol 164 (1-2) ◽  
Author(s):  
Joshua Ettinger ◽  
Peter Walton ◽  
James Painter ◽  
Thomas DiBlasi
Keyword(s):  
Climate Change ◽  
Online Videos

scholarly journals Portrayal of smoking in Nigerian online videos: a medium for tobacco advertising and promotion?

2014 ◽  
Vol 2 (1) ◽  
Author(s):  
Adegoke Oloruntoba Adelufosi ◽  
Olukayode Abayomi
Keyword(s):  
Tobacco Use ◽  
English Language ◽  
Home Video ◽  
Female Protagonists ◽  
Home Videos ◽  
Search Terms ◽  
Cigarette Brand ◽  
Online Videos ◽  
Different Cultures ◽  
Specific Search

The Nigerian home video industry, popularly known as <em>Nollywood</em> is a booming industry, with increasing numbers of easily accessible online videos. The aim of this study was to analyse the contents of popular Nigerian online videos to determine the prevalence of smoking imageries and their public health implications. Using specific search terms, popular English language and indigenous Yoruba language, Nigerian home videos uploaded on <em>YouTube</em> in 2013 were identified and sorted based on their view counts. Data on smoking related scenes such as smoking incidents, context of tobacco use, depiction of cigarette brand, gender of smokers and film rating were collected. Of the 60 online videos whose contents were assessed in this study, 26 (43.3%) had scenes with cigarrete smoking imageries. The mean (SD) smoking incident was 2.7 (1.6), giving an average of one smoking incident for every 26 to 27 min of film. More than half (53.8%) of the films with tobacco use had high smoking imageries. An average of 2 characters per film smoked, mostly in association with acts of criminality or prostitution (57.7%) and alcohol use (57.7%). There were scenes of the main protagonists smoking in 73.1% of the films with scenes of female protagonists smoking (78.9%) more than the male protagonists (21.1%). Smoking imageries are common in popular Nigerian online movies. Given the wide reach of online videos, their potential to be viewed by people from different cultures and to negatively influence youngsters, it is important that smoking portrayals in online movies are controlled.

scholarly journals A Conceptual Characterization of Online Videos Explaining Natural Selection

2017 ◽  
Vol 26 (7-9) ◽  
pp. 975-999 ◽  
Author(s):  
Gustav Bohlin ◽  
Andreas Göransson ◽  
Gunnar E. Höst ◽  
Lena A. E. Tibell
Keyword(s):  
Natural Selection ◽  
Online Videos

Use of Engaging Online Videos in Conjunction with New Feeding Content to Enhance a Current EFNEP Program

2017 ◽  
Vol 49 (7) ◽  
pp. S115
Author(s):  
Sheryl Hughes ◽  
Thomas Power ◽  
Susan Baker ◽  
Karen Barale ◽  
Jane Lanigan ◽  
...  
Keyword(s):  
Online Videos ◽  
A Current
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